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💸 We have seen the recent surge of Retail Media Networks, and now we see a new trend emerging - Financial Media Networks! In our latest blog, find out why #fintech is embracing retail media models and why FMNs are the new RMNs. The likes of PayPal and Chase Media Solutions are leading the way and seizing the opportunity to capitalize on their extensive first-party data to create new revenue streams and enhance their advertising capabilities by launching FMNs. The future of advertising lies in the strategic use of first-party data, and fintech companies are uniquely equipped to drive this change. Find out more here ⬇️ #Kevel #Fintech #FMN #Firstpartydata #AdTech https://bit.ly/3VV8M5z

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