The Digital Dept.

Our Brand team has led an incredible 360-degree influencer program for Crocs this spring. The campaign ran from April to June 2024, and upon completion, the Crocs S2 Getaway Sandals influencer program successfully garnered more than 5 million impressions, a reach of 3.9 million, 248,000 engagements, and over 13,000 link clicks. Read more about this program and why The Digital Dept. should be your partner for all things influencer marketing: https://lnkd.in/g3vt6qip

Our very own Sarah Boyd will be leading an influencer marketing masterclass for DigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions in Miami this weekend, June 28th! Interested in hearing her insights in person? Grab your passes here: https://lnkd.in/gTw-k2AQ #digitalmarketing #influencermarketing

The Digital Dept. has been named a 2024 Top Creator Agency by Beacons! https://lnkd.in/dhYWcXrU #influencermarketing #influencermanagement

One of the keys to Abercrombie's recent resurgence has been its ability to tap into the power of influencer marketing. Business Insider spoke to our very own Ali Grant on Abercrombie's successful influencer strategy: "They really allow for creative exploration and direction from the content creator they've hired, which is really rare." Get more of Ali's thoughts on how influencer marketing has played a key role in the fashion brand's revitalization here: https://lnkd.in/eA67xUK2

3 of our creators have been selected to join Ulta Beauty's 2024 Beauty Collective! Congratulations to Meredith Welborn, Taryn Lamb, and Taylor Bosman Teague! They'll be sharing their Ulta beauty favorites all year long. https://ubcollective.com/ #influencermanagement

Talent manager Olivia Hubschman has been named one of Business Insider's "15 Rising Stars in Influencer Management" for her work in developing a roster of dermatologists, estheticians, and skincare experts. Congrats, Olivia! https://lnkd.in/gfuqHRqa

When creator engagement is down, how does a platform like Instagram woo back creators? Read about the company's latest efforts to entice influencers and our co-CEO Ali Grant's thoughts on if these efforts will prove successful: https://lnkd.in/gsedj_7B #instagram #creatoreconomy #socialmedia

Instagram Stories are a great way to share timely or off-the-cuff updates with your audience. With the ability to share photos and videos that expire after 24 hours, they are a great tool for communication and two-way interaction between poster and viewer. In the years since Instagram Stories launched, they have introduced several fun interactive Story stickers that users can apply to their Story and use to further encourage follower interaction. Just this month they have released 4 new interactive stickers, with new ones rolling out all the time. We've created a breakdown of all the interactive Story Stickers that are currently available on Instagram and how to use each one to successfully increase engagement and conversation: https://lnkd.in/gVtcwzTu #instagram #instagramstory #socialmediamarketing

Huge thanks to Business Insider for including TDD as a top influencer management company!

We are proud to announce that Business Insider has named The Digital Dept. as one of the top influencer management companies: https://lnkd.in/eUdmry6w