MikeWorldWide

Vice President Strategy

MikeWorldWide New York City Metropolitan Area

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Jennifer Rainess

Jennifer Rainess

Vice President, Talent Acquisition at MikeWorldWide (MWW)

Vice President, Strategy


MikeWorldWide is seeking a VP, Strategy to join our team, focusing on Brand Marketing and Corporate Reputation clients. The ideal candidate is a unique blend of analytical prowess and creative vision, aimed at identifying key audiences, cultural and competitive insights and transforming them into compelling strategies to support creative and content development across channels. They should be someone who can bring a strategic “hook” and connective tissue to any pitch, and under the tightest timelines – from the brief to the finished deck.


Primary Responsibilities

· Develop comprehensive communication strategies that effectively reach target audiences in different demographics and drive brand and business outcomes

· Leverage insights across new and innovative channels to create opportunities for brands to connect with culture and make audience impact

· Possess the ability to find relevant stats and insights to ground themes and ideas

· Be the curator of cultural intelligence, staying ahead of media and consumer trends

· Collaborate across the agency, embedding insight-rich storytelling into all projects and presentations

· Write, hone, and evolve creative briefs

· Have a firm grasp of current media channels as well as new and evolving ones

· Be client-facing at pitches and client meetings, where you can take the lead on strategic insight

· Bring fresh thinking and collaborative spirit to teams when developing work

· Assist in the new business process – inclusive of identifying & developing opportunities with current and potential clients

· Mentor and develop junior and mid-level team members


Requirements

· 6-8 years of experience in strategy or planning or insights function ideally within an advertising, public relations, or digital agency setting

· Demonstrate an intimate understanding of how consumers interact with channels and technology

· Fluent in the digital and social story formats of today, and an understanding and innate curiosity for up-and-coming ones

· Energetic and collaborative with a great work ethic

· Strong business, marketing & consumer understanding/interest in what moves popular culture

· Excellent oral and written communication skills

· Ability to work individually and in a team setting

· Ability to remain organized, driven, and focused on multiple projects at a time


Our Benefits:

We believe in flexibility and have the structure to make that our reality. MWWLife is our robust suite of benefits, programs, and incentives designed to support our employees’ experience during every phase of their careers. Forged in the spirit of flexibility and growth, it’s about the freedom to live your best life, both personally and professionally, and embodies the culture of caring that we cultivate at MikeWorldWide.


Highlights Includes:

Unlimited PTO

Pre-PTO

Mental Health Awareness Days

Friday Freeze

Summer Fridays

Commuter Benefits

Professional Trainings and Workshops

Phone and Welness Stipend

Offices are closed between Christmas Eve and New Year's Day


Our Values:

At MWW, our values are what set us apart and give us the energy to move forward with confidence and excellence.


Passion: We have a real passion for what we do. It’s why we get up every day and it’s what drives us to work harder, care more and execute flawlessly. Inclusivity: We’re inclusive – for real. Our respect and appreciation for diverse backgrounds and perspectives lead us to greater innovation, enhanced creativity, and richer experiences.


Curiosity: Our endless curiosity opens us up to new ideas, collaboration, and growth. It drives our desire to immerse ourselves in the knowledge of others and the culture of the world about us.


Empathy: Our authentic empathy gives us a sense of understanding which informs our work, enhances our ability to deliver for clients and elevates us from colleagues to family


Independence: Our hard-earned independence gives us the freedom and flexibility to dream big, take risks and do what’s right – for our clients, our agency and each other


Initiative: We have a spirited initiative – we’re fast, focused and fearless. It’s that confidence and pride in our ability to deliver exceptional work for exceptional clients.


Our Philosophy:

At MikeWorldWide, we are built to care. We care about each other, our clients, our work and our world. We have an inherent collective empathy that informs our ideas, energizes our work and elevates us from likable colleagues to beloved family.


We’re an independent agency and we care a lot about that. Our independence gives us the freedom and flexibility to dream big, take the risks worth taking, and to do the work worth caring about. Most importantly, it lets us do what’s right for our employees, our families and friends, and, of course, our clients.


Creating authentic and lasting connections for our clients—and the people who value those clients—is why we exist. We want them to be loved because their success is ours. And so, for them, we create work that people care about because now, more than ever, CARING COUNTS.


We celebrate diversity in our employees and partners, and we're committed to building a safe and inclusive workplace environment where we all can feel comfortable and thrive while we bring our best ideas to life. We're proud to be an equal opportunity employer, and we encourage future MWW families from traditionally underrepresented and underserved communities to apply.

  • Seniority level

    Executive
  • Employment type

    Full-time
  • Job function

    Strategy/Planning
  • Industries

    Advertising Services and Public Relations and Communications Services

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