Ignite Sales reposted this
Filene's business plan in 2014, as the organization celebrated a quarter-century of research and innovation supporting the credit union industry, stated, "We bring our best ideas to market. They are rooted in research, based on real consumer need, tested in the market, and ready for action." One example of how Filene continues to bring its best ideas forward, tested for viability in the market, is through #TheLabAtFilene. In 2023, the credit unions who make up The Lab, along with fintechs pocketnest and Ignite Sales, were hard at work testing 4 promising ideas focused on helping credit unions adapt and thrive in today's marketplace. All 4 test results -- around subscription-based pricing models, financial wellness as an engagement strategy, digital engagement for indirect lending, and rethinking physical space -- are now ready for market-wide review and knowledge-sharing. Check them all out here: https://lnkd.in/gnugYhM9 #35YearsofFilene
