“While collaborating on strategic test & learn product development efforts at Expedia, I had the pleasure of working with Ngoc. Ngoc is smart, talented and hard working. She moves with ease from conceptualization to realization. Ngoc is a great interaction designer, that strives for the right balance of form and function in all her product designs. She's very collaborative by nature and has a really high quality bar making her a great addition to any UX and product development team. ”
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Nefertiti Dukes
How do design system teams prove their value? Finding hard metrics around the impact of design system teams has historically been a challenge. A year ago, I met the design system team at Eventbrite who could confidently say that they saved 534 days of engineering effort with their design system. Here's their calculation: Time spent to develop a component pre-design system - time spent to install the design system component = Time saved In order to extrapolate this number, though, you need to know how many times a component has been used. And, that used to require a savvy dev on the team to build something custom. That's no longer the case. We built something at zeroheight that will allow you to track component use in a single repo or across all of your repos. This should help teams show how valuable they are, plus do things like: see which components to prioritize based on use see which product teams are adopting As an added bonus, anyone using the new feature set can also monitor design system packages, allowing them to quickly see which teams are using outdated packages. On a personal note, I'm hoping with data like this, more teams can confidently quantify their impact. And along the way, we'll get better as design system practitioners at identifying the right things to work on. This new feature set is in beta and totally free. Even if you aren't using zeroheight to document your design system, you can use it. Takes like 15 minutes and you've got rich data. Here's the sign up:
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4 Comments -
Venessa Bennett
Diversity in design isn't just a buzzword—it's a business imperative. 🌈 As a hiring manager, I've seen firsthand how diverse teams boost creativity, product quality, and profitability. I believe in building teams that reflect our users and bring fresh perspectives to every project. How do you ensure fairness during the hiring process when you have to look at portfolios? Here is my perspective on the challenges of inclusive hiring. #DiversityInDesign #InclusiveHiring #TeamBuilding
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Jean Yang
I have a question for the designers in my network. I hear that many designers have strong opinions/fears about reporting into Product, rather than Design. As a product leader hiring a designer, I'd like to better understand these concerns. Folks who prefer to report into Design: what are the drawbacks of reporting into Product? Designers who have chosen to report into Product: what helped you make that decision? Happy to talk outside of this comment thread too.
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115 Comments -
Lucinda Burtt
#Config24. There's nothing quite like it when designers and makers gather to share, learn, and nerd out about our craft. Thank you Amperity for supporting our design team to take on this experience together at Figma's annual conference. There is so much to soak in, both from the presentations and chats across the community. Here are a few first takeaways: • Go faster with AI. From reducing tedium (auto-naming layers) to the emergent ability to turn flat UI into interactive prototypes with a click of a button. This philosophy is shaping the experience of designing in Figma. • There is a healthy and important debate in the design community about the implications of this AI-powered future. I love that it will lower the barrier for entry however agree with Jenny Arden: AI can get to good but as it can only remix what's been done before, it takes humans to get it to great. • Intentionality, creativity and craft matter even more. This theme came up throughout the two days. Tools should augment your process, not automate your favourite parts. • Shake the idea that difficult equals important. Simone Giertz overcame her performance anxiety by choosing enthusiasm as a driver for her work, resulting in a lot of fun and unexpected outcomes. • Aspire to be the team that sets the bar for quality. Peter Yang challenges PMs and people who care about product craft to choose quality and speed over scope. Cut features not quality corners to deliver beautiful products to customers, and quickly so you can learn. • How you structure your EPD teams will be reflected in your product. Resist symmetry. Nan Yu makes a great case for "heirloom tomato" teams that vary in size and shape in order to create an org chart you want to ship. • Figma redesign incoming. Figma's UI3 has been built on the core belief that way we design has evolved, requiring more immersion in the canvas. Minimizing UI aims to keep designers in flow, then make it easier to show and present work. On that... • Hello, Figma Slides. It just makes sense to show the work from the tool you built it in — and Slides (or Flides) will streamline this with speaker notes and quick layout features. • Does your design leave fingerprints? How might you weave traces of people, stories, acknowledge what you bring as a designer with a story of your own. Thank you Karla Mickens Cole and Nashilu Mouen from The Browser Company for this people-centered prompt.
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Jake Strawn
Wow, spot on… Also consider the complexity of a “design system factory” product intended to offer design system stability to the diverse clientele of a consultancy with vastly unique clients, all with critically important needs. I often describe(d) the design tokens and design system as the CENTER of the tech ecosystem, or at minimum on par with the most critical data APIs. Few were ready for what that would cost. Financially, technically and emotionally. #outofwork
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Mollie Cox ⚫️
🔥Hot Take for PMs: Please don't hand me a solution to a problem. Instead, focus on detailing the problem and help me understand the why. We will ideate and find a solution together. Next week, in our first episode of ⚫️Bounce, Claire and I continue to unpack the PD + PM working relationship. Buckle up. Subscribe today - links in comments 👇
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23 Comments -
Darren Wood
Really annoyed at Figma's price gouging here. There is no reason other than greed: https://lnkd.in/gfdrEiWH Oh, and I emailed them about it and this line from their reply was particularly poignant: "Additionally the minimum for enterprise is a $5k invoice minimum. 6 enterprise seats or made up with other products." To put that in context... our monthly Adobe bill (for 8 CC, 7 PS, 6 Acrobat licenses) is ~NZ$2k... Amazing how quickly enshittification sets in... #Figma #Design #SoftwareLicensing
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Sean Patrick Coon
Shreyas is spot on. Below are the headers to my most recent First 30 Days Plan: = = = Week 1: Assessment and Familiarization Week 2: Operations, Vision & Strategy Week 3: Team Building and Development Week 4: Research Integration and Process Refinement = = = My goal was to have enough structure to create space around investigating, assessing, and ideating *without* stopping any trains from leaving the station. My new boss had two areas of focus he wanted me to impact out of the gate, which I agreed to do. Expectations. Alignment. The explicit nature of the plan, and buy-in from my boss gave me the space to witness how my people were operating and how other teams were engaging with them. And within that same held space, situational insights into projects, vision, reviews, etc. surfaced in ways that I could either immediately reinforce or begin to tease apart and counter with communicative intent.
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Zachary Wolf
Our design team recently attended Figma's Config 2024 conference, and they returned energized and full of insights. The event was a fantastic opportunity to network with designers from around the world and deepen our knowledge of Figma, our most critical design tool. Figma AI: The new AI capabilities in Figma are particularly intriguing. Features like generating UI mocks, images, prototypes, and contextual layer renaming promise to streamline our design process. We're excited to explore how these tools can be applied practically in our projects. Figma Slides: Figma's bold move into the presentation space with Figma Slides is noteworthy. Challenging established tools like PowerPoint and Google Slides, Figma Slides offers advanced editing tools, AI writing assistance, and interactive features. We're keen to see how this evolves and how we can leverage it for our design presentations. Attending Config 2024 has been incredibly valuable for our team. Jay Fienberg, Mariyam Elshrief, Claire Barth, and Ola Hirszler, feel free to call out some of your favorite learnings from the event! Let's embrace these innovations and see where they take us! #Design #Figma #Config2024 #Innovation #AI #Networking #TeamGrowth
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Ovetta Sampson
Well that’s a wrap on Config! It was so great to see so many folks that I’ve worked with, admired, hired, managed, led, followed and best of all loved to work and be around in one place. Last year was epic but this year was sublime. And what a delight it was to see Figma’s new design magazine and little ole’ me playing a small part in this community publication! I’m talking about my favorite topic - data. With the pomp and circumstance of LLMs and “look what I can do,” brag of GenAI people are falling silent on the most important part of all this new technology - the data that fuels it. We’re forgetting the labor that goes into collecting, labeling and making data machine ready and the class of people who aren’t getting fairly compensated for this work. We’re forgetting that entire business models are being celebrated right now that use the stealing and appropriating of other’s creative content as their foundation. First there is awarness. Then anger. Now it’s time for advocacy. Here’s a question how can we make AI development for equitable overall all by fairly compensating those unseen data producers who make the AI tree grow? Check it out! I’m Proud to be part of The Prompt, a print and digital zine from @Figma’s Story & Brand Studios exploring the intersection of AI, design, and code, which launched at #Config2024. My Q&A on the power of input in AL and ML is here:
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5 Comments -
Michel Mongeau
Great perspective and reminder on fundamentals of successful teams, thanks Sam Wettling, Keith Swiderski at Zilker Trail Consulting Disclaimer: Sam's been my "part therapist" since 2010 through guitar jam sessions 🎸🤘 Fifteen years into my career, I'm still astonished by how leaders in groups, big and small, are rowing in different 👈😕👉 directions despite best intentions. We're always missing out when product and marketing efforts are misaligned. Analytics, Partnerships, BizDev, Sales, CS, they're all part of the same unit from the customer's perspective. Just like a kid asking both parents and getting different answers 🤷♂️, customers can smell dissent a mile away as soon as more than one team engages with them. I particularly liked the simplicity of your GPS (goals, problems, solutions) workshop model and the safe space provided to openly discuss challenges. More often than acceptable, solutions don't solve problems that matter and problems being solved don't support the goals. Even more common in my experience is the absence of clear goals ⛳ Most companies I've engaged with or joined have needed a major upgrade in: 📐 Defining metrics that matter in their problem space (value vs. vanity) 📈 Setting and tracking goals that support desired outcomes (funding, profitability, growth, talent retention, ...) 📢 Communicating, evaluating and adapting to progress toward goals "Aren't we already aligned to our goals?" I often hear when asking the simplest questions. "No, seemingly not. Here's how it's manifesting... frustrated/overworked staff, mediocre NPS, limited internal and external feedback, the list of symptoms goes on. True leaders take the bull by the horns, roll up their sleeves and fight complacency in those situations. Then, you have a working team and system that can honestly achieve whatever they put their efforts to. Although, I suggest rolling up sleeves first 🐂🤕
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TJ Peeler
Research is a function of strategy. "According to CB Insights, over 90% of all products fail, most commonly due to no market need." Leave yourself time to ask big questions about whether any actually needs your product or service before you decide to launch it. #UXstrategy #UXresearch #Marketresearch
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1 Comment -
Julie Hyunjoo Lee
I'd like to share some valuable lessons that have completely transformed the way I approach communications. Plus, I've added some tips for product designers and design partners. 💡Case 1: Answer the Question I thought I knew how to answer questions until I got this feedback: "When an executive asks you a question, start with a clear 'yes' or 'no', or state 'I don't know, but I will get back to you by X date'." While variations exist, the key is to answer the question first. Too much information usually doesn't help - Answer the question, then let them ask probing questions. This advice resonated with me so much that I created a desktop wallpaper to look at it every day. 🤝 Case 2: Manage Meeting Effectively Another tip I learned is how to manage meetings. Based on tips from mentors and coworkers, here are three essential points to remember: 1. Why we are here: Ensure every meeting has a clear purpose. No one has time for irrelevant meetings. 2. What we aim to achieve: Clearly define the meeting's objectives. 3. What decisions we will make: Identify decision-makers and criteria. Applying this to design meetings, merely sharing in-progress designs often lacks value. Instead, structure the meeting to: 1. Clearly define the meeting's purpose and type: For example, specify if it’s a review and instruct people on the type of review you need. 2. Clarify the objectives: Are we finalizing designs to send to engineering, or aligning on problem statements with products? 3. Identify decision-makers and criteria for decisions: Then, make a decision. Of course, in both cases, summarize the outcome of the meetings and share it right away. ✨ Case 3: Clarify Expectations At workplaces, confusion and fires happen. Sometimes you're not sure what's going on. You don't want to overpromise or overstep, but you need to know what action is required. When I heard this question "What am I accountable for?" in the middle of a foggy meeting, my brain just cleared. Yes. We need clear ownership and accountability to navigate ambiguous situations. It was a sentence that resonated with me, and I still remember how we were able to move on to the next steps. To build on this, I also advise my partners to communicate their asks clearly. I hear a variety of design requests. Some people articulate their asks with intended outcomes, expectations, and timelines, while others just share desires and disappear. Clarity in your asks is key—it's almost a job requirement. Remember, others can't read your mind. If you believe in your idea, it's important to articulate it clearly. #CommunicationTips #ProductDesign #DesignPartnerships
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6 Comments -
Heather Phillips
Does this feel like Slack? 🤔 Throughout our product development process, we constantly ask ourselves this question. This has become core to how we work and build products at Slack. Excited to share this recent conversation I had with Marc Baselga and Ben Erez on the Supra Insider podcast. We went deep on why delighting users through branded moments is good for business, how Slack thinks about making new features feel "Slacky"(spolier: the team I lead is responsible for bringing many of these moments to life) and more! Give it a listen or a watch (apparently I like to look off camera while forming my thoughts!) Links to the episode in the comments👇
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Cayce Owens Thrush
10 basic lessons of a design system. Being someone who has worked within and created many design systems, brand guidelines, and UI libraries, I've encountered many bumps along the way. What would you add or remove from this list? #designsystem #UX #lessonslearned #basics https://lnkd.in/evFxwP79
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Ali Ali
After interviewing many designers on ADPList, I consistently offer the same advice: Simplify and reduce the amount of text and process sketches. Focus your case studies more on the finalized designs rather than the journey to get there. This might seem counterintuitive, but your portfolio serves as a validation of your high-quality visual and interaction design skills, as well as your product thinking. Showcase these qualities by emphasizing the designs themselves rather than the process behind them. Once you reach the 1:1 interview stage, you’ll have the opportunity to dive deeper into your process and explain how you achieved these designs. For now, let the designs speak for themselves. #designportfolio #designadvice #portfolioreviewtips
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RUPASHREE ...I build products and tell stories...
It has been my continuous struggle to showcase the contributions of the design team to business. Slapping the rules at product level seems unjust. Finiding out a comparative for a specific feature becomes difficult to assess. I am on my journey towards putting a right measuring metrics for the same. Let's connect if you are also looking out or something that might have worked well for you. #uxdaily #productmetrices #designmetrices #productstrategy #designstrategy
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2 Comments
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