Eirik Olsen’s Post

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$450M P&L Leader | $60M OpInc New Product Launches | $2.5B Public Company Strategy Lead | $8B+ M&A and Investments | Leader of Teams from 5 to 2K+

Getting a job in climate is tough, particularly if you are switching industries! I think one of the best approaches is to show your horsepower by solving problems that companies are facing. One of the best examples of this approach that I have seen is the brand audit that Art Lapinsch 🔋🌳🛡️did for Lilac Solutions. I am not a brand expert, but Art's work looks and feels a lot like the work product from major brand & marketing agencies that I paid tens of thousands of dollars for at prior jobs. I particularly loved how Art shows his skills and expertise. - Clear frameworks to guide his work - Careful and thorough analysis - Concise recommendations - Well developed execution plan Well done!! Amazing job!! If you are looking for a job in climate, try this same approach. 1️⃣ Identify a company and role that interests you 2️⃣ Deeply research the company, and come up with a perspective about what is working and what needs improvement 3️⃣ Draft and publish a work product that showcases your knowledge and expertise to help the company achieve its goals 4️⃣ Distribute your work on social media, and (most importantly) email your work to the company and others in the sector with the goal of starting a conversation This is quite a bit of work, but companies (particularly startups) want / need help. So, share your passions, skills, and experience!

Brand Audit in Climate Tech: Lilac Solutions

Brand Audit in Climate Tech: Lilac Solutions

delphizero.substack.com

Art Lapinsch 🔋🌳🛡️

Climate Communication & Energy Law 🌳

4w

Dude, Eirik, thanks for checking out my work. Tbh... I'm kind of speechless 😅 I guess let's connect and chat?

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