The launch of Tropicana Brands Group represents an exciting fusion of some of the world's most beloved and up-and-coming brands in the juice category, including Tropicana, Naked, KeVita, Izze, Dole, Copella and Punica. Established in 2022 as a joint venture between PAI Partners and PepsiCo, our new company blends the best of two worlds: one steeped in industry-leading expertise and the heritage of prestige juice brands, and another rooted in a true entrepreneurial, agile mindset.
With a global footprint of more than 2,000 associates that spans North America and Europe, we are proud of our industry-leading capabilities in areas that include innovation, R&D, manufacturing, distribution, sales, marketing and nutrition expertise.
The company’s focused on the vision to quench the world's thirst for more delight and nourishment, while continuing to build upon the many important diversity, sustainability, local community and philanthropic activities that our people and brands have historically supported.
Key Responsibilities:
Tropicana Brands Group is looking for a highly qualified Category Manager, Regional Grocery to support the Tropicana Brands Sales team and Albertsons team to ensure the company’s goals and initiatives are met.
Specifically, this role will work to identify market trends, competitive threats, brand strategies and customer strategies to increase sales and market share with our retail partners. By joining Tropicana, you can make an immediate impact in a changing beverage landscape. You will mine a variety of shopper, consumer, customer, and market insights as you develop customer and category strategies and initiatives. This work includes new product introductions, pricing analyses, seasonal reviews and programs, promotional planning, understanding the impact of assortment changes on category and brand growth.
Tropicana is looking for a critical thinker with exceptional communication, influencing and relationship management skills who thrives in a fast-paced environment.
Additional Responsibilities:
Primary responsibility is to be a thought leader and "go-to" resource for all category, shopper and consumer trends, and merchandising solutions. Using POS, Syndicated, and Panel data, analyze category across markets, shoppers, and consumers to make business-building recommendations for both portfolio and category growth.
Secondary responsibilities include leveraging multiple data sources to gain a deep understanding of consumer and shopper behavior and interactions across products, geographies, cohorts, and occasions. This analysis will be used to drive the strategic planning process.
Utilize syndicated consumer and market data for the purposes of uncovering compelling insights
Leverage shopper and consumer insights in the development of category strategies and retailer relevant sell stories.
Integrate information from many sources and develop actionable insights and recommendations.
Provide expert analysis and insight to customer team members so they can effectively make optimal decisions in the marketplace and share that learning across the broader organization.
Keep up with developments and best practices in category management. It is expected that you will pursue the knowledge needed to improve departmental capabilities and improve professional competence.
Act as a strong, clear, objective, and inspiring voice of enterprise customer team.
Tackle ambiguous problems to determine and prioritize business strategies
Demonstrated ability to implement short and long term strategies to support organizational operation and transformation
Lead, influence, and collaborate across functions to drive results through formal and informal channels
Requirements:
Bachelor’s degree required; MBA plus
3+ years of Category Management / Insights / Analytics experience within the consumer packaged goods industry
Demonstrated analytical, critical thinking and thought leadership skills.
Strong skill set in Excel and PowerPoint, experience with PowerBI a plus.
Solid understanding of how to leverage data resources such as Syndicated POS and Panel, experience with SymphonyAI a plus.
Excellent communication and presentation skills, ability to interact confidently and effectively with team members, management and the customer.
Collaboration is essential in this role as the person will work very closely with account sales leads, cross-functional teams as well as the retailer directly
Strong planning/organizing skills; the ability to manage multiple initiatives simultaneously
Legally authorized to work in the country to which you are applying without requiring sponsorship or additional work permits now or in the future
Benefits Overview:
TBG is pleased to offer you a comprehensive benefits package which includes medical, dental, vision, company provided life, STD and LTD insurance. In addition, you may also elect to participate in voluntary life, accident, hospital, and critical illness coverages.
TBG offers a 401(k) plan administered through Fidelity which allows you to contribute pre- or post-tax dollars and invest as you choose to save for retirement. TBG makes employer matching contributions to your 401(k) account and will contribute 100% of the first 3% and an additional 50% of the next 2% for a total of a 4% company contribution.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Food and Beverage Services
Referrals increase your chances of interviewing at Tropicana Brands Group by 2x