Launch day for a new feature is always a queasy bundle of nerves and excitement. I cross my fingers that nothing crashes, that all the teeny visual details are accounted for, and, ultimately, that the feature delivers real value to our users. Today, in collaboration with Instacart, my team at The New York Times Cooking launched a new shoppable recipe integration! 👩🏻🌾 We aim to save busy home cooks even more time and energy so they can focus on the things that matter: Enjoying delicious meals and the act of creating them. What you see of a feature is always a black box. The final designs in the NYT Cooking and Instacart products eclipse the massive effort from everyone on both teams. We spent hundreds of messages, emails, hours, and meetings nailing down every little detail—from the language on the buttons to its placement to all the marketing we’re doing to promote this integration. I could not be happier or more proud of the work that we’ve put it! I hope you take advantage of this integration to whip up something delicious and share it with someone special! 💕 Learn more about the partnership here: https://lnkd.in/eX3bmJY8
You can now shop New York Times Cooking on Instacart! New York Times Cooking and Instacart have introduced shoppable recipes, providing home cooks everywhere with an even more streamlined and effortless cooking experience. Go from discovery to dining in as fast as 30 minutes: https://bit.ly/3RmTKTI via Ad Age
Dain Berrett
1mo
We could not have asked for a better partner in this! It has been an absolute pleasure working with you Jun Chou and your team 😃 Your dedication to your users is truly inspiring.
Anand Bodhe
1mo
wow, that shoppable recipe integration sounds like a game-changer! 💥 have you already tried it out yourself? 🍳
Ok I saw this in my inbox and thought it was genius and a dream come true for me! How cool to know my college suite-mate was behind it! Congratulations!🎊
Madison Smith
1mo
This is an amazing feature!!! Proud of you Jun! ✨
Katie Rha
1mo
Congratulations, Jun!!!! This is so sick!!
Maddie Black
1mo
Jun this is so cool!!! You’re amazing!!
Mikala Whitaker
1mo
This is amazing! Congrats!
Harold Neal
1mo
Congrats to you all!
Principal Engineer at Shake. We're hiring!
1moWhat an epic product! I can't imagine how much effort went into this integration - and I'm sure so many people will find personal value in it! Congrats!! Also will be stealing the analogy of a feature as a black box - it's so fitting considering how much work goes into making a complex feature seem simple and natural!