What Joe Root said ⤵ The team are ready for Cannes Lions International Festival of Creativity 🌊 A few slots are left; if you're out on the Croisette next week, come and say hi to... Our CEO Joe Root Our freshly onboarded CCO, Jay Stevens Advertiser GM, Elizabeth Brennan Global Marketing Leader, Rhiannon Prothero & Retail Media GM, Samuel K. https://lnkd.in/eZMx9dtH
Publisher signals aren't just the future of media buying, they drive performance today at enormous scale. We've reimagined how the ecosystem can collaborate and activate on those signals, and the results are phenomenal: 2.1x sales, 51% reduction in CPAs, and 90% uplift in CPMs. Everyone wins. If you're a publisher, advertiser or ad-tech company looking to reimagine a more performant, sustainable ecosystem, get in touch in my DMs! I'll be joined by a load of awesome Permutive folk out for the week: Elizabeth Brennan, Jay Stevens, Rhiannon Prothero, Samuel K.
