Social Marketing Intern

PHUSION PROJECTS: Established in 2005, Phusion Projects is a global alcoholic beverage company with presence in over 40 countries, employing 250+ worldwide and housing a portfolio of brands including Four Loko, Four Loko PREGAME, Mamitas, Basico Tequila, Basic Vodka, and Earthquake.

CULTURE: Innovation and disruption is in the DNA at Phusion, we understand drinkers as category agnostic and we pursue flavor, brand, and functional benefits above all else. We’re always looking to push boundaries within our current product portfolio and partnerships and that mindset flows through in our company culture.

JOB SUMMARY:

The Fall 2024 Social Marketing Intern will join the marketing team to support them with a variety of projects and campaigns. This intern will assist with social media development, reporting, and trend research supporting Four Loko & Mamitas. This role will be a vital member of the team supporting the upkeep and strategy of Four Loko’s loyalty program & e-commerce program. This intern will dive into digital marketing metrics, learn how to collect and visualize campaign data and recapping, and more. The person in this role will report to the Digital Marketing Director, but will collaborate daily with the Digital Marketing Manager and Sr. Social Media Manager. This is a hybrid position, with the expectation that you are present in-office 2 days per week during the Fall 2024 season.

Please note: You must be 21 years of age or older at the time of the internship to be eligible.

DUTIES AND RESPONSIBILITIES:

• Ideate and create content across all Social Channels.
• Four Loko Loyalty – be the primary admin on our program platform supporting the approval process for new members, content, reward redemptions, and more
• Merchandising – assist with production, fulfilment, webstore maintenance and manage customer outreach
• Develop recaps for marketing initiatives aimed at providing a snapshot of the teams efforts, impact and key insights from partner programs.
• Social insights – support the social team in understanding key growth metrics
• Social upkeep – assist the team with inbound communications
• Influencer coordination – support the team in sending PR / merch packages from the office
• Ability to create content on social media platforms aligned with brand voices/brand vibes/target consumer.
• Ability to stay on task while working remotely and keep consistent communication.
• Strong multitasking capabilities to prioritize work and meet deadlines.

QUALIFICATIONS:

• Bachelor's Degree (BA) from four-year college or university, currently enrolled in four-year college or university, or 1-2 years of related experience and/or training
• Computer skills and extreme familiarity with all social media platforms/ analytics tools required.
• Proficiency in Power Point & Excel
• Excellent interpersonal and communication skills.
• Strong attention to detail.
• A knack for data analysis and organization
• Understanding of social trends driving culture
• Ability to distinguish our brand voices and types of content that correlate.
• Be outspoken and disruptive, in following Phusion Projects’ DNA.
• Creativity and a sense of humor are a MUST.
• Be a self-starter, adaptable to a quick and fast paced environment.
• Professionalism in a tactful manner; reacts well under pressure.
• Ability to foster teamwork toward a common objective.
• Strong work ethic with brand centric focus.
• Demonstrated ability to work with a minimum of supervision.

COMPETENCIES:

• Diversity - Demonstrates knowledge of EEO policy; Shows respect and sensitivity for cultural differences; Educates others on the value of diversity; Promotes a harassment-free environment; Builds a diverse workforce.
• Ethics - Treats people with respect; Keeps commitments; Inspires the trust of others; Works with integrity and ethically; Upholds organizational values.
• Dependability - Follows instructions, responds to management direction; Takes responsibility for own actions; Keeps commitments; Commits to long hours of work when necessary to reach goals; Completes tasks on time or notifies appropriate person with an alternate plan.
• Initiative - Volunteers readily; Undertakes self-development activities; Seeks increased responsibilities; Takes independent actions and calculated risks; Looks for and takes advantage of opportunities; Asks for and offers help when needed.
• Motivation - Sets and achieves challenging goals; Demonstrates persistence and overcomes obstacles; Measures self against standard of excellence; Takes calculated risks to accomplish goals.
• Professionalism - Approaches others in a tactful manner; Reacts well under pressure; Treats others with respect and consideration regardless of their status or position; Accepts responsibility for own actions; Follows through on commitments.
• Quality - Demonstrates accuracy and thoroughness; Looks for ways to improve and promote quality; Applies feedback to improve performance; Monitors own work to ensure quality.
• Teamwork - Balances team and individual responsibilities; Exhibits objectivity and openness to others' views; Gives and welcomes feedback; Contributes to building a positive team spirit; Puts success of team above own interests; Able to build morale and group commitments to goals and objectives; Supports everyone's efforts to succeed.

The above is intended to describe the general content of and requirements for the performance of this job. It is not to be construed as an exhaustive statement of duties, responsibilities or physical requirements. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.