VeraViews

VeraViews is pleased to share its inclusion in the TAG registry through Verasity. TAG is the leading global certification program fighting criminality & increasing trust in the digital ad industry. Find Verasity on the TAG registry here: https://lnkd.in/eQsdq8Ss

Ad fraud remains a significant challenge in digital advertising. But, which part of ad fraud do you find most challenging to detect and prevent? Vote now and join the conversation! #AdFraud #DigitalAdvertising #AdTech #FraudPrevention #AdSecurity #VeraViews

Ready to dive into the future of advertising? At Cannes Lions International Festival of Creativity 2024, we got talking with industry leaders Jules Kendrick (TAG), Nicholas Flood (Future PLC), Mark Firth (CEO of Verasity), Ellie Edwards-Scott (The Advisory Collective), and to discuss the game-changing potential of Web3 and blockchain technology in advertising. And here's the scoop: Blockchain ensures trust, drastically cutting down on adfraud and invalid traffic. It enhances data privacy, gives consumers control over their information, and fosters a more competitive advertising ecosystem. As regulations tighten, blockchain stands out as the way forward, ensuring safety, proper traffic delivery, and compliance. Catch the full interview below to see how these pioneers envision the future and the revolutionary impact of blockchain on digital advertising. #CannesLions2024 #Blockchain #Web3 #AdvertisingInnovation #DigitalTransformation #AdTech #VeraViews

What an incredible MAD//FEST 2024! We’re buzzing with how this year's event went... So here's our top 3 takeaways: 1️⃣ Harnessing the Power of AI: AI continues to revolutionise the digital advertising landscape. From predictive analytics to personalised content, the future is #AI-driven, and we’re excited to be at the forefront of this transformation! 2️⃣ Combatting Ad Fraud in a Cookieless Future: With the decline of third-party #cookies, it's more crucial than ever to ensure ad integrity. Our advanced solutions are designed to tackle #adfraud head-on, ensuring every ad dollar is well spent. 3️⃣ Blockchain Fundamentals: #Immutability is not a buzzword - it's a necessity that only blockchain can fulfil. At VeraViews, we believe in clear, immutable campaigns and sharing data to build trust and foster effective partnerships. Thank you MAD//FEST LONDON, for the insights and inspiration! We can't wait to be back next year! #MADFest2024 #AI #AdFraud #Transparency #DigitalAdvertising #VeraViews

VeraViews at #CannesLions 2024: The Ultimate Kickoff! 🚀 We're back after our third year at Cannes Lions International Festival of Creativity, and what a week it was! Our refined luncheon at the stunning Hotel Barrière Le Majestic set the stage for an unforgettable week. With over 70 top executives joining us and a waitlist of 200+, this year’s event was buzzing with energy and excitement. Our full Commercial team, including Verasity’s newly appointed CEO, Mark Firth, was in attendance. We had fantastic discussions on hot topics like AI, Unified Video, Market Consolidation, and how VeraViews is shaping the future of advertising. Ready for the juicy details? Dive into our recap and see how we kicked off #Cannes with a bang! 💥 👉 Read the full article below... #CannesLions2024 #VeraViews #Advertising #Networking #Innovation #AI #UnifiedVideo #MarketTrends #Adfraud

Don't miss your last chance to meet our team and learn about our ground breaking approach to combating adfraud at MAD//FEST 2024. Daniele Hodgson, Sandip Ray, David Murray and Niles Allen have had some incredible discussions about industry trends, insights, and exploring future strategies. Catch us for a one-on-one session and discover how VeraViews can help you unlock the full potential of your video monetisation strategy or expand your video supply. #MADFEST2024 #AdFraud #VeraViews #VideoMonetisation #VideoSupply MAD//FEST LONDON

MAD//FEST… WE'RE HERE! 🚀 Daniele Hodgson, Sandip Ray, David Murray and Niles Allen are geared up to explore innovative solutions and strategies to combat fraud, ensuring every ad dollar counts. VeraViews is at the forefront, tackling adfraud head-on and we're ready to spread the word on the monetisation of video content, how VeraViews could expand your video supply and learn more about our technological advancements! Stay tuned as we unravel the latest trends and insights that will shape the future of advertising integrity. Want to catch us while we're here? Get in touch! #MADFEST2024 #AdFraud #VeraViews MAD//FEST LONDON

The excitement is building with just few more day left until MAD//FEST 2024! ⚡ We're gearing up to immerse ourselves in three days of learning, networking, and inspiration. Daniele Hodgson, Sandip Ray, David Murray and Niles Allen are jumping to engage with fellow professionals, explore cutting-edge trends, and seize opportunities to drive growth and innovation in our industry. Stay tuned as we bring you live updates, highlights, and insights from MAD//FEST. #MadFest2024 #AdvertisingInnovation #VeraViews #FutureOfAdvertising #AdFraud #London

Time flies when you're in Cannes! 😎 It's almost time to pack our bags and say goodbye to Cannes Lions for another year. The team have had a brilliant time networking, talking all things ad fraud and gaining insights from all corners of the industry to take our offerings to the next level. Time is running out to meet Daniele Hodgson Sandip Ray David Murray and Mark Firth while they're here so, if you haven't already, get in touch! #CannesLions #AdTech #Innovation #Networking #VeraViews #IndustryLeaders #FutureTrends

Another successful #Cannes Kickoff in the bag‼️ Thank you to everyone who joined us for an insightful and inspiring Cannes Kick-Off Lunch, commencing our very first day here at Cannes Lions International Festival of Creativity 2024! It was a great turnout and the perfect was to get the week started off right with some of the biggest and best of the industry. But this is only the beginning... Daniele Hodgson, Sandip Ray, David Murray and Verasity's new CEO Mark Firth, will be here all week! Want to catch up with one of the team while we're here? Get in touch. Check out some of our lunch highlights below! #CannesLions #Cannes2024 #Adtech #Creativity #Innovation #Networking #CannesLunch #Adfraud #VeraViews