TrustRadius

Welcome to “Reviews After Dark”, the LinkedIn Live webinar series where reviews get a little edgy! 🎬✨ Say goodbye to the usual corporate chatter and hello to a cooler, more vibrant take on TrustRadius content. Join us as our dynamic duo, Angel Carvalho and Samuel Vargas, dive into the spooky side of reviews that didn’t quite make the cut. Expect some seriously scary feedback and a few epic (and totally real) reviews of Zoom that’ll make you laugh and learn at the same time. Ready for a review rollercoaster? Buckle up and tune in for the most entertaining webinar you’ve ever seen! 🎢😆 #ReviewsAfterDark #LinkedInLive #B2BReviews #TrustRadius #ZoomWorkplace #UCaaS

Here's a BIG #ShoutOutSunday to KNIME Analytics Platform! 🎉 KNIME is a 2024 Top Rated solution that enables users to analyze, upskill, and scale data science without any coding. With a trScore of 8.5 out of 10, 👏 this platform caters to diverse analytical needs across industries. Check out their ✍️ reviews: https://bit.ly/3WYVwgQ #DataScience #CustomerVoice #TopRated

#ShoutOutSunday to BQE Software Core! 🎊 This project management solution is built specifically for professional service firms. As a 2024 Top Rated product, users 😍 love the automated reporting, flexible time input, and user-friendly interface. 👀 See what they're saying: https://bit.ly/3YEUyrq #ProjectManagement #CustomerVoice #ProfessionalServices #TopRated

🤓 GOAL: Brianna Gault, Red Hat’s Sr. Customer Marketing Program Manager, wanted to increase brand awareness by capturing customer voice through reviews at their annual summit. 🎯 EXECUTION: Brianna enlisted help from TrustRadius event support to source users at the summit and capture their reviews in writing or on video. 🤯 RESULTS: 🔹 211 reviews with 200 shareable customer quotes, processed and tagged 🔹 41% increase in reference candidates 🔹 12% YoY increase in traffic on TrustRadius See how it all played out: https://bit.ly/4dsy29h #CustomerSpotlight 🔦 #CustomerVoice #Reviews #BrandAwareness

🤓 B2B technology buyers are looking for resources that can answer ROI and use case-specific questions, like user reviews. They want to back up their purchase decision with 💯 genuine feedback from real users. We have over one million buyers (54% mid-market and enterprise) visiting our site to look at products, and most spend 11 minutes comparing solutions! 👀 Come see what having a presence on TrustRadius can do for you—it's ⚡ fast and free to get started: https://bit.ly/4fuuB3G #CustomerVoice #Reviews #ProductComparison

When it comes to lead generation, you won’t hit the 🌟 jackpot by playing the volume game. ICYMI—we were live for, 𝐓𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦 𝐘𝐨𝐮𝐫 𝐋𝐞𝐚𝐝 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐨𝐧 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲 𝐰𝐢𝐭𝐡 𝐓𝐫𝐮𝐬𝐭𝐑𝐚𝐝𝐢𝐮𝐬 𝐈𝐧𝐭𝐞𝐧𝐭-𝐃𝐫𝐢𝐯𝐞𝐧 𝐋𝐞𝐚𝐝𝐬, with 🤩 Jaisy De La Cruz, Lucidworks VP of Global Revenue Enablement, and our own Katie Pariseau, Director of Enablement, and Grace Wells, Director of Customer & Product Marketing. Watch to learn how you can leverage TrustRadius’ extensive buyer intelligence to 👏 generate high-quality leads: https://bit.ly/4clCTbk #IntentData #DownstreamIntentData #IntentDrivenLeads #LeadGen

💡 Want to jump to one of the main topics in our 2024 B2B Buying Disconnect Report and really immerse yourself in it? Try our interactive report, where you can click through and dive into the three main themes: 🔹 Brand awareness 🔹 Trust 🔹 Transparency Give it a go: https://lnkd.in/giXcfwGi 💜 Powered by ScreenSpace ✦ #YearOfTheBrandCrisis #BrandAwareness #BrandTrust #Transparency

What is 'brand gen'? No, really, tell us what it means to you! Is it something that sneaks up on you from behind as an afterthought? 👀 Is it something you're actively 🤝 nurturing? 🤔 Our B2B Buying Disconnect uncovered that discretionary marketing spend is going more toward demand gen (53%), than top-of-funnel brand awareness initiatives (38%). Discover 💡 tips and strategies for incorporating brand gen and awareness into your demand gen efforts in a LinkedIn Live with ZoomInfo's Millie Beetham, and TIS (Treasury Intelligence Solutions)' Sinehan Kerman, MBA—hosted by our own, Grace Gardner Wells. 👏 We're going live on Thursday, August 15 at 12 pm ET. 🧠 Learn more and save your seat: https://lnkd.in/gFuVV3-8 #TopOfFunnel #TOFU #BottomOfFunnel #BOFU #BrandGen #DemandGen #BrandAwareness

📢 The deadline for getting your submission in for a 2024 CAP Award is approaching! Applications ❌ close Friday, August 16, and round one of judging begins shortly after. Captivate Collective is 🧐 looking to award professionals in the following categories: • Advocacy Program Brand • Exceptional Advocacy Portfolio • Advocate Engagement Campaign • The advocacy Mindset • CS Advocacy Accelerator • Lifecycle Advocacy • Advocate of the Year Learn more: https://bit.ly/4dBJ9gk #CAPAwards #CustomerAdvocacy

💡 In April, we asked vendors about their go-to-market strategies and tactics for our B2B Buying Disconnect Report. Out of the vendors who ✍️ responded, the majority were in Demand Generation/Digital Marketing (30%), and Marketing Leadership (29%), with Product Marketing (24%) close behind. These marketing professionals shared how their teams are going to market, where they're struggling, and how they 🧠 think buyers are researching new products. How do you compare? 👀 Read the report to see where their thoughts and actions align with buyers—and where they're missing the mark: https://bit.ly/3LQTIA0 #YearOfTheBrandCrisis #GTM #GTMStrategies #B2B #TechnologyBuyers