Advantage Solutions’ Post

We’re thrilled and beyond proud to be named one of America’s Best Midsize Companies for 2024 by TIME! Companies were scored on positive revenue growth, employee satisfaction and sustainability transparency. Advantage Solutions ranked in the Top 500 of these midsize companies in the Business Services & Supplies category. This recognition reflects our commitment to delivering exceptional business solutions and putting our people first every day while being a trusted partner to our clients and customers. Read more here: https://lnkd.in/gAguYxBU #BestCompanies #Retail #PutPeopleFirst

As more and more grocery shoppers are turning to club stores and mass retailers to manage costs, a new Advantage Solutions survey uncovers an emerging trend: Shoppers are buying in bulk and splitting the purchases with their family and friends. Our key findings include: 🛒 One-third of shoppers are buying in bulk and sharing. 🛒 Over 75% of these shoppers share with family members. 🛒 More than a third are visiting mass retailers more frequently, and 17% are shopping at club stores more. Learn more including insights from Jill Blanchard here: https://lnkd.in/g8fbghme #BulkShopping #Retail #ConsumerTrends #LeadWithInsights

Today’s supermarket deli customers want a trifecta of freshness, health and convenience — at a lower cost than a restaurant. Which means retailers are faced with deploying the right mix of marketing and merchandising strategies both in-store and online to meet demand. “Retailers are trying to provide more diverse offerings, whether it’s behind the glass in deli meats, in prepared foods or in package sizes and price points to accommodate different groups, backgrounds and family styles,” says Advantage Solutions’ David Thurman Learn more about the latest trends emerging at the deli counter: https://bit.ly/4cSFni3 #Retail #ConsumerTrends #MarketingStrategy #Merchandising

We had an incredible Pride Month with participation in events across the country from Grand Rapids to Chicago, Cincinnati and more. From parades to community events, our teammates and members of our PRISM ERG showed up to support and celebrate the LGBTQIA+ community. #PrideMonth #DiversityAndInclusion #InclusiveWorkplace #DiversityMatters #EquityInAction

Our Advantage Solutions in-store execution teams have gone above and beyond over the past several weeks, bringing the spirit of the #FourthofJuly to life! From Colorado to South Dakota, Chicago and beyond, our teams have been hard at work promoting holiday favorites for our clients. Here’s just a sampling of the creative displays our teams put together. Have a safe and happy Fourth of July! 🎆 #Retail #StoreDisplays #JulyFourth #RetailExecution

We're excited and honored to be named the 7th-largest agency company in North America and the 16th-largest worldwide by Ad Age! This recognition highlights Advantage Solutions' omnicommerce scale at the intersection of consumer brands and retailers. “This is an incredible testament to the creativity, capabilities and hard work of our teams, who are delivering value and generating demand every day for our CPG and retailer clients,” says Dave Peacock. Read more about the honor and how we're changing the game across #omnicommerce here: https://lnkd.in/gatCkTKj #TopAgency #MarketingExcellence #Innovation #Retail

From Walmart to Target and Kroger and beyond, major retailers are expanding their focus on #privatebrands with strategies that go beyond value. More of today's private brands focus on everything from flavor innovations and lifestyle-friendly products to revamping design and packaging and reaching younger customers where they live — which often means social media and platforms such as TikTok. Daymon's Michael Taylor and Jean Ryan share their perspectives on the latest trends in private brands — and what retailers need to know. https://lnkd.in/gpAQJXy4 #PrivateBrand #ConsumerTrends #Retail #PrivateLabel

Summer 🤝 Swicy. This summer is ripe for flavor! Brands are turning up the heat 🔥 with spicy options and tantalizing taste buds with tropical flavors 🥥 — all according to Advantage Solutions' Daymon's latest study. Just in time for the #FourthOfJuly holiday, what #swicy flavor are you turning to? Read more from Chelsey Capps on why swicy is for all: https://lnkd.in/gQYHSvuA #ConsumerTrends #Summer #Flavor #Innovation #Retail

In our third installment of “Boosted by Advantage,” discover UNiTE Food and how CEO and founder Clara Lahlouh Paye transformed her vision for diverse-flavored protein bars into a nationwide success story. Despite launching at the onset of the pandemic, UNiTE’s partnership with Advantage Solutions' FDM Sales secured deals with major retailers such as Walmart, Sprouts Farmers Market and Target. Learn how FDM’s strategic support and creative collaboration helped UNiTE Foods overcome market challenges, navigate pricing pressures and fuel growth. #EmergingBrands #CustomerFeedback #Retail