Kristy Bittles

When it comes to brand strategy, research is valuable and necessary. But we also believe we are giving creative testing way too much power. The reality is that no amount of creative testing can guarantee branding success. Haley Close shares her thoughts in our latest article. https://lnkd.in/gw3gjtNu

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Patients want websites that are active and resourceful but also simple and engaging. So, how do you make all of that happen? Learn about how our web designers do it here: https://lnkd.in/ehiTium2

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What’s kept me going in entrepreneurship for over a decade? The ability to create an environment like this 👇 A lot of people start working for themselves because they want freedom. IMO, one of the best things about starting and running a company for the last 11 years is the ability to create that freedom for others, too. It has been a privilege and a (big) challenge to learn what people need from their workplace—and how to make changes. Jenny Weeden and I have been running our internal NPS for a handful of years now and I’m not going to lie… I definitely shed some tears over the first couple of surveys. The NPS does exactly what it should: unearths the things in our workplace that people are unhappy about. When discovered, we set out to find the root of each issue, and determine how we can make change. Change, by the way, is an imperfect process, with bumps in the road, false starts, wins, and losses. Fast forward to this year’s NPS, we received our highest score yet thanks to the willingness of our team to be honest, to engage in meaningful conversations, and to make change together. We're still constantly evaluating our environment and I expect that we will be as long as the company exists. Thank you, team Accelity. 💛 There is no group of people I’d rather spend my time at work with. (Mostly remote, because that’s how we want it! 😇)

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Hey, marketing friends! I'll be back at Digital Summit Minneapolis this August to talk about what the heck is going on in #SEO (not that anything's changed much recently 🙃). Some things I'll cover... 1. AI Overviews 2. Topical Authority and what that means NOW 3. How to use AI for thought leadership! You can use my code SPEAKER300 to save $300 off your pass! https://lnkd.in/e9yHZ83X #seo #digitalsummit #contentmarketing

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Join us on Digital Marketing Domination as Elise Grosdidier of WallyGrow shares pivotal insights on the impact of in-house design teams. Discover how a strategic design approach can elevate your brand's presence and attract more significant opportunities. It's time to prioritize design in your growth strategy! #Leadership #BusinessGrowth #DigitalMarketingDomination #InHouseDesign #StrategicDesign #BrandPerception

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Great agencies love growing clients in all sorts of ways. But when is it time to turn skills and a few great successes into a new product? In his latest piece for Forbes, CEO Patrick McKenna explains the way DMi approaches the decision to launch (or not). From market opportunity to brand integrity to resource planning, learn the steps we take to assess whether a launch is right for both the agency and our clients. https://lnkd.in/eRBbP4Xr

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Branding is about more than just aesthetics. It's about strategy, too. A well-defined brand strategy guides every aspect of your business, from your messaging and visuals to your customer experience and marketing efforts. It gives you direction, clarity, and purpose, making it easier to make decisions that align with your goals and values. Whether you're rebranding, refreshing your current look, or starting from scratch, remember: investing in your brand is one of the best investments you can make for your business. It's not just about looking good, it's about creating a meaningful connection with your audience and building a brand that stands the test of time. Ready to take your brand to the next level? Let's chat! #branding #brandstrategy #branddesign #brandidentity

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Discover the importance of human-centered design in shaping customer experiences with Kevin Budelmann on the Delighted Customers with Mark Slatin, CCXP #Podcast. Tune in for valuable insights! #CustomerExperience #HumanCenteredDesign #CXStrategy

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ASC Marketing is back this week! Learn strategic branding approaches to crafting mission statements and values that resonate with patients to set you apart in a crowded market. Read more: https://lnkd.in/dFauXNfV

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In-house, outsourced, or hybrid creative teams? I happen to know what’s best to support the typical challenges I see #B2Bmarketing teams struggling with. No need to click: it’s hybrid. Combine the flexibility of fractional external creative teams with the brand leadership of internal marketing experts. But there’s more “what” and “why” inside. :)

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Crafting a compelling product packaging design is a crucial aspect of successful branding. -> Begin by understanding your target audience, embodying your brand story, and creating a visual identity that resonates. -> Consider the functionality of the packaging, ensuring it aligns with the product's nature and usage. -> Employ a harmonious blend of colors, fonts, and imagery that reflects your brand personality while standing out on the shelf. -> Prioritize simplicity for clarity, yet add unique elements that make your product memorable. -> Leverage quality materials that not only protect your product but also communicate a sense of value to your customers. ->Lastly, seek feedback and iterate – the design process is a dynamic journey that evolves with the ever-changing market landscape.  Visit our website: https://bit.ly/47lRp0D #digaptics #digitalmarketing #marketing #bpo #brand #branding #label #product #package

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Enhance your marketing strategy with the use of virtual try-on and Al-powered styling. Did you ever see the movie Clueless? Think Cher's closet. Latest blog post is now live! #virtualtryon #fashiontech #marketing

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Storytelling isn’t just about the words you use, but the cohesive visual branding that makes you stand out. Craft your visual identity with purpose. https://lnkd.in/gcvKX3Ha #MinnesotaMarketing #MarketingJourney #BrandStory #TheLifeStrategic

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In a competitive business world, branding is more important than ever. It's not just a logo... it's about who, why and what you are. https://lnkd.in/gKrrgyvY

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Looking forward to presenting at Midwest Digital Marketing Conference 🤘 Here's what I know: - Black tees will be worn - Americanos consumed - Bad puns made Oh, and MDMC, I promise a presentation deck is coming your way 😅

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