When your brand is in the business of assisting people, you look no further than the greatest assist of all time to help tell that story. We're excited to exclusively share our latest work with Lowe's featuring Lionel Messi 🐐 ⚽️ “We want to really push the brand and start defying category convention.” - Jennifer Wilson, CMO of Lowe's Companies, Inc. The campaign “brings to life this idea of assisting people, whether it’s on the field, in our communities or in our aisles,” Wilson said. “That was really the strategic umbrella behind this campaign.” More via ADWEEK: https://lnkd.in/ganETBub
About us
Dentsu Creative believes that only transformative creativity can unlock exponential growth. Transformative creativity is a differentiating, driving force that brings our capabilities together to drive positive impact on brand, business and societal outcomes.
- Website
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https://dentsucreative.com/
External link for Dentsu Creative US
- Industry
- Advertising Services
- Company size
- 5,001-10,000 employees
- Headquarters
- New York, NY
Updates
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Reflecting on last week's 'Walk the Work’ session during Cannes alongside our partners at Contagious. Our very own Julie Scelzo, Chief Creative Officer, Chicago and Global accounts, joined Paul Kemp-Robertson, Georgia Malden, and David Beresford at the Dentsu Beach House to discuss the inspiring work on display this year and her perspective from the jury room. 🌟 Want the full scoop on Dentsu Creative at #Cannes? Learn more ➡ https://lnkd.in/e2if4NMr
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We're still buzzing from an exciting week at the Cannes Lions International Festival of Creativity. Congratulations to all our US teams involved in the winning creative campaigns that took home some shiny Lions! 🏆 👏 #CannesLions #Disney #7Eleven
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Dentsu Creative US reposted this
dentsu Global CEO, Hiroshi Igarashi and Global CCO, Yasuharu Sasaki kicked off a busy week at Cannes Lions International Festival of Creativity today, with a showcase dentsu’s innovation key principles, work and history — as well as the exciting announcement that Dentsu Lab is expanding globally! 🔗 Click here for all the highlights: https://lnkd.in/e-HAcV2r
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Packing your bags for this year's Cannes Festival of Creativity? 🎒 🛫 Get the scoop on event do's and don'ts from our very own Chief Strategy Officer, Jamie Shuttleworth💡 👉 https://lnkd.in/ewdiY_Xe
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A monumental achievement for our teams at Dentsu Creative US for being named US Agency of the Year by The Gerety Awards. This accolade reaffirms our commitment to pushing the boundaries of creativity and delivering impactful work for our clients. 🏆✨ Learn more: https://lnkd.in/eAUSAG_Y
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This #ChildrensDay we're celebrating the beauty of nostalgia and the power of self-expression in our latest "Stay Creative" campaign with Crayola. Alongside our strategists at dentsu X, we proudly showcased the heartwarming stories of three artists, now parents themselves who rediscover their childhood masterpieces. 🖍 ✨ Learn more: https://lnkd.in/eYNRKgbW
Campaign Trail: Crayola reunites adults with childhood art to spur creativity
marketingdive.com
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Breaking news! 📢 We're honored to have been selected as Honeywell’s new agency of record alongside our friends at Carat USA. 👏 We’re excited to deliver end-to-end creative, performance and media capabilities as part of our ‘one dentsu’ strategy. 🌟 Learn more: https://lnkd.in/eAftYxx4
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Dentsu Creative US reposted this
Introducing a new era of ‘Transformative Creativity’ at Dentsu Creative - a differentiating, driving force to bring our capabilities together to positively impact people, businesses and society. With this new positioning we can announce two new leaders, Abbey Klaassen as Dentsu Creative’s Global Brand President, and Phil Gaughran as President, Global Creative Product, Growth & Strategy, dentsu. Maintaining their Americas roles, the pair will drive connectivity across dentsu, to “meet the need for increasingly global clients that we’re adding into the family, and making sure that we’re consistent around the world”. 🔗 Read more here: https://lnkd.in/emk_42Sy
Dentsu Creative Elevates Abbey Klaassen and Phil Gaughran
adweek.com
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Introducing the OREO x Star Wars limited-edition packs! Choose your side—dark or light—with each cookie infused with magical red and blue "kyber" sugar crystals. ✨ Dentsu Creative’s recent campaign with OREO (Mondelēz International) aims to bring the epic Star Wars saga and America’s favorite snack to consumer’s taste buds, creating an out-of-this-world experience. 🪐 #OREOxStarWars #StarWars #MayTheForceBeWithYou ➡ https://lnkd.in/exirZ3aP
Discover your destiny with STAR WARS™ OREO cookies!
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