Let the Lions roar 🦁🦁🦁🦁🦁 "If there’s one thing the male-dominated investment world dislikes more than women, it’s missing out on profits.” – Pink Chip Pink Chip you have our attention, and I am incredibly inspired by the work you are doing to reframe market bias as a missed investment opportunity. E.L.F. BEAUTY is a like-minded bold disruptor making the case that inclusivity within an organization – from the highest seats of power to new hires – is good for business. Pink Chip started as an idea by DEGIRO, Europe’s largest investment app, to draw attention to the bias of investors against female leaders and is now the first-ever live index to track the performance of women-led businesses. 😳 SURVEY SAYS 😳 -Four in five investors are men, and research showed their bias against female leaders. - When female leaders were appointed, investors sold, causing stocks to drop by 2-3%. - Only 7% of global CEOs are women, despite the fact that they tend to offer better returns. Pink Chip used AI software to create a list of public companies with female leaders. To make the point even stronger, all featured companies have a market capitalization of over $2B, a choice designed to constrain the universe of the index, and have demonstrated revenue growth of at least 8% over the last three years. 🤩 THE RESULTS 🤩 ✨http://Pinkchip.org saw over 70,000 visitors within its first week. ✨By week three, over 14,500 DEGIRO users invested in Pink Chip companies. ✨Those companies saw a 6.7% stock price increase while the index climbed 9.48%. ✨Pink Chip outperformed market benchmarks by 80%. ✨They partnered with UN Women NL and drove over 58 million online impressions. ⚡️As the market took notice, the flood of interest crashed the DEGIRO app! While we were at Cannes Lions International Festival of Creativity talking about our Change the Board Game and So Many Dicks movement, Pink Chip was sweeping the awards with a total of FIVE LIONS and walking away with a gold Glass Lion! Some call it kismet; I call it colliding constellations ✨✨✨ 👏Roaring congrats and 🙏 roaring gratitude to Tesa Aragones and every exceptional human behind Pink Chip. 🏃♀️Learn more about Pink Chip here and spread the word 📣: https://www.pinkchip.org/
Thank you for sharing Kory Marchisotto! So proud of my AKQA team. Of our 5 🦁s for Pink Chip, the Glass Gold 🦁 recognizes culture shifting creativity and work that addresses issues of gender inequality or prejudice. This is extra meaningful for us. Shout of to: Hannah Glazebrook Grace O'Brien Sam Rowlands Chris Henderson Peter Ammentorp Lund Hugo Veiga Diego Machado Geoff Northcott #women #leadership
Thank you for your recognition and support here, Kory Marchisotto ! We are honored and would love to see how we can partner up in the future as we continue the story to compel investors to invest in women through data, proof and facts — not bias. All the best and here’s to a more powerful, female-led future.
Your support, along with that of both men and women in the business landscape, is really helping to push Pink Chip and our message further, not to mention giving us the energy to keep on this track! Thank you so much <3
Fab post Kory Marchisotto - all well said 👏👏👏
Such an incredible initiative - absolutely love this! Huge congrats on the success and the Lions win! 🙌
Love this insight!!
Love this!
Lisa Mayer have you seen this?!
Blending my passion for Travel/Cruise/Hospitality with the power of data/insights to optimize impact and solve client business problems
2wBoom! no 'E.L.F.s' giving…This post made my day…. Hooray for @Pinkchip.org! "If there’s one thing the male-dominated investment world dislikes more than women, it’s missing out on profits.” – Pink Chip - 🔥 FIRE!!!