Jessica Liebman

While there is fear of job displacement due to advancements in artificial intelligence (AI), the 2024 Work Trend Index Annual Report from Microsoft and LinkedIn highlights that AI is not replacing jobs but transforming them. The catch, however, is that many people’s next job might be a role that doesn’t yet exist.

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SPECIAL SERIES PODCAST ALERT: Today we kicked off our series of #podcasts conversations with the newest members of the #ProcessAutomation Hall of Fame. First up: the winding river traversed by Joe Weiss PE CISM CRISC ISA Fellow on his was from working in nuclear energy to #processcontrol #cybersecurity. What he learned along the way. It's quite an interesting journey. Listen to our conversation ⬇ #controlglobal #controlamplified https://lnkd.in/eSGv5HwV

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If you're hoping that Donald Trump will win the 2024 presidential election, the Financial Times is interested to know why. You can share your thoughts via the short survey here.

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In today's DealBook: Are investors getting tired of the high cost of A.I.? Meta reported its best-ever first quarter results but its shares tumbled, wiping $200 billion of its market capitalization — and serving as a warning to other Big Tech groups that are spending big on A.I. Elsewhere: I look at a mining megadeal that's all about the green transition; and Lauren Hirsch on how companies are thinking about getting round a ban on noncompete agreements. https://lnkd.in/gUCJxsyV

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Americans commonly think of Social Security benefits as monthly checks people receive when they retire. While this understanding is certainly correct, it is important to realize there are other ways the federal program provides financial assistance as well. One additional form of income the program pays out is for those who encounter a difficult situation — the death of a family member who is an eligible beneficiary. And there are a number of ways to handle this benefit that can add up to a large difference in total lifetime payments received. In a story for TheStreet, I examine this important benefit in further detail here: https://lnkd.in/gaHYXJB5

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Life often moves at a frenetic pace. The last thing our readers want or need from us is a story that tells only a piece of a jumbled picture. I’ve long been a proponent of enterprise reporting: deeper stories about why things happen the way they do. During a Quad-City Times/Dispatch-Argus newsroom vision meeting last week, I identified different approaches to reporting that may help us better serve readers: 1. A higher percentage of enterprise stories 2. Swarming high-interest stories with follow ups 3.  Providing clarity stories 4. Creating takeaways from dense reporting. Of these four, clarity stories are the least comfortable for many of us in the newsroom. We report each new development in an ongoing issue, so we don’t see the need to retell the larger story from those already-reported parts. There’s a misguided assumption that readers should be up to speed on our previous reporting.  That’s where the “clarity” comes in. Sometimes we need to step back with fresh eyes and tell the whole story in a concise or narrative format, with the result being readers who understand what happened and why.

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Americans give Donald Trump the edge over Joe Biden on the economy in poll after poll. So we decided to compile a simple, easy-to-understand data portrait of how the US economy performed under each president and the kitchen-table realities behind Americans' judgment. It starts with Americans' spending power. Read on: A joint effort between reporter Mark Niquette, graphic artist Phil Kuntz and Bloomberg economist Stuart Paul. Edited by me. #economy #election2024 #business #markets

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I wrote a piece for Politico on major trends buffeting the media including artificial intelligence, deepfakes, and fighting disinformation in an age of dwindling resources. The conclusion is that founders, CEOs, politicians and others in the public eye now face an exponentially increasing threat of reputational damage. In today’s media landscape, a single negative review can quickly go viral, a poorly phrased statement can trigger a global backlash and an ill-judged joke can wreck careers. While the media world’s pace of change is dizzying, the words written by businessman Warren Buffett almost a decade ago have never been more relevant: “It takes 20 years to build a reputation and five minutes to ruin it.” Article here: https://lnkd.in/dtTNY4PU

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I always say my “secret weapon” is the old fashioned phone call. Well, thanks to Matthew Boyle, my secret’s out! Of course, this only works when you have a really strong pitch. Also, he has a lot more to share in the original post, so be sure to check it out. But back to the phone call… The general “I hate to talk on the phone” crowd excluded, I think a lot of PR folks’ phone call hesitation stems from days when higher-ups demanded we pitch a story that wasn’t exactly newsworthy. Whatever the case, if you’re new to calling reporters, here are some tips to help you prepare: 1) Identify yourself and why you’re calling. Ask if they have a couple minutes for a quick pitch. This is common courtesy :) 2) Be extremely confident in what you’re pitching. Like, feel so good about it being the perfect fit for the reporter, their beat and the outlet/its audience that you genuinely believe they must have missed your original emailed pitch. 3) Have a written version of the pitch in front of you when you call, so you don’t forget details or lose the flow of conversation. (You’re calling a busy person and they need to know why, and fast!) And if you haven’t already sent it to the reporter, you’ll be prepared to do so immediately if they ask you to send more info. 4) Finally, know who they can interview. Have your experts identified ahead of the phone call. Know their availability, if possible. There are probably ten more tips, but these will get you out of the gate. And listen, not everybody wants to talk to you on the phone. Hearing “no thanks” is okay, and you’ll survive. But sometimes a busy reporter would rather hear it fast in two minutes than get one more cold pitch in their inbox! #prtips #mediarelations #pitching

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Thrilled to unveil Edelman Smithfield's investor pulse research on "Investor Expectations for a U.S. IPO Market Recovery.” Ninety one percent of investors surveyed they are about the same or more likely to invest in future IPOs compared with the IPO boom of 2020-21, painting a clear picture of expectations for a U.S. IPO market that is poised for recovery. The survey also illuminates notable parameters that investors are using to evaluate high-quality investments. Download the full report: https://lnkd.in/gnVsqBB5

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@EdelmanSmithfield is pleased to share the 2024 @Edelman Trust Barometer Supplemental Report: Insights for Financial Services. Our latest research explores public perceptions of the companies’ people rely on, work for, and entrust with their finances, offering fresh insights for the financial services sector. Whether you're a consumer, industry professional, or investor, our recent analysis provides invaluable perspectives crucial for navigating today’s dynamic markets. Explore the full report here: https://lnkd.in/eqeSqD5m  

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Avōq just released insightful research into the changing media preferences of D.C. policy insiders. LinkedIn is up, Twitter is down... but there is a lot more to it than that! To get a deeper look, download the topline and schedule a full briefing to learn what these changes mean for your policy communications strategy: https://lnkd.in/eMpRhMZh

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For this podcast, the Confident Retirement, there's a twist: I was the one interviewed, not the one asking the questions. (I like it better the other way - but that was fun - thanks for inviting me on, Kristopher Flammang CRPC®AIF®BFA®) Oh - and I'm not retiring :) Some of the things we talked about: * My early journalism career change to being a juvenile probation office for three years; • Why and how the Business Observer has made a transtions to #digitalfirst — and why we keep the focus on that; and • The lessons I've learned from interviewing hundreds of entrepreneurs ands business owners Take a listen!

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“I just need a few key messages that I should hit.” It’s a common request that every communications pro has encountered many times ahead of a media interview. And if you’re anything like me, you roll your eyes. Why? Because key messages are fine and good, but only if they are used to form a broader narrative. More often than not, they’re seen as a license to be repetitive, robotic and focused only on your own outcome. Brute-forcing key messages down a reporter’s throat doesn’t help them do their job. Media opportunities are a two way street - you give value, share expertise and contextualize whatever you’re talking about in exchange for the profile the media outlet can give you and your business. The best and only way to respect this duality is to shape a simple and memorable story which contains the messages you want to hit, and which shows instead of telling why what you’re discussing is important and meaningful. I used to keep a folder of video clips that could’ve been titled “when key messages go wrong” - often depicting some hapless executive or politician stumbling through a repeated response straight from the message sheet he or she was handed. They universally looked silly and unprepared, and the interview did nothing but undermine trust and damage the speaker’s reputation. Next time, before the camera starts rolling, think about a story instead of a key message. Your brand will thank you.

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Add concerns about this year’s presidential #election to the list of forces driving up securitization volume. At more than $200 billion, the amount of new asset- and mortgage-backed #bonds issued in the U.S. so far in 2024 is up nearly 35% from a year ago. And as issuers continue to flood the market, it’s becoming apparent that some want to lock in funding should the election results prompt a fresh round of market disruptions. Of particular concern is that a loss by #Trump could mean another contested election. Learn more about how issuers including BMW of North America and American Honda Motor Company, Inc. are preparing for that possibility at no change in this week’s issue of Asset-Backed Alert, a Green Street News title. https://lnkd.in/eVAf4Kmm

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