What topics were making most waves at #Cannes2024? 🌴 We’re looking back at our week in the French Riviera to explore the key takeaways straight from our VP of Strategy & Planning Mike Villalobos, from the role of #contextual to future-proof advertising strategies, to how #CTV is changing the audiovisual landscape & the real talk of town, GenAI. Catch up with all the topics from #Cannes🦁: https://hubs.ly/Q02FdVW00 #JointheContextualRevolution #CannesLionsBlog
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Seedtag expands to Australia with the acquisition of JustEggs Digital! 🇦🇺 We can’t wait to deliver privacy-first strategies that connect with audiences Down Under & continue advancing toward our mission of becoming the global contextual partner for brands, agencies, & publishers worldwide. 🌏 Discover more on B&T: https://hubs.li/Q02D-SFG0 #SeedtagxJustEggs #SeedtagAustralia #ContextualAdvertising
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What challenges & opportunities await publishers in the cookieless era? 🍪 In this episode of The Pub Way podcast, our hosts Tina & Mike sit down with #adtech & #data expert Anthony Caccioppoli to explore the challenges publishers face due to the deprecation of third-party cookies. During their conversation, they discussed: 🔍 Navigating cookie deprecation for publishers 🛠️ Improving user experience through data collection 📊 Exploring measurement attribution for user engagement 🎧 Listen on-the-go: Spotify: https://hubs.li/Q02t7w8D0 Apple Podcasts: https://hubs.li/Q02t7wdW0 YouTube: https://hubs.li/Q02t7wsn0 #ThePubWayPodcast #CookieDeprecation #DataPrivacy #Publishers #AdTech
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#InsideSeedtag – Meet Amanda Pui, Sales Director Canada at Seedtag. We sat down with Amanda to learn more about her & what she enjoys most about working at Seedtag. ❓ What’s the best thing about working at Seedtag? “Seedtag is a global company with offices around the world but it feels like one collaborative team, working together towards a common goal. As we launch the Canadian market, we’re truly part of a global workplace that values teamwork, open communication, and collective problem-solving. We are able to share knowledge and ideas, and support each other to achieve success across markets while embracing cultural nuances and what makes us unique.” ❓ Favorite dish? “Pad see ew, the perfect mix of savory and sweet Thai noodles.” ❓ What is your ideal vacation? “Golfing and swimming in the ocean.” ❓ Last TV show you binge-watched or movie you saw? “Season 1 of House of the Dragon and started season 2!” Thank you, Amanda! #OneTeamOneDream #ILoveSeedtag #LifeAtSeedtag
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Why does contextual relevance matter now & how does it help brands connect with audiences across screens? 👩💻 Get insights from Justin Barton (SVP, Digital Strategy & Partnerships at Black Enterprise Magazine) as he shares key takeaways from our special crossover #AdTechHeroes podcast x #ThePubWay live from #Cannes 🦁 Listen now: https://hubs.li/Q02BJj200 #JointheContextualRevolution
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#ThinkBig with Eric Lebeau, CFO at Seedtag. 💭 In this initiative, we’re challenging you to ‘think big’ through the gathered experience & expertise of our Leadership team. When asked to share a favorite life lesson quote, Eric responded with: "Wanting is power." Further explaining that: "Whether we are children or adults, we all have dreams that evolve throughout our lives, that come and go and that we want to see come true. I believe in the motto that it is not enough to be good to achieve your dreams but you must try to be the best. And to get there, it is important to be demanding, to give the best of yourself, to take on challenges with passion and enthusiasm, to overcome obstacles, to work hard, and above all not to give up. Follow your dreams. Become the best version of yourself reaching your highest inspirations." Thank you, Eric! 🚀 #GoBigOrGoHome #ThoughtfulLeadership #Seedtag
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How can your brand achieve a record-breaking impact during the #OlympicGames? 🥇 The Olympics provide a golden opportunity for brands to enhance visibility, but only those who align their message with the latest trends & audience preferences will truly stand out with successful results. Discover key interests in Olympic Games-related articles & create fully personalized campaigns for optimal effectiveness. 🔝 #Olympics #OlympicGamesTrends #ContextualAudiences #AudiencesReimagined #OlympicGamesAudience
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Curious about the strategies publishers use to boost revenue through #CTV? 🤔 Join our poll now & put your knowledge to the test with a question from our Seedtag Academy certification, 'CTV Explained' with Mike Villalobos, VP of Strategy & Planning. 👇 #DigitalAdvertising #Poll #ContextualAdvertising #CTVAdvertising #SeedtagAcademy
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Relive the best moments from our last #SeedtagXperience with our German clients from moccabirds GmbH - DIGITAL MEDIA INTELLIGENCE, moccamedia GmbH, Moccaintensa & moccamotion GmbH! 🇩🇪 Our workshops delve deep into the world of contextual advertising with our top experts & engineers, showcasing how Seedtag can drive both branding & performance goals for brands & agencies. Don’t miss our clients’ thoughts & takeaways from these insightful knowledge sessions - & see you all soon, guys! 🙌 #SeedtagEvents #ContextualAdvertising #AdTech
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Scaling new heights: we’ve made it to 80,000 LinkedIn followers! 🎉 We’re proud to celebrate this milestone with our Seedtag community, whose unwavering support fuels our mission to become the leading global contextual partner for brands, agencies & publishers. Big things to come as we keep aiming high – the only way is up! 🚀 #GoBigOrGoHome #MakeItHappen #OneTeamOneDream
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How do contextual creatives enhance brand impact & engage audiences more effectively? 🎯 In this new episode of Contextual Experts, our #Seedtaggers delve into the realm of contextual creatives, highlighting their crucial role in empowering brands to optimize impact & significantly boost engagement. Meet our #experts: 🌟 Laura Couderc, Design Team Lead France & Benelux 🌟 Fernando Pascual, VP of Design 🌟 Virginia Veros, Design Team Lead USA, MENA & India 🌟 Silvia Blázquez, Design Team Lead Spain, Germany Watch the full episode: https://hubs.li/Q02FzmYS0 #ContextualAdvertising #ContextualExperts #ContextualCreatives #AdTech
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80,805 followers
Digital Marketing Director at Seedtag | Branding | Content Strategy | AdTech | Digital Marketing | Helping brands win attention in a privacy-first world
1wMike Villalobos crack! 🔥