“Larisa worked for me when I was starting a Shopper Marketing and Insights group at Barilla. One word I would use to describe Larisa is courage. She is willing to try new ideas and to work across multiple teams and levels to get them implemented. She helped drive awareness about the shopper and shopper insights to the organization (both US and Global) which is never an easy feat. Ultimately her work led to leadership approving a full-time headcount, the first in the company! She also helped us with several new business opportunities that positioned us well with customers and as innovators in the industry. Using insights from her analyses, Larisa was able to have direct and fact-based discussions across marketing, category management and sales to capitalize on these new opportunities. Larisa has a can-do attitude coupled with problem solving skills that will be an asset for any company that needs insights in planning, research or customer teams.”
About
Translating consumer understanding into brand and new product success. Experienced people…
Activity
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*** Childhood dream achieved *** I'm headed to the Olympics in Paris. 🥇 Ok, ok, okkkkk! I'm not attending exactly how it looked in my…
*** Childhood dream achieved *** I'm headed to the Olympics in Paris. 🥇 Ok, ok, okkkkk! I'm not attending exactly how it looked in my…
Liked by Larisa Mats
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Heading to Quirk's New York next week? Be sure to catch our session featuring Oura. Our very own Andrew Reid will join Oura's Kati LaBeaume to…
Heading to Quirk's New York next week? Be sure to catch our session featuring Oura. Our very own Andrew Reid will join Oura's Kati LaBeaume to…
Liked by Larisa Mats
Experience & Education
Languages
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Russian
Native or bilingual proficiency
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French
Professional working proficiency
Recommendations received
2 people have recommended Larisa
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High-growth food company looking for marketing leaders.
High-growth food company looking for marketing leaders.
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Today is the 23rd anniversary of my wonderful journey with Hollister, and 28 years as a Quality professional. As I reflect, I am proud to have…
Today is the 23rd anniversary of my wonderful journey with Hollister, and 28 years as a Quality professional. As I reflect, I am proud to have…
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4,944 days at PepsiCo doesn't seem THAT long ago, and then I look at this pic taken on my first day and it all becomes clear...it was an amazing run…
4,944 days at PepsiCo doesn't seem THAT long ago, and then I look at this pic taken on my first day and it all becomes clear...it was an amazing run…
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Last week McCain Sensory ux members from around the world came to Chicago for our first in person meeting. This team began when I joined in Sept 2022…
Last week McCain Sensory ux members from around the world came to Chicago for our first in person meeting. This team began when I joined in Sept 2022…
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