GumGum’s Post

Congrats to the semifinalists for Best of Weedmaps 2024! If you’ve been selected, here’s how to improve your chances of winning: You have from now until February 29th to encourage your customers to take action on your listing to help you win! ⭐️ Each order completed = 1 point Each order completed on a semifinalist dispensary or delivery listing will result in one vote for the retailer. Each semifinalist brand item in a completed order from any retailer listing (semifinalist or not) will result in one vote for the brand. ⭐️ Each Favorite = 1 point ⭐️ Each Review = 1 point Don’t forget to tag @weedmaps on social and use this link to help your customers find the Best of Weedmaps page faster and vote: https://lnkd.in/geAfF28F Check your email for more details.

It's time for a digital revolution! We need to meet consumers in moments that matter. With GumGum's Mindset Platform™, reaching your audience has never been easier. Join the revolution and connect with your target audience today! #digitalrevolution #mindsetplatform #marketing #advertising

💢Fellow Leaders+Network Let's Step Up! Very unfortunate. Yet another story of a good product and good people impacted by unsustainable practices a few individual decision makers. I compete in this space but have no issues acknowledging that they have a good liquid. Biggest callout is the workforce. Similar to Bang, don't waste time dissecting all the things that BioSteel could have done better...I'm asking my network that when these employees reach out to look for roles, don't hesitate to give them a look. A company in protection does not mean it's defective across all levels. Any associates looking for roles or recommendations, don't hesitate to reach out. I'll personally help where I can. #support #workforcecallout #opportunities

Curious about GumGum and the opportunity that comes from the #deathofthecookie? 🍪 Check out our CEO Phil Schraeder's interview with Nasdaq where he dives into our vision for the future of #digitaladvertising and how we're helping brands capture consumer attention, without using personal data. #LivefromMarketSite #nasdaq

Last night's poppi Ad was exactly how brands should be leveraging big activation moments like the Super Bowl. 1. It quickly drew your interest with big ideas (history of human progress) 2. Demonstrated self-awareness (soda is a dirty word) 3. Paved the path for a mindset shift (soda is healthy and here to stay) 4. Complemented Real-Time Activities (viewers are drinking and socializing) That last point is HUGE. Immerse yourself in the world of the viewer, context matters. Healthy soda lives in the moment of a Super Bowl party. It starts conversations like, “I’ve been trying to quit soda, maybe I should try this”. By contrast, Pfizer was not a good fit for Super Bowl spots. No one wants to be reminded about cancer during the Big Game, even if it’s a positive spin. It’s a mood killer at a party and kind of awkward. poppi is fun and light. What Super Bowl media should be. Well done PepsiCo

Weetabix has launched a new on-pack promotion offering shoppers the chance to win a smart watch every day by scanning the QR code on select varieties. Participants can also win thousands of Weetabix-branded footballs and gain access to the 'Great Starts Game Plan' hub, featuring advice from nutritionists working with England Men’s and Women’s teams. The promotion is live until 31 July and includes Weetabix Original, Banana, Chocolate, and Protein varieties. This is a great promotion for a number of reasons: Leveraging the Euro 2024: With England and Scotland participating in the tournament, the promotion aligns with the buzzing summer of football, providing a unique opportunity to engage football fans and health-conscious consumers. Simple Participation Mechanic: The use of QR codes offers a convenient and straightforward method for participation, enhancing the overall customer experience and increasing engagement. Attractive Rewards: The chance to win a smart watch daily and access valuable advice from nutritionists adds significant value to the promotion, making it compelling for consumers and setting the brand apart from competitors on store shelves. #onpackpromotions #QRpromotions #weetabixpromotions #salespromotions

Should Budweiser have aired its 60-second #SuperBowl ad instead? Sentient's Dr. Aaron Reid explains how the brand’s cutdown may have cost them. Stay tuned for the full recording of our latest webinar! #MRX #EmotionAI

Greetings to all of you following this Showcase page: We're moving all future postings and conversations to our main site, so please follow us at PICMG for #industrialiot news and more!

Should Budweiser have aired its 60-second #SuperBowl ad instead? Sentient's Dr. Aaron Reid explains how the brand’s cutdown may have cost them. Stay tuned for the full recording of our latest webinar! #MRX #EmotionAI

2024 Targets 🎯 - Drop THE most efficacious supplement gummy on market ("Often imitated never duplicated", I don't want to put anything else on market that anyone else can easily replicate. 😤🔥) - $1.2M revenue in the following 12 months post relaunch (1 product unicorn 🦄 Go big or go home essentially.) - Improve the overall customer experience (redesigning everything to give it that magic touch ✨ Going more "premium" but actually backing up the claim.) - Place more people in positions to shine and grow as individuals (I'm a big believer in measuring how much of a BOSS you are by the amount of people you put in a position to win. 🏆) - Collaborate on 1-2 joint gummy projects with some supplement companies that I appreciate and use🤝 - Grow into the Founder/Owner/CEO role and possibly hire someone (Stack enough reps and gain the experience to EARN the title and back it up. I could rant on this topic but we will keep it nice and short.) Sounds easy enough! 🚀