For 15 years, Rocket55 has offered an approach to SEO that helps our clients rank, drive qualified traffic and meet their business goals. The majority of that activity happened on traditional search engines. But between generative AI, LLMs, and an evolving social landscape, search is changing. Enter #SXO: Search Experience Optimization. It’s Rocket55's service that still encompasses #SEO strategy, but reaches your audience where they’re searching, regardless of what platform they’re using. Joe Kerlin, our Director of SXO, explains it here. If your SEO isn’t delivering the results it used to, maybe it’s time to expand your definition of search. We can help.
My new role deserves an explanation. For a long time, SEO has been hyper-focused on ranking in traditional search engines, especially Google Search. It's time our industry does more. Rocket55 is excited to announce our new philosophy: Search Experience Optimization. Read the post to learn more. #sxo #searchexperienceoptimization #digitalmarketing #seo #googleleaks #aio