Sports Direct is launching a member programme next month alongside a new “enhanced” omnichannel app. Frasers Group chief customer officer David Clark told Shoptalk Europe today the move will allow the sports retailer “to create a value exchange with our consumers in-store”. Click below to find out more… #retailnews | Emma Easton https://lnkd.in/ewky4cJd
“a value exchange”?!?! Yet more absolute rubbish in the form of unintelligible business speak. The exchange in value will go one way -from the shopper to Ashley.
Not so much of a blind spot, more a complete disregard for customer's rights and customer service, as highlighted by reports on Watchdog and Rip Off Britain.
Exciting times David Clark, I’d love for you to join us for a round table discussion on value exchange in September! I will send you the details!
Customer Success specialist helping organisations improve Customer Experience (CX) & Employee Experience (EX) in B2B / B2C markets.
1moAnd the subscription economy continues to grow into every part of our lives.