Brand Innovators’ Post

Our Brand Culture #BISummit hosted by Bob Evans Farms, Inc. in Columbus, Ohio was a resounding success! The summit not only highlighted the importance of authenticity and innovation in brand building, but also underscored the transformative impact of inclusive marketing practices and strategic partnerships. Thank you to all of our speakers, sponsors, and attendees for making this event amazing! Click here for our Google photo album, where we captured all the action from today's event! 📸: https://lnkd.in/gGienD3b #Marketing #Innovation #MarketingInnovation #Brand #BrandMarketing #BrandCulture #Culture #BobEvans #BobEvansFarms #Columbus #OhioCommunity

Wrapping up our Brand Culture #BISummit hosted by Bob Evans Farms, Inc. in Columbus, Ohio, was a fabulous fireside chat featuring T. Marzetti Company's Michael Reda and his moderator Attain's Andy Hyde! This engaging session provided a fitting conclusion to the event, offering deep reflections on the evolving landscape of brand culture. 📢 Join us at one of our upcoming events! Check out our schedule here: https://bit.ly/3ZHAGSc #Marketing #Innovation #MarketingInnovation #Brand #BrandMarketing #BrandCulture #Culture #BobEvans #BobEvansFarms #Columbus #OhioCommunity #TMarzetti #Attain #FiresideChat

Kraft Heinz brand Claussen lends its flavor to pickle-flavored cupcakes https://lnkd.in/gtJicPd9

Creating brand relevance and fostering lasting loyalty hinges on connecting with culture. At our Brand Culture #BISummit, hosted by Bob Evans Farms, Inc. in Columbus, Ohio, we had the privilege of learning from industry leaders who excel in this art like City Barbeque's Annica Conrad and Whirlpool Corporation's Mitchell Cooper! Annica and Mitchell were joined by their moderator Stingray Advertising's Bryan McGuirk, for an insightful discussion on aligning brand values with cultural nuances, engaging authentically with diverse audiences, and adapting marketing approaches to resonate on a deeper level. 📢 We would love to see you at one of our upcoming events, click here to check out the schedule: https://bit.ly/3ZHAGSc #Marketing #Innovation #MarketingInnovation #Brand #BrandMarketing #BrandCulture #Culture #BobEvans #BobEvansFarms #Columbus #OhioCommunity #CityBarbeque #Whirlpool #StingrayAdvertising #BrandRelevance #LastingLoyalty #TappingintoCulture

Opendoor taps Melissa Ethridge for new spot https://lnkd.in/gcM4vcWV

Look to the future! We delved deep into the anticipated industry trends and predictions for 2024 at our Brand Culture #BISummit, hosted by Bob Evans Farms, Inc. in Ohio with Locality's Steven DeMain, Publishers Clearing House (PCH) Media's Edward Leahy, and Stingray Advertising's Bryan McGuirk, and their moderator, Bob Evans Farms, Inc.' very own Tony Fung. Together, they shared valuable insights and expert opinions on emerging technologies, shifting consumer behaviors, and innovative marketing strategies poised to shape the industry in the coming year. 📢 SUBSCRIBE to our YouTube Channel to get all the latest stage content, exclusive interviews, and latest insights! 🎥 https://lnkd.in/g_sTV57 #Marketing #Innovation #MarketingInnovation #Brand #BrandMarketing #BrandCulture #Culture #BobEvans #BobEvansFarms #Columbus #OhioCommunity #locality #PCHMedia #StingrayAdvertising #2024Trends #Trends #Predictions #2024Outlook

Register here for our Building Customer Loyalty #BISummit hosted by American Airlines! : https://lnkd.in/gUePYA8M We've got top notch speakers like American Airlines' Griffin Gonzalez, MA joining us in Dallas! Be there on Thursday, July 25th to hear from Griffin and other industry leaders as she explores "How to Win with Brand Partnerships and Influencer Collaborations!" #Marketing #Innovation #CustomerLoyalty #Loyalty #BrandLoyalty #AmericanAirlines #Brand #BrandMarketing #Dallas #DallasCommunity #MarketingInnovation

We unleashed the power of retail partnerships at our Brand Culture #BISummit hosted by Bob Evans Farms, Inc. in Columbus, Ohio with The Scotts Miracle-Gro Company's Jimmy Drake and Michelle Schumaker leading the way! Moderated by Yelp's Ariff Quli, this panel delved deep into strategies for maximizing opportunities beyond mere sales. Together, Jimmy, Michelle, and Ariff also highlighted the role of data-driven strategies in enhancing customer experiences and driving long-term loyalty. 📢 Follow us on Instagram to stay in the loop & get live event updates! 📸: https://lnkd.in/gMtBFhTE #Marketing #Innovation #MarketingInnovation #Brand #BrandMarketing #BrandCulture #Culture #BobEvans #BobEvansFarms #Columbus #OhioCommunity #TheScottsMiracleGro #Yelp #RetailPartnerships

We're discussing how to leverage authentic relationships with athletes, creators, & influencers with PepsiCo's Erin Higgins! Be there! https://lnkd.in/gUePYA8M Register now to join us for our Building Customer Loyalty #BISummit hosted by American Airlines in Dallas, TX on Thursday, July 25th, and get ready to be inspired! #Marketing #Innovation #CustomerLoyalty #Loyalty #BrandLoyalty #AmericanAirlines #Brand #BrandMarketing #Dallas #DallasCommunity #MarketingInnovation #PepsiCo

Multicultural marketing and brand authenticity are foundational pillars of brand culture, and there's no better place to explore these critical topics than at our Brand Culture #BISummit, hosted by Bob Evans Farms, Inc. in Columbus, Ohio! Leading this insightful exploration were Advance Auto Parts' Jason Boertje, MBA, Molson Coors Beverage Company's Deanna Dane, Bob Evans Farms, Inc.'s Marissa Wilson, M.S., and their moderator Adsmovil's Clara Torres-Jamison. Together, they highlighted the importance of connecting with the community and shared invaluable insights on building genuine, inclusive brand experiences. 🌟 Calling all CHROs! Lead the way in HR transformation with our HR Innovators community! Visit now: https://hrinnovators.com/ #Marketing #Innovation #MarketingInnovation #Brand #BrandMarketing #BrandCulture #Culture #BobEvans #BobEvansFarms #Columbus #OhioCommunity #AdvanceAutoParts #MolsonCoors #Adsmovil #MulticulturalMarketing #BrandAuthenticity