VP, Workforce Segment Strategy
Ping Identity
United States
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About Ping Identity:
At Ping Identity, we believe in making digital experiences both secure and seamless for all users, without compromise. We call this digital freedom. And it's not just something we provide our customers. It's something that inspires our company. People don't come here to join a culture that's built on digital freedom. They come to cultivate it.
Our intelligent, cloud identity platform lets people shop, work, bank, and interact wherever and however they want. Without friction. Without fear.
While protecting digital identities is at the core of our technology, protecting individual identities is at the core of our culture. We champion every identity. One of our core values, Respect Diversity, reminds us to celebrate differences so you are empowered to bring your authentic self to work.
We're headquartered in Denver, Colorado and we have offices and employees around the globe. We serve the largest, most demanding enterprises worldwide, including more than half of the Fortune 100. At Ping Identity, we're changing the way people and businesses think about cybersecurity, digital experiences, and identity and access management.
This critical and highly visible role is responsible for defining and executing the Workforce segment strategy at Ping Identity. This person will be a driving force for a whole-company, matrixed motion from Product to go-to-market functions and responsible for delivering solutions aligned to the market needs of customers with workforce identity, access, and governance use cases. This person will need to understand this market and the associated customer base deeply and use this information to drive strategic decisions across the company using data and market-backed knowledge.
We believe in and facilitate a flexible, collaborative work environment. We’re growing quickly, but remain true to the innovative, can-do startup values that got us here. Most importantly, we keep hiring talented, smart, fun, and genuinely nice people because that’s who we want to succeed with every day.
Here are just a few of the things that make Ping special:
We are an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.
At Ping Identity, we believe in making digital experiences both secure and seamless for all users, without compromise. We call this digital freedom. And it's not just something we provide our customers. It's something that inspires our company. People don't come here to join a culture that's built on digital freedom. They come to cultivate it.
Our intelligent, cloud identity platform lets people shop, work, bank, and interact wherever and however they want. Without friction. Without fear.
While protecting digital identities is at the core of our technology, protecting individual identities is at the core of our culture. We champion every identity. One of our core values, Respect Diversity, reminds us to celebrate differences so you are empowered to bring your authentic self to work.
We're headquartered in Denver, Colorado and we have offices and employees around the globe. We serve the largest, most demanding enterprises worldwide, including more than half of the Fortune 100. At Ping Identity, we're changing the way people and businesses think about cybersecurity, digital experiences, and identity and access management.
This critical and highly visible role is responsible for defining and executing the Workforce segment strategy at Ping Identity. This person will be a driving force for a whole-company, matrixed motion from Product to go-to-market functions and responsible for delivering solutions aligned to the market needs of customers with workforce identity, access, and governance use cases. This person will need to understand this market and the associated customer base deeply and use this information to drive strategic decisions across the company using data and market-backed knowledge.
- Accountability: Measure the health of the business, identify key trends and root causes, and drive improvement plans to achieve successive growth in the segment across functions
- Thought Leadership: Evangelize the vision, strategy, and roadmap internally and externally through customer/prospect roadmaps, customer advisory board participation, whitepapers, blogs, webinars and keynotes
- Customer POV and Personas: Conduct extensive research with customers, industry analysts, and field experts to gather how customers are adopting Workforce solutions and their needs (jobs to be done, unmet needs, etc.)
- Segment SWOT: Define the customer jobs needed by the market and map Ping’s current capabilities to these needs, define gaps, and prioritize investment areas according to market opportunity
- Internal Execution: Cross-Company:
- Define a Workforce segment vision and roadmap, partnering with the Core Product Management team on ability to execute on delivery
- Partner with Product Marketing to define the segment sales plays and collateral needs and drive delivery of those to drive more effective communication of value prop, business outcomes, and feature/functionality
- Partner with Corporate Marketing on campaign development to drive outcomes associated with the segment strategy
- Partner with Sales Enablement on training field sales and pre-sales engineers on the segment strategy, roadmap, sales plays, and marketing campaigns to drive a more focused and effective result in the segment business
- Partner on strategic customer calls and roadmaps, both prospects and existing customers
- Partner with sales on our ideal customer profile, where we are winning, and where our focus should be to be most efficient as we grow
- Partner with Partner Enablement to train partners who are key to realizing the opportunity for the Workforce segment
- Partner with sales operations to ensure we have the right data across pipeline for decision-making and forecasting
We believe in and facilitate a flexible, collaborative work environment. We’re growing quickly, but remain true to the innovative, can-do startup values that got us here. Most importantly, we keep hiring talented, smart, fun, and genuinely nice people because that’s who we want to succeed with every day.
Here are just a few of the things that make Ping special:
- A company culture that empowers you to do your best work.
- Employee Resource Groups that create a sense of belonging for everyone.
- Regular company and team bonding events.
- Competitive benefits and perks.
- Global volunteering and community initiatives
- Generous PTO & Holiday Schedule
- Parental Leave
- Progressive Healthcare Options
- Retirement Programs
- Opportunity for Education Reimbursement
- Commuter Offset (Specific locations)
We are an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law.
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Seniority level
Not Applicable -
Employment type
Full-time -
Job function
Product Management -
Industries
Software Development
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