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Nike is betting on Jordan brand’s latest ‘World of Flight’ retail concept in Beijing to kickstart sales in the region, amid increasing competition from home grown players Anta and Li-Ning.

Nike Bets Its China Comeback on Michael Jordan’s New $1,000 High-Tops

Nike Bets Its China Comeback on Michael Jordan’s New $1,000 High-Tops

businessoffashion.com

Joshua B. Lee

The Dopamine Dealer of LinkedIn - Transforming Your Connections into Advocates & Customers so YOU stand out | CEO | Keynote Speaker | Author | Father

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Hey The Business of Fashion excited to see how Nike's new retail concept will resonate in Beijing! Could be a game-changer against local competitors! 🚀 #RetailReveal

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Spencer Tropea

Founder | Blend Wave | AI, Design, and Communications

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Made by Uyghurs?

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