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Tiffany Yang
When is it too soon to refresh your brand? While Sweety has only been around in its current state since 2019, we saw how quickly start up brands in CPG have evolved and we wanted to do a better job of telling our family story on pack. Sweety's #rebrand has been in the works for well over a year - and has been a labor of love for me personally and professionally. For those who know me, my past jobs have been strategic, quantitative, analytical...but never creative or artistic. Stepping into #entrepreneurship has meant that I wear a lot of hats, and the one that has surprised me the most in how much I enjoy it is that of a creative leader. I wanted to make sure we had the right partner in place to guide us in this journey, and manifest our brand vision into reality. I researched brands I loved and which agency did their branding work. After many agency interviews, we found Chase Design Group. The team, comprised of Paula Hansanugrum, Annie Dodge, Ryan Doro, Elisabeth O'Brien, Narae Park and John Tanner is like family to us now. We loved loved loved working with them, and they were so respectful of our wants, desires, our family history, while bringing in such creative ideas and knowledge about how to highlight products in store to the table. They really did a phenomenal job of bringing the fun, joy, family, heritage and shelf appeal to our brand. Oh they may have done Haagen-Dazs rebrand recently - so we know we're in good company. And now the feather in our cap is a feature by Dieline....if you asked Stacey and I, a sure sign that we've done it right? It would be an article like this about the rebrand. So now the rebrand is in the world - and I can't wait to see it in the wild (along with that childhood picture of the 3 of us). #aapimonth #foodandbeverage #design #branding
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Marcos Salazar 🍺🍷🥃
The non-alcoholic drinks market continues to grow and grow (and mature). Check out recent insights + stats from our friends at Grüvi: March Off Premise Retail Sales: → $48.6M > Identical to February, up 23% YoY → You can see subcategory performance in the chart below. Gruvi predicts: → 30-35% of YoY NA category growth. → 25%+ in off-prem and 50%+ in on-prem. → Premium, high quality craft or import NA beers will capture most of the growth of the NA beer market. → Big bet on NA RTDs to surpass NA wines by end of year. Gruvi has some more great stats in their blog post (link in comments). I’m hearing this same type of growth from members of the Adult Non-Alcoholic Beverage Association (ANBA). There's been some questioning about the growth of the category because of the recent Chapter 11 bankruptcy by non-alc beverage retailer Boisson and the closing of their retail locations. I was going to share some thoughts on this but the Gruvi team summed it up well: “Having served as a supply partner for Boisson, and being intimately familiar with their retail locations, it became apparent that they faced challenges across their retail and e-commerce channels. Boisson positioned itself as the upscale destination for NA beverages, boasting premium locations and a curated assortment. However, despite the overall growth in the NA market, it remains predominantly composed of NA beer (80%) and NA wines/RTDs under $12 (10%). As larger retailers expanded their NA offerings to target the mainstream consumer—the 90% of the market as seen above - Boisson was left with a small addressable market. Unfortunately, the demand proved insufficient for Boisson to sustain its operations.” Andrea Hernández also has a great take on it in her most recent Snaxshot (link in the comments). The adult NA category is maturing. Brands that do not have good business models, have bad product-market, or average quality products will need to adapt or close their doors. And this is not a bad thing. Because what rises out of this are business and products that better serve the consumer. I’m always impressed by the continued release of higher and higher quality NA products, with each raising the bar for the category. And this is great for people looking to moderate or not drink alcohol for whatever reason, and in whatever situation that best suits them. The adult NA category is getting bigger and better each day. And ANBA, our members, and I are here to continue to create a world where everyone has access to great tasting adult non-alcoholic beverages to enjoy in every social situation. And that is something we can all celebrate! 🍾 🥂 🍻 You can join us in growing the category and this movement by visiting ANBA's website and signing up for a soon to launch newsletter (link in comments). And you can follow me, Marcos Salazar 🍺🍷🥃, (& click the bell under my profile banner) to get regular insights and news about NA drinks. ♻️ #Repost if you like this post :-)
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Bartek (Bart) Burkacki
#FMCG companies aim to divest their way to growth Divesture value has been exceeding acquisitions value for the world largest #CPG players since 2023, and it is likely to continue considering recent announcements (Unilever Ice Cream) & on-going rumors (Kraft Heinz & Oscar Mayer...) Few reasons for this: 1) Pressure is on to get back to mid-term guidance on top-line which is often hard in a post price increase context (>50% of the top 50 listed FMCG companies missed their topline guidance in Q4 2023) while recovering pre-COVID profitability (at end 2023 >70% failed to do so) 2) Divesture is often the fastest/ easiest way to improve organic growth & profitability footprint especially when companies have a large business with much lower growth, much lower profitability & that comes with limited di-synergies in case of carve-out 3) If leverage level for the top 50 FMCG companies is on average at an acceptable level (x2.7 at end 2023 vs. the generally accepted x3 level), some FMCG companies exceeds the threshold (AB InBev, Kraft Heinz, Nestlé, Mondelēz, General Mills, Danone, HEINEKEN, Asahi, CCEP...) 4) At a time top-line growth is becoming tougher, shares buy-backs are increasingly leveraged to drive EPS growth. So the proceeds of divesture can really help there especially for the companies with the most constrained B/S 5) Finally, high ROI M&A remain scarce because of the rarity of quality (mid-size, same categories than acquirer's, strong growth track record, complementary to acquirer's portfolio, scalable growth model that could benefit from GTM synergies) & well-priced assets PE funds & public markets (thru IPOs) will be most often the exit scenarios for those divestures. If large FMCG carve-out assets can sometimes deliver better results under (partial) private ownership (cf. Froneri), not all end up being a success. So caution prevails Exciting times ahead on divesture and M&A front in the FMCG industry in 2024 To read our full perspective: FMCG CEOs: M&A Q1 2024 In Review - A New Bottom & Four Reinforcing Trends 𝗟𝗶𝗻𝗸 𝘁𝗼 𝘁𝗵𝗲 𝗳𝘂𝗹𝗹 𝗽𝘂𝗯𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻: https://lnkd.in/efD5RNWX 𝗧𝗼 𝗴𝗲𝘁 𝘁𝗵𝗲 𝗰𝗼𝗿𝗿𝗲𝘀𝗽𝗼𝗻𝗱𝗶𝗻𝗴 𝗱𝗲𝗰𝗸, 𝗽𝗹 𝗹𝗲𝗮𝘃𝗲 𝘆𝗼𝘂𝗿 𝗻𝗮𝗺𝗲 𝗶𝗻 𝗰𝗼𝗺𝗺𝗲𝗻𝘁 𝗧𝗼 𝗴𝗲𝘁 𝗮𝗹𝗹 𝗼𝘂𝗿 𝗶𝗻𝘀𝗶𝗴𝗵𝘁𝘀, 𝗳𝗼𝗹𝗹𝗼𝘄 𝘂𝘀/ 𝘀𝘂𝗯𝘀𝗰𝗿𝗶𝗯𝗲 𝘁𝗼 𝗼𝘂𝗿 𝗙𝗠𝗖𝗚 𝗖𝗘𝗢𝘀 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿: https://lnkd.in/ea4gy65y #strategy #mergersandacquisitions Frederic Fernandez & Associates
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Ted Fleming
The moderation trend is continuing to accelerate! The NA segment of on-premise beer sales in the U.S. jumped 33.7% over the last 52 weeks with broad-based gains in all 50 states! 💪 📈 🍻 At Partake Brewing we are seeing on-premise operators move from offering 1 NA beer option to now several with macros and craft represented in addition to house mocktails. 🍺 🍷 🍹 This is an exciting time for the non-drinker and moderator alike! Gone are the days of water, juice, milk, and soda as the non-alcoholic options. 🤩 https://lnkd.in/gibbdbPB
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Jason⬜ Beck
Chipotle Mexican Grill - Anamoly in this economy even with continued price increases and hardly any innovation (they once showed a spicy chocolate shake in one of their documents a long long time ago). Stock is +30% YTD and +60% past year....... comps +5%, transactions +3% and avg check +2% "Chipotle has become the rare restaurant chain to report rising transactions despite higher menu prices. The company once again raised its prices in October, citing inflation. Others in the restaurant industry have turned to limited-time offers and deals to appeal to customers, particularly those with lower incomes." https://lnkd.in/gXuVhgUn
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Melissa Altobelli
As more consumers choose to eat at home, they’re seeking bakery products with multifunctionality, variety packs, and single-serve options. 🍞🍩 I recently spoke with @Supermarket News about “Why Artisan Bread Is Carrying Bakery Right Now.” Read the full story here: https://lnkd.in/gFC_TuCV #BakeryTrends #ArtisanBread #HomeCooking #SupermarketNews
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Giovanni Quaratesi
"The warehouse club space is dominated by three major players—Costco Wholesale, Sam’s Clubs, and BJ’s Wholesale Club. Costco Wholesale Corporation is headquartered in Issaquah, WA and leads the category. The company is a descendent of Price Club, founded in 1976 in San Diego, and a second chain called Costco, whose first location debuted in Seattle in 1983. The two merged in 1993 as PriceCostco and transitioned to simply Costco in 1997. Near the end of last year, Costco had over 870 locations globally, including 600 in 47 U.S. states and Puerto Rico and another 180 in 9 Canadian provinces. As of the end of its latest fiscal year in September 2023, Costco had revenues of $237.7 billion. It ranked third in the National Retail Federation’s 2023 ranking of the top 100 U.S. retailers, behind Walmart and Amazon. Costco garners 8 percent of U.S. grocery sales, translating to a strong $1,746 in sales per square foot, according to analyst dunnhumby, and it accounts for 25 percent of its customers’ grocery wallet. More than two-thirds (67 percent) of its customers feel a strong emotional connection to the brand." Full article by Produce Blue Book #futureoffood #futureofretail
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Manoli Kulutbanis
The US Beer industry landscape is changing fast. AB InBev's North America Normalized EBIT declined by over $1.3 B from 2022 to 2023. The volume market share decline (relative to Molson Coors Beverage Company and Constellation Brands) contributed to that EBIT decline by an amount of $400 Million. It has not helped that overall volumes between these three major players has declined by over 4%. It's a general sign of the headwinds facing the beer category as shopper and consumer preferences shift. For #ABInBev, that overall market decline cost them another $200M. A just less than 4% increase in Net Pricing contributed a +ve $560Million to the Normalized EBIT change, but was insufficient to mitigate the increased inflationary unit costs associated with Cost of Sales and the de-leveraging of other SG&A operating expenses. It will be interesting to track how these components of EBIT will change for 2024, given growth constraints associated with market share gains and price increase ceilings. Looks like some drastic OPEX cuts might be the only short-term remedy for now as AB InBev looks to rebuild brand equity and volume share. Send me a DM or write "send" in the comments section and I will forward you the document that also contains the related MVA operating breakdown for #MolsonCoors and #ConstellationBrands. It's interesting to see how and to what extent Molson Coors and Constellation Brands benefited from AB InBev's headwinds. You will also see why Constellation Brands might be the longer term winner here. #Beerindustry #beercategory #beerdistribution #Heineken #BeverageAlcohol #Asahi #Carlsberg #BostonBeer #beer #beverages #BudLight #MillerLite #CoorsLight #Corona #ModeloEspecial
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Ruchi Desai
Ad Age rounded up the top summer 2024 beverage alcohol trends, one of which being around the continued interest in low- and no- alcohol beverages. At EIGHT Brewing Co., we've been all about a lower alcohol offering that complements your life without compromise since day one. With only 4% ABV, our low carb, low cal light lager is the perfect option, not only for the summer but every season. I'm curious to watch the wider trend as it plays out across both the alcohol and traditional beverage categories. As and since we launched, we've watched more players roll out lower alc. / lower calorie offerings across wine, beer and spirits in an effort to continue to meet ever-evolving drinkers where they are. It will be interesting to see if this is a lasting trend and shift in consumer preferences, a passing phase, or the growth of a niche consumer that was previously overlooked. To read the full piece, click the link below: https://lnkd.in/gmp6SVra
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Jon Berg
"Thanks Kaleigh Theriault, great play by play on the first half, let’s take a look at what’s going to be needed to win the year." 🏈 Halftime Report: Preparing for the second half in the Beverage Alcohol Industry! 🏆 As we take a breather at the halfway point of 2024, it's clear that the beverage alcohol industry has seen some major plays and strategic moves. Let's huddle up and look at the game plan for the rest of the year: 🍺 Beer: The price increases in 2023 are putting pressure on consumers, with long-term inflation effects and multiple drivers pointing to lower volumetrics. To stay in the game, deeper price subsidization for core Beer categories is essential. However, Imports show potential for a positive finish. Maintaining consumer loyalty will be our MVP move here. 🍷 Wine: The $15-$25 range continues to be the sweet spot, driving consumer interest. But to achieve positive trends by year-end, we need to capitalize on Q4 gifting. A big comparable period is coming up, so some price adjustments might be necessary, especially for infrequent Wine shoppers. 🥃 Spirits: We're seeing a continued shakeout as consumers transition from traditional products to RTDs. Flavor and turn-key cocktails are the winning plays, making Q4 critical for gifting and entertaining. Price discounting is already in motion to boost revenue. 🍹 RTD (Ready-to-Drink): RTDs remain a game-changer this year. With their share of total Alcohol growing, we expect more stability in growth rates as the shift from Seltzers slows. Building consumer brand loyalty for Spirits RTDs is crucial, and we need to watch out for potential flavor fatigue in the second half. Let's get ready to tackle the challenges and seize the opportunities ahead! Here's to a successful second half of 2024! 🥂 "Why did the football team go to the bank at halftime? To get their quarterback!" 🏆 #BeverageIndustry #AlcoholTrends #Beer #Wine #Spirits #RTD #MarketInsights #SecondHalf #HalftimeReport Note: This report looks at the 26 week ending period thru July 6th, 2024
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Michelle Loyd
Being in the business of coffee, I read this article and understand supply and demand of the RTD space. As a registered dietitian, I cringe as once again as business intelligence yields no regard for the health of our younger population. With a plethora of options, the intake of food is seen as a novelty instead of sustenance. The thought and care given are primarily for monetary gain and to appease instead of to nourish, and build the knowledge needed to decipher the difference between food that is good for you, and food that just looks good. When deciding to pursue entrepreneurship in coffee, I didn’t yet know where my dietetic skills would come in to play. But now I see that I am in a unique position as I use my skills often in the development of our products. I am in a position of potential impactful change, producing CPG and RTD for my people, which comes with the thoughtfulness and care of what is needed in our communities to enhance nutritional health, and guidance in order to retrain our tastebuds and our minds so that we can understand what is actually good for us. I don’t believe that the single origins and the pour overs are going anywhere. I also believe convenience is on the fast track. The new wave of ‘coffee culture’ is just emerging and the appreciation without the pretentiousness of coffees from around the world has yet to be Its own spotlight. Coffee Culture is also something that the GenZs are learning to appreciate and adapt as their own. Thankfully I have positioned myself to compete with the businesses that just want to capitalize on the younger generation, as my company has already developed ‘old-school’ CPG single origins and new waves of RTD and flavored syrups that benefit and stimulate the body, the mind, and our tastebuds. A dietetic tip, do not any longer let marketing control what you bring into your home and what you consume into your body. This is one thing I think the GenZs are learning early on. They are learning to read, and to know what it is they are consuming, where it comes from, and how it is prepared. Let’s do the next generation the right way. Stay Dope.
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John Kelly
The Coca-Cola Company and Coca-Cola zero sugar...after a stronger-than-expected second quarter 2024 performance that was announced today, which saw net sales revenue increase 3% to $12.4 billion, the Coca-Cola Company has raised its full-year outlook. Coca-Cola’s latest earnings success comes at a time when the soda business as a whole is in decline. Between 2004 and 2023, the volume of carbonated soft drinks bought and sold in America decreased by -27%, according to trade publication Beverage Digest. Still, amid the category’s downward trajectory one brand has continued to rise, capturing more market share in the past 20 years than all the others. That brand: Coca-Cola Zero Sugar. Coca-Cola Zero Sugar is an ongoing example of how superior taste drives consumer demand, with Coca Cola Zero seeing a +20% global volumes increase. The strong performance of Coca-Cola's Zero sugar variants, is reflective of an overall beverages category move to Zero sugar offerings as consumers look for healthier beverages choices, with zero calories and sugar. For any beverages brand owner or manufacturer looking to create great tasting 😋 beverages innovations 💡 with reduced or zero sugar, please reach out to the beverages team at Kerry, we are here to help. #cocacola #cocacolazero #zerosugar #sugar #softdrinks #taste #zerocalories #refreshingbeverages #tastsesense Erlon Pereira Marc LEJEUNE Breda Kelly Tiphaine BEAU Farrah Gilsenan Thomas Hahlin Ahlinder Sheelagh Pentony Carol Dunne Gwyneth Kelly Michelle Osagie Mark Allen Leigh-Anne Vaughan Massimo Barbeni Romel Doshi, MBA Sam Choucha Nina Riggins Sergio Saavedra Rodríguez Birgit Schaaf Ian Chesworth Erika Minaguchi Magdalena Edyta Przewoźnik Barbara Lezzer David Deeley Brian Short Aoife Mc Donald Elaine Druhan Juan Soto Daniel S. Xavier Herrera
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Brian Lundin
- Walmart's new premium private brand, bettergoods, targets younger, health-conscious consumers with innovative flavors, plant-based options, and dietary accommodation at affordable prices. -Early insights suggest bettergoods shoppers are more likely to be Gen Z, seek natural/organic foods, and have dietary restrictions, with significant online purchasing behavior. -Bettergoods demonstrates promising performance with high repurchase intent, perceived value, and potential for cross-category sales. This may open up opportunity for Value priced brands to partner with Retailers to help stem additional Leak to Walmart. https://lnkd.in/eTga9nTx
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Steve Watts
What's the typical sports nutrition consumer? There isn't one! Prinoval's latest white paper found that while all respondents were more active than average, their activity habits varied drastically. For example, 20% exercised twice weekly and 22.5% did so daily. We also discovered regional variation, with a third of Spanish respondents exercising daily compared to just one in seven in Italy. What does this tell us? You can't put all sports nutrition consumers into one neat little box! Discover more insights with our white papers and market reports: https://lnkd.in/euZ-8R7Z #SportsNutrition #WhitePaper #Exercise #PrinovaGlobal #WeArePrinova
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Valerie Jacobs
There was a moment in last week's Roundtable when Emily Flannery declared, "that's right: beverages are officially a snack, too." The way we see category lines blurring, overlapping and/or completely falling away is fascinating, and a huge opportunity for food & bev brands with the nerve to keep up. Did you see it yet? Give the convo a watch right here: https://okt.to/XpGrUZ And if this glimpse into the future inspires you, let's chat! #futurefluent #futureofsnacking #cpgtrends
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Patrick McDonough
Cautious lower-income consumers and slower restaurant sales are squeezing Kraft Heinz. The packaged food product company on Wednesday (May 1) released earnings showing a 1.2% drop in sales, driven by lower-income consumers spending less at both the supermarket and on meals away from home. The company said it raised its prices 2.7% year over -year to offset the cost of goods such as coffee. “The gap between high and low earners continues to remain wide, and it shows a clear and continued bifurcation,” CEO Carlos Abrams-Rivera said during an earnings call. “So the lower-income consumers are challenged with interest rates remaining high, gas prices elevated and savings dwindling. So there’s a clear pullback of restaurant spend by these lower-earning households, especially in restaurants and convenience stores. These consumers instead are looking for value as they prepare more meals at home.” #inflation Kraft Heinz #groceryindustry
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Patrick McDonough
Food makers are in something of an extended slump as American consumers feel increasingly pinched. Grocery sales last year were hit by the twin shocks of inflation and the expiration of pandemic-era benefits. Many had hoped that this year would mark the start of a recovery, but it hasn’t quite worked out that way. “Some of our clients are saying we should be seeing a return to growth,” said Carman Allison, vice president of global thought leadership at NielsenIQ. He noted that although inflation has slowed, food prices are merely leveling off at record levels around one-third higher than before the pandemic. What is more, consumers are now facing hefty increases in unavoidable expenses like auto insurance and shelter costs. “There has been this compound effect as it relates to inflation over the last couple of years. I kind of think of this as the inflationary ball and chain that the consumer is still carrying around,” Allison said. #inflation #groceryindustry NielsenIQ Aaron Back Carman Allison Campbell's The J.M. Smucker Co. https://lnkd.in/gpWdA8Gw
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Stephen Carter King
After two decades as the top-selling beer in America, Bud light lost its title last year. Modelo Especial … … took over as the most popular beer tracked in retail channels. The truth is, Bud Light’s downfall has less to do with Bud Light and more with profound changes in the US beer market — especially within the import category — which has disrupted the beer categories. Incidentally, what constitutes ‘Import Beer’ in 2024? Ask Toyota execs about its Camry, — made in Georgetown, Kentucky — for nearly 35 years … “It’s just beer.” — Stephen Carter King Source: Brauwelt [ International Report > The Americas ] #Beer #CraftBeer #NonAlcoholicBeer #Cider #Microbreweries #Taprooms #Brewpubs #ConsumerBehavior #BrandAwareness #EmergingTrends #BusinessIntelligence Slàinte☘️! ✦✦✦ Stephen Carter King Chief of Growth and Marketing and Strategy + CEO of Beerconomy 🍻 Beer Market Analyst with beer market trends, insights, data and forecasts • Thought Catalyst • Sherpa • Advisor • Speaker • Publisher of The Beerconomist
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Elizabeth Crawford
Full volume recovery for #packagedfood could take upwards of 18 months as consumers struggle to adjust to higher prices due to #inflation -- requiring #CPG companies to be more flexible and reinvest in their brands as they did during the pandemic, and forcing shareholders to practice patiences, warned General Mills CEO Jeff Harmening at Bernstein's 40th Annual Strategic Decisions Conference late last month. "#Investors have been waiting with bated breath and maybe more than a few members of management teams as well" for volumes across the packaged food landscape to recover after falling alongside rising prices in recent years and after cutbacks in #SNAP spending in March 2023, he said. And, they likely will need to wait a bit longer .... https://lnkd.in/eCjKu7z7 #foodnews #foodandbeverageindustry #CPGindustry #sales
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Hillcrest Centre For Health
🌿 Discover the incredible benefits of Chickweed with Erica Garber's invaluable insights. @foodmoodnutrition -------- 🛒Explore our store for Chickweed Herb: https://lnkd.in/g5a2BTrz --------- ✨Your journey to optimal well-being starts here! 🗓Book your appointment now at https://lnkd.in/g3_XAkGW --------- Medical Disclaimer: The information provided in our store regarding herbs, tinctures, powders, and compounds is carefully compiled from diverse sources and is intended solely for educational and descriptive purposes. Under no circumstances should it be regarded as a substitute for professional medical advice, diagnosis, or treatment. For personalized guidance and advice tailored to your specific health needs, consulting with your doctor or a qualified healthcare practitioner is crucial. If you have or suspect a medical condition, seeking timely professional medical attention is paramount.
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