As the Manager, CRM & Analytics you will be responsible for the execution of accurate data collection, processing, and analysis that support our CRM and loyalty initiatives. To be successful in this role you'll need to have a background in database analytics/SQL, be well versed in A/B test design, and have a strong capacity to interface with technical teams to support the development and validation of new loyalty & messaging features.
What You’ll Do:
Own the development, execution, maintenance and impact measurement of all segmented customer data flows and ad-hoc initiatives
Develop and implement core audience logic powering various customer messaging channels (Email, Push, SMS); QA & resolve issues as needed
Leverage Python and other coding platforms to manage automated triggers driving customer incentives and targeted messaging
Write SQL queries to build test segments, analyze the performance of initiatives, and deliver other ad-hoc insights to the broader organization
Build and distribute dashboards tracking CRM, owned media and loyalty program KPIs against goals
Serve as SME on customer segmentation, loyalty program performance, and other program features
Support the growth and refinement of adjacent customer programs, including Torrid Cash
Work with customer-facing teams (CS, Social, Store Ops) to research and resolve issues impacting specific customer accounts
Complete ad hoc and deep dive analytics projects on a variety of merchandise, customer and channel-related topics
What You’ll Need:
5+ years of experience with SQL and Excel
2+ years of experience managing automations via Python and tools (e.g. DBHawk, Alteryx)
2+ years experience working directly with IT and other technical partners to develop requirements and QA
2+ years of experience with dashboard development using BI tools (e.g. Tableau, DataStudio, Looker, etc.). Experience writing SQL (Big Query a plus)
Skilled at gathering insights from data and building a story, and staying on top of an ever-evolving digital landscape (i.e. new loyalty and payment options, competitive offers and experiences, etc.)
What You'll Get:
A culture where people are accepted and encouraged to be who they are.
Competitive compensation, 401k with company matching contribution, plus potential to earn company performance-based bonuses.
Generous 50% employee discount and access to employee-only sales.
Support the causes you’re passionate about. We pay you up to 32 hours annually for volunteering your time in the community.
Child Care Discount at participating locations.
Tuition reimbursement program
Employee Assistance Program (EAP) - Aimed at helping employees address a variety of personal and family issues including legal financial consultations, mental health services and more.
Discounts on cell phones, and computer purchases, entertainment tickets and more.
Pet insurance for your fur babies.
Work and learn alongside industry-leading executives while making huge strides in impacting the lives of women.
You’ll be challenged and grow. Opportunity for upward mobility is available at all levels of the organization.
Salary range $99,245 - $148,594. We are a proud Equal Opportunity Employer and will not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other protected status. If you are unable or limited in your ability to use or access www.torridcareers.com you can request reasonable accommodations by sending an email to [email protected]. Only messages left for this purpose will be returned. Our company participates in E-Verify. If the links below do not work, please copy and paste the following URLs in a new browser window: