Don't miss Alan Wolk's Week in Review. He breaks down the finale to the Paramount and Skydance saga and takes on the NBA's deal with Amazon. https://lnkd.in/gyE_JWiA
TVREV
Market Research
Los Angeles, CA 2,196 followers
Analyst group covering changes in TV and media with exclusive reports, analysis and insights.
About us
TVREV is an analyst group comprised of veteran journalists and top executives from the TV and advertising industries. We help world-class agencies, networks, marketers, start-ups and established companies take advantage of the rapidly changing media landscape. We produce thorough reports on a trending topic facing the TV Industrial Complex, such as OTT, blockchain, esports, addressable advertising, ACR and more. In order to research the reports, our team will reach out to our deep list of contacts at agencies, TV networks, MVPDs and brands. We also accelerate businesses in this space, offering special reports for companies digging into more focused topics. TVREV offers educational bootcamps, and will walk through your sales pitch with you, putting a critical eye on everything from decks to sales materials to your website to ensure that you’re telling your audiences what they want to hear. We’ll also introduce you to both potential customers and potential investors. For all of our special reports visit https://www.tvrev.com/special-reports
- Website
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https://www.tvrev.com
External link for TVREV
- Industry
- Market Research
- Company size
- 2-10 employees
- Headquarters
- Los Angeles, CA
- Type
- Privately Held
- Founded
- 2015
- Specialties
- analyst, consulting, television, data, advertising, entertainment, marketing, reports, analysis, tv, publishing, media, content strategy, white paper, agencies, networks, and content
Locations
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Primary
Los Angeles, CA 90291, US
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New York, NY 10012, US
Employees at TVREV
Updates
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This week's Proximity kicks off our video series with Madhive "Why Advertising is Shifting to Local." Madhive's Luc Dumont and Alan Wolk sat down in Cannes to chat about reach extension and how Madhive is helping digital publishers.
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Love producing thoughtful content with Evan Shapīro in this awesome series Big Data Brains!
Eye Spot On this episode of my LinkedIn series BIG DATA BRAINS, iSpot.tv founder Sean Muller explains why multi-currency CTV has urgency and how Universal ID will change advertising. TVREV The Measure ESHAP
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In 2024, the majority of Samsung Smart TV households start their TV viewing with streaming. This continued viewing shift is one of the reasons why Samsung Ads is revising the Rule of 40. Find out more in Alan Wolk's Thought Leaders Circle interview with Justin Fromm about Samsung's new report "Viewing Starts With Streaming." https://lnkd.in/gfKnjXsd
Breaking The Linear Habit: How Advertisers Can Win With Samsung’s Revised Take On The Rule Of 40 — TVREV
tvrev.com
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Would a partnership between Paramount+ and Peacock pivot the streaming landscape? Parrot Analytics' Brandon Katz explores how much their content libraries overlap and what advantages would be gained from their potential partnership in his latest Thought Leaders Circle column for TVREV. https://lnkd.in/gGsVDMpm
Would A Paramount+ Peacock Partnership Profoundly Pivot The Streaming Landscape? — TVREV
tvrev.com
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Wake up: It's time to kick off another season of Explain it to a Teenager with Rio Damata and who else but TVREV's fearless Alan Wolk.
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Get your Week in Review! Alan Wolk recaps The StreamTV Show.
This week, we look at what we saw at The StreamTV Show, what the key takeaways were and what you need to do in order to stay on top of them. Added bonus: video of Kirby Grines' epic OTT rap.
Bundles, Bundles, Bundles: What We Learned At The Stream TV Show
Alan Wolk on LinkedIn
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Will broadcast television's transition to ATSC 3.0/NextGen TV address the latency issues with streaming platforms? The Vertere Group, LLC's Tim Hanlon looks at how latency is a major problem when it comes to weather forecasting in his latest TVREV Proximity column. https://lnkd.in/gK2eR9P6
Weather Or Not? — TVREV
tvrev.com
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TVREV reposted this
A write-up I did on the launch of the Titan OS ad platform-- I hosted their event at Cannes last week. Today, at The StreamTV Show, we are going to be a lot of talking about TV operating systems, independent, OEM and tech giants during our TVREV Future of FAST Supersession. Check it out from 1:30pm to 5pm This is great pre-reading about how the OS landcsape outside the US is very different, how it is evolving and why it is so important!
Titan OS And The Continued Rise Of The Independent TV Operating System — TVREV
tvrev.com
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Our Week in Review is out and this édition spéciale is all about Cannes. Alan Wolk breaks down what TVREV saw, what's important and what you need to do about it. https://lnkd.in/gHyi6x2Y
Édition Spéciale Cannes — TVREV
tvrev.com