Sergio Lopez Ferrero’s Post

Congratulations to Omnicom Media Group for winning Media Network of the Year at Cannes Lions International Festival of Creativity

It a new world in marketing that needs a new model for production. Thank you Matt Cooper and LBBonline - Little Black Book for the conversation around Omnicom Production and my new role.

In the dynamic landscape of modern marketing, conversations are polarized around creativity and performance, craftsmanship and technology, and the synergy between human ingenuity and artificial intelligence. As we stand at this critical juncture, poised for reinvention, there's no better catalyst for change than the convergence of acclaimed teams that have defined craftmanship throughout the years and pioneering brands. I am thrilled to embark on a transformative journey with Omnicom, spearheading Omnicom Production—a powerhouse unit that unites over 3,000 people across a constellation of iconic entities such as Omnicom Content Studios, Coffee & TV, eg+ worldwide, Link9, Mother Tongue, designory, cain&abelDDB, DDB, BBDO Worldwide, TBWA\Chiat\Day, Goodby Silverstein & Partners, TMA (The Marketing Arm), Critical Mass, OMD Worldwide and many more. Our philosophy is to produce "Craft that Works" to bring value to our clients. We are architects of possibility. With an unwavering commitment to excellence and a passion for creativity and innovation, we stand poised to redefine the very essence of production.

First day of judging New York Festivals with an exceptional jury formed of the people defining content and innovation.