Chris Do
Chris Do is an influencer

Santa Monica, California, United States Contact Info
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As the Founder and CEO of The Futur, I have over 27 years of experience in brand design…

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  • The Futur

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Publications

  • Chris Do: Konsumenci nie kupują już produktów – oni dołączają do plemion

    Marketer+

    „Cel, jaki stawiam przed sobą, zmusza mnie do podejmowania wielkich i przerażających decyzji. Najpiękniejsze w tym jest to, jaką osobą się wtedy stajesz. Kocham każdy etap tej podróży” – o tym, jak zmienić system nauczania, żeby stał się bardziej dostępny i sprawiedliwy dla wszystkich, jak zbudować siebie jako twórcę, stać się lepszym w projektowaniu i sprzedawać swoje pomysły klientom, rozmawiamy z Chrisem Do: laureatem nagrody Emmy, projektantem, reżyserem oraz założycielem internetowej…

    „Cel, jaki stawiam przed sobą, zmusza mnie do podejmowania wielkich i przerażających decyzji. Najpiękniejsze w tym jest to, jaką osobą się wtedy stajesz. Kocham każdy etap tej podróży” – o tym, jak zmienić system nauczania, żeby stał się bardziej dostępny i sprawiedliwy dla wszystkich, jak zbudować siebie jako twórcę, stać się lepszym w projektowaniu i sprzedawać swoje pomysły klientom, rozmawiamy z Chrisem Do: laureatem nagrody Emmy, projektantem, reżyserem oraz założycielem internetowej platformy edukacyjnej The Futur.

    Other authors
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  • Pocket Full of Do

    Muscle and Health

    Marketing guru and design whizz, Chris Do talks taking his flair for design mainstream by teaching people how to make a living doing what they love.

    See publication
  • Design Moves Us From The Way Things Are To The Way Things Should Be

    Branders Magazine

    Branding is the act of designing the entire cus- tomer experience in hopes of building a long term relationship of trust. When we buy something, we are looking for meaning and identity. Who am I if I buy this? What does that make me? What tribe am I joining? Therefore, branding must consider: company culture, business model, manufacturing, fair trade sourcing, environmental impact, end- of-life product cycle, customer service, and not just product design, copywriting, visual design, packaging…

    Branding is the act of designing the entire cus- tomer experience in hopes of building a long term relationship of trust. When we buy something, we are looking for meaning and identity. Who am I if I buy this? What does that make me? What tribe am I joining? Therefore, branding must consider: company culture, business model, manufacturing, fair trade sourcing, environmental impact, end- of-life product cycle, customer service, and not just product design, copywriting, visual design, packaging, and web/app design.

    “BRANDING MUST INCLUDE TRANSDISCIPLINARY SKILLS LIKE DESIGN, MARKETING, USER EXPERIENCE DESIGN, BUSINESS DESIGN, WRITING

    See publication
  • Linkedin Top Voices 2019

    Linkedin

    Ranked number 6:
    What he talks about: Design guru Do specializes in helping creatives brand themselves or their business and navigate the ins and outs of creating a living doing this work. He posts podcasts on finding an effective mentor and slideshows on how to price your services.

    Other authors
    • Jordan dahl
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  • PBS SoCal Interview

    PBS SoCal

    I was interview by Maria-Hall Brown, Executive Producer of PBS SoCal's Arts & Cultural Programming. You can watch the video here.

    Other authors
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  • THE EDUCATIONAL INNOVATORS BEHIND LYNDA.COM AND THE SKOOL, AND THE BOOMING BUSINESS OF ONLINE LEARNING

    ArtCenter Dot Magazine

    Forbes magazine once called it “the 800-pound gorilla in the e-learning space.” So it was not altogether surprising when lynda.com was acquired by LinkedIn for a price befitting a giant: $1.5 billion. As LinkedIn’s largest deal ever, the announcement made international headlines. Less well known is the company’s origin story—one that goes back to a classroom at ArtCenter.

    Other authors
    • Cynthia Eller
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  • Blind: Looking back on 20 years

    Motionographer

    A 20 year retrospective.

    Other authors
    See publication
  • B Brand Balance

    B Brand Documentary Magazine

    44 STEPS
    B looks at the way four different outdoor lifestyle enthusiasts transport their gear, and the place occupied by the Thule brand.

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  • PPaper

    PPaper 135

    Featured on cover July, 2013, issue 135.

    Founded in December 2004, ”PPAPER”, our flagship monthly design publication of PPAPER International, is now the leading independent design & lifestyle magazine for young creative professionals and alike. ”PPAPER” has brought design, art and photography closer to the people and as such has become one of the leading design publications in Asia. In our past features, we are very delight to have personally interviewed many masters in art and design…

    Featured on cover July, 2013, issue 135.

    Founded in December 2004, ”PPAPER”, our flagship monthly design publication of PPAPER International, is now the leading independent design & lifestyle magazine for young creative professionals and alike. ”PPAPER” has brought design, art and photography closer to the people and as such has become one of the leading design publications in Asia. In our past features, we are very delight to have personally interviewed many masters in art and design world including Hedi Slimane, Damien Hirst, Yohji Yamamoto, Marcel Wanders, Herzog & de Meuron, Zaha Hadid, Nobuyoshi Araki and many others. In 2007, “PPAPER” won the “Design for Asia Awards” in Hong Kong, and has then been recognized as a beautifully designed magazine as well as the vital contributor in maintaining a perpetual dialogue for design amongst the masses in Taiwan and Asia.

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  • LA Weekly

    Since 1978, LA Weekly has been decoding Los Angeles for its readers, infiltrating its subcultures, observing and analyzing its shifting rhythms, digging up its unreported stories and confronting the city's political leaders. From the beginning, the paper has found success by drawing in readers with comprehensive calendar listings and cultural coverage, and then keeping those readers loyal with bold news and political coverage and in-depth feature stories by some of the country's finest writers.…

    Since 1978, LA Weekly has been decoding Los Angeles for its readers, infiltrating its subcultures, observing and analyzing its shifting rhythms, digging up its unreported stories and confronting the city's political leaders. From the beginning, the paper has found success by drawing in readers with comprehensive calendar listings and cultural coverage, and then keeping those readers loyal with bold news and political coverage and in-depth feature stories by some of the country's finest writers. LA Weekly has won more awards from the Association of Alternative Newsweeklies than any other paper in the country, and in 2007 was awarded the Pulitzer Prize for criticism by food writer Jonathan Gold.

    Other authors
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  • 99 Percent

    99 Percent Lifestyle

    In Volume 6 we take a look at the environment, looking at sustainable supply chains in business and the revolutionary work of a marine scientist in Australia that has the potential to change the future of cattle farming. We also look at the video game industry to explore topics such as e-sports and the industry-changing phenomenon, battle royals with PUBG Brendan Greene.

    This latest magazine also features some insightful, thought-provoking and inspirational features about business…

    In Volume 6 we take a look at the environment, looking at sustainable supply chains in business and the revolutionary work of a marine scientist in Australia that has the potential to change the future of cattle farming. We also look at the video game industry to explore topics such as e-sports and the industry-changing phenomenon, battle royals with PUBG Brendan Greene.

    This latest magazine also features some insightful, thought-provoking and inspirational features about business, creativity, life and our environment by some of the worlds leading creatives such as Chase Jarvis, Frankie Ratford, Chris Do, Lee Timms, Gavin Strange, Meik Wiking, Martin Jensen and much more.

    See publication
  • Beast Identity

    Communication Arts

    Visual editing company Beast’s identity system got a clean and contemporary update, courtesy of Santa Monica, California–based design firm Blind. Valerie Petrusson, the president of Beast, wanted an identity system that kept up with current design trends, but stayed true to some elements of the old design. “The challenge for us was not to completely abandon the core of the existing identity while updating it,” creative director Chris Do of Blind says. “After an initial design exploration, we…

    Visual editing company Beast’s identity system got a clean and contemporary update, courtesy of Santa Monica, California–based design firm Blind. Valerie Petrusson, the president of Beast, wanted an identity system that kept up with current design trends, but stayed true to some elements of the old design. “The challenge for us was not to completely abandon the core of the existing identity while updating it,” creative director Chris Do of Blind says. “After an initial design exploration, we came up with a simplified lion’s head that kept some of the original DNA.” The logomark typically appears on Beast’s promotional material in a muted sky blue or a vivid orange; the minimal yet vibrant color palette also extends to the company’s letterhead and website, creating an easily identifiable branding system.

    See publication
  • I.D.

    United States

    I.D. has always been about thoughtful discourse and what’s next. Our new online format allows us to reach into every corner of the design world to bring you even more of the best ideas.

  • Jet "Get Born" Music Video

    Communication Arts

    Inspired by the album art for Get Born, director Robert Hales asked Blind to help create a video for Jet's Are You Gonna Be My Girl that blends live action, illustration and animation together seamlessly. Chugging guitar rifts, dirty bass lines and gravely vocals of lead singer Cameron are complemented by an array of classic rock 'n' roll iconography such as skulls, dancing girls and flames. The challenge was to build upon the black-and-white illustrations and bring them to life in an organic…

    Inspired by the album art for Get Born, director Robert Hales asked Blind to help create a video for Jet's Are You Gonna Be My Girl that blends live action, illustration and animation together seamlessly. Chugging guitar rifts, dirty bass lines and gravely vocals of lead singer Cameron are complemented by an array of classic rock 'n' roll iconography such as skulls, dancing girls and flames. The challenge was to build upon the black-and-white illustrations and bring them to life in an organic and unusual way. This meant that the intricate drawings had to be deconstructed in order to make them move in a fluid manner. At moments, ink splatters onto the camera propelling an outgrowth of graphics. The dark puddles of ink continue to seep throughout, evolving into a wonderland of foliage that leaves the band immersed in a whirlpool of psychedelic doodles. With a little over a week, the Blind team created over 60 effects shots. In addition, the film was shot and transferred in color, so great care went into achieving a look that mimicked black-and-white photography.

    See publication

Courses

  • 3d animation

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  • 3d modeling

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  • Typography

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  • editorial design

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  • exhibit design

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  • identity design

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  • lettering

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Projects

  • Lynda.com Interview

    -

    Faced with a shrinking marketplace and higher expectations from clients, Blind, the award-winning motion design firm, had to turn and pivot. Founder Chris Do decided he had to grow not only as an artist but also as a businessperson. Instead of complaining about the way things aren't, Chris has guided his company to embrace change. Learn about Blind's journey, and why Chris thinks it's the most exciting time for designers who choose change to be alive.

    Other creators
    • lynda.com
    See project
  • Raveonettes "Heart of Stone"

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    Music Video, 3d computer animation

    Other creators
    See project

Honors & Awards

  • Gold + Silver Awards

    Create Awards

    Silver Awards for: Advertising/Art Direction :30 Commercial "4th and Inches" Russel Athletic, "Where movies come from" Long Beach Film Festival, Film + Video "Black and white" music video Raveonettes, Motion Graphics "Vending Machine" Fox Sports.

  • Individual Achievement, Art Direction in Animation

    Academy of Television Arts & Sciences

    for the Raveonettes "Heart of Stone" music video

Organizations

  • Society to Promote Japanese Animation

    Chairman of the board

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  • Academy of Television Arts and Sciences

    Executive Committee Motion Title Design Peer Group

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  • AIGA

    Board of Advisors, Programming Chair, Member

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  • Type Director's Club

    member

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