As independent retailers navigate a challenging macro-economic environment, it’s never been more important to efficiently put resources to work that drive traffic into store and convert at shelf. If you could use a partner to help you navigate these challenging times, know that True Value Company is Here for You.
Jake Kalnitz’s Post
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Today, we are thrilled to unveil our first brand campaign in a decade! Our retailers are the Hardware Heroes of their communities. Through the right product assortments, convenience, and our retailer's expertise, they are here to help DIYers become the heroes of their domain. No matter how challenging the project is-- True Value is "Here for You!" Today could not have been possible without the tireless work of our Marketing team, and an incredible partnership with Laughlin Constable. I'm incredibly excited to showcase your work to the world this week and look forward to all that is to come with this new program. And to our retailers, vendors, and associates- I can't wait to see how this new campaign not only reinforces our Brand promise, but drives traffic into the independent retailers that consumers have relied on for over 75 years! https://lnkd.in/gpCmsNgQ
True Value Empowers DIYers and Local Retailers with First Campaign in Decade
https://truevaluecompany.com
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One of the highlights of my EMBA experience. Professors Sergio Rebelo and Alexander Chernev create a once in a lifetime learning experience… until you come back and join them for the alumni harvest! #kelloggleader
A wonderful article by Poets&Quants about the Northwestern University - Kellogg School of Management 's Lisbon electives and their unique live cases.
Brand Management + International Finance + A Portuguese Palace: Inside One Of Kellogg’s Most Popular EMBA Electives
https://poetsandquantsforexecs.com
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Rock star is an understatement Jennifer McNeill! Thank you for your leadership and partnership! #truevalue #hereforyou
Meet Jennifer McNeill, Senior Vice President of Supply Chain at True Value Company and a FLOW Member! "It has been professionally rewarding to be part of FLOW. This initiative is unique in that it enables a forward-looking view of our nation’s supply chain that allows for proactive decision making. I am proud to bring my expertise to the table and work alongside some incredibly smart and talented leaders from across the industry. True Value brings a unique perspective to FLOW as a hardline wholesaler. We're not just sharing our company's perspectives on solutions; we are representing local, independent businesses across America that serve their communities every day. Our retailers depend on us for supply chain expertise that enables a consistent flow of goods to their business, and FLOW helps us deliver that.” You can learn more about Jennifer's experience with FLOW by chatting with her at Retail Industry Leaders Association (RILA)! #RILA2024 #supplychain #logistics #SupplyChainFLOW #SupplyChainSolution
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Thank you to our retailers, vendors, and associates for joining us in New Orleans for a fantastic Spring Reunion! As we launch our new Brand campaign and celebrate our "Hardware Heroes," I wanted to thank all of you that contribute to the success of our amazing independent retailers. I especially want to thank our vendor partners for their commitment to True Value's membership. Our retailers value the innovative products and support that you provide them to serve their communities, and we appreciate all that you do to make sure the independent hardware channel can continue to grow and thrive. Thank you for your commitment to them, and thank you for your commitment to True Value. For retailers that are looking for a partner that values their independence and are focused on being their partners in operational excellence and growth, know that True Value is "Here for You!"
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Congrats Champion Stores and thank you for your trust and partnership Wilco! We look forward to building upon 20 years of partnership to grow with you in 2024 and beyond!
Congratulations to the True Value Champion Wilco Stores and their teams on a fantastic 2023! And, thank you, True Value Company for your time spent meeting with the Wilco team today, as well as for your sponsorship of the 2024 Leadership Conference. We are proud to be partnered with you!
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I recently had the privilege of joining Alice Fulwood on her Money Talks podcast for a conversation about the shift in end consumer demographics in the DIY home improvement space. While the pandemic and rise of influencers have absolutely accelerated the share of women participating in this space, I’ve been proud to see True Value Company retailers and vendors address this shift through new product assortments and engagement of female DIYers in their local markets. No matter the project, our community of independent retailers are truly #hereforyou
Money Talks from The Economist: Money Talks: Why more women are upping tools on Apple Podcasts
podcasts.apple.com
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