Manager, Programmatic Yield

Job Description

Why Hearst Magazines

Hearst Magazines is one of the largest publishers in the world, with more than 25 brands, including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper’s BAZAAR, Popular Mechanics, and O the Oprah Magazine. We reach more than 150 million people every month in the United States alone.

But we’re more than just our magazines. We engage our audience across all mediums and channels - print, digital, video and social – with sophisticated content creation, distribution and data capabilities. We create, package and sell products with cutting-edge technology and proprietary platforms. Together, we are reinventing publishing for the 21st century.

Your Impact

Hearst Magazines is looking for a Manager of Programmatic Yield to oversee measurement and tracking of programmatic systems and deal activity. You will use your experience in ad operations and programmatic to help Hearst Magazines grow revenue.

Responsibilities

What You'll Do

• Build, maintain and monitor all programmatic data sources that drive revenue across the global Hearst Magazines portfolio. Work closely with SSP partners and reporting platform vendors to ensure data is accurate and complete.
• Produce ongoing reporting to highlight revenue performance and areas of opportunity. Own end of month reporting for the global magazines programmatic operation, supporting end-of-month revenue reconciliation processes with our partners in Finance.
• Be comfortable navigating matrixed business operations and combining data sets across time zones, devices, geos and inventory types.
• Build internal partnerships as they relate to reporting on the programmatic line of business. Stakeholders may include Finance, Billing, Revenue Operations, Programmatic Direct Support, and Sales.
• Grow revenue by identifying opportunities, identifying issues using performance reporting data, and supporting the programmatic direct support team as needed.
• Produce advertiser specific deal dashboards that help our largest customers understand their performance with Hearst Magazines.
• Act as a Subject Matter Expert where you will manage projects and keep our team abreast of how the industry is moving with regard to yield management and programmatic ad technology.
  
  

Qualifications

Who You Are

• B.A. or B.S. in a quantitative or technical field (e.g., math’s, engineering, statistics, finance, & economics required.
• 5+ years experience working, preferably with ad tech based programmatic advertising platforms or publisher side
• 3+ years of experience in programmatic yield management or a closely related role in the digital media industry
• Knowledge of reporting on programmatic advertising business activities including running reporting in SSP platforms such as Magnite, Index Exchange, Google ADX, Triplelift and others.
• High proficiency in Excel with the ability to analyze, summarize and manipulate large volumes of data.
• High attention to detail and ability to stay organized.
• Experience using Domo, Adomik, BigQuery, SQL is a plus.
• Ability to communicate to stakeholders in a clear and productive way is an essential skill to success in this role.
  
  

The base salary for this role is from $85,000-$102,000. The base pay offered is dependent upon many factors, such as: transferable skills, work experience, business needs and market demands. The base pay is subject to change and may be modified in the future.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.