Thank you Barry Frey and the DPAA for allowing us to talk all things engagement Cannes Lions International Festival of Creativity last week. It was beautifully moderated by Nicolette Leonardis, and my co-panelists Susan Irving and Debbie Benadiba were though provoking on the topic. #DOOH #Engagement #Community Talon OOH Canada Vertical Impression Kruger Products | Produits Kruger
We’ve reached the final session of this year’s Cannes Lions International Festival of Creativity! 🚀 Our final meeting was an informative Measurement Panel focused on the Future of #DOOH. Susan Irving ➡️ CMO North America, Kruger Products | Produits Kruger Nikki Stone ➡️ CEO Canada, Wavemaker Debbie Benadiba ➡️ CEO Canada, Talon Nicolette Leonardis ➡️ Co-founder, Vertical Impression Thank you to everyone who attended our various sessions and events throughout this week. It was a really special occasion and we’ve been so grateful to come together! We’re already looking forward to next year! 👀 #CannesLions #CannesLions2024 #DPAA
President + Co-Founder at Vertical Impression
2wYour delivery on the importance of authenticity and the use of attention metrics from the right partners to ensure brand-safe solutions was outstanding👌. It was also a lot of fun with plenty of laughs. When can we do it again? LOL. ❤️