Glorify’s Post

As I celebrate my second anniversary with Glorify, I’m reflecting on the souls that have been impacted by what I do every day. I don't see numbers as data, I see them as individuals growing closer to God 💛 Some highlights are: 🚀 Expanding Our Reach: In the past year, our Spanish social media profiles have seen a consistent increase in reach, culminating in April 2024 as our best month ever—reaching over 7 million organic impressions on Instagram alone! 📈 Setting New Records in App Downloads: This year I was surprised by our installs during March and April, with several weeks where our community's interest peaked, hitting significant download milestones regularly on the Spanish market. A reflection of our social media strategy. 🌟 Easter Campaign Success: Our Easter 2024 campaign, a 2-week campaign, helped us reach 103% more users than the previous year, both in English and Spanish markets, with organic efforts ONLY connecting us to over 5.3 million souls. 🎆 New Year, New Heights: The New Year brought renewed vigor to our Spanish market—increasing daily devotional engagement by 20%, installs by 56%, and account creations by 82%. Our organic reach soared, engaging 123% more users compared to the previous month. 🌍 US Focus: My role evolved early this year, and I find myself driving initiatives across the US and LATAM markets, managing end-to-end marketing campaigns, and coordinating with internal and external stakeholders to enhance our brand's presence effectively. 💌 Email Marketing: This year I've also taken over our email efforts, and it's been such a satisfactory task to see users engage with our content more and more, thanks to a more robust Email strategy. And these are just some of the many highlights from this year. Can't wait to see what the next year brings!