How do we fall behind on revenue goals? One day at a time. The best time to think strategically about growing your business is when you don't need to. Don't wait until the economy is down to focus on growth. Strategic growth is a daily discipline, not an as-needed activity. #Economy #RevenueGoals
COACT Associates
Business Consulting and Services
Toledo, OH 2,151 followers
COACT is the preeminent full-service business growth agency.
About us
COACT is the preeminent full-service business growth agency. We work with our clients on strategic thinking, and build the structures, supply the people, and provide the tools to build awareness in the market, develop meaningful relationships, and build demand for our clients' products and services. COACT team members have over 100 years of combined experience in business-to-business sales, marketing process, and techniques. Our team of inside sales and marketing professionals target, prospect, and position new pre-qualified business opportunities for your professional sales staff to close. The COACT proposition - we enable our clients to economically access a process and professional inside sales and marketing team that significantly increases awareness and builds demand for their products and services. Today’s competitive advantage is determined by the amount of knowledge that is gained and shared about the prospect’s buying system - COACT helps build that advantage. COACT has more than 50 active business growth campaigns across the country. Our core competency is business growth and promotion serving all business-to-business marketing segments. On average, we generate over 20 times our monthly retainer in proposal dollars submitted.
- Website
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http://teamCOACT.com
External link for COACT Associates
- Industry
- Business Consulting and Services
- Company size
- 11-50 employees
- Headquarters
- Toledo, OH
- Type
- Privately Held
- Founded
- 2003
- Specialties
- B2B Sales, Direct Marketing, Business Development, End-User Demand Generation, Channel Development and Relationship Management, Referral Network Development, Sport and Event Marketing, Sponsorship and Hospitality Promotion, Website Development, and Email Marketing
Locations
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Primary
2748 Centennial Road
Toledo, OH 43617, US
Employees at COACT Associates
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Elizabeth Murawski, CISP
Experienced Business Strategist and Growth Leader
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Elizabeth Tapyrik, MOD, SHRM-CP
Leader @ COACT Associates | OD, Talent Development, HR, Project Management
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Mark Frasco
Entrepreneur and Business Coach
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Wendy Finfera
Accounting Specialist at APTUS Business Services
Updates
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“The process is excellent, and it’s really been beneficial not only to myself personally but to our business.” - Jeff Frazier, President, Frazier Machine & Production Strategic growth has a lot more to do with process than it does technique. #CustomerAdvocacy #Process #StrategicGrowth https://bit.ly/3UBZDNm
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We use checklists in our everyday lives. Why don't we use them for strategic growth activities? In this 5-minute episode Mark Frasco says checklists help us improve quality of workmanship and efficiencies, increasing our odds for success. #Checklist #Efficiences
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We made it! The final step to building a successful trade show strategy: Follow up accordingly. This important step is commonly forgotten. • Take notes and collect business cards • Input new contacts into your CRM • Reach out to your new prospects the week after the event • Send a video, linecard, blog, etc. • Make it personalized • Put them in your outreach rhythm Don't forget to continue nurturing the relationships you created at the event. They will turn into life long customers and friends. #Customers #Relationships #TradeShow #Events #Outreach
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Today we will cover step 3 of our trade show series: Prepare your team. • Learn about your audience - Decide who you want to do business with and then go make friends with them. Who will be attending? Look for a trade show list • Send a team that is ready to network and that has a plan. Generally 2-3 show members is plenty. • Divide and conquer. Have 1-2 members work your booth and bring in those who walk by. Have another member walk the floor and network with prospects who might not stop by your booth. • Do your research. Again, decide who it is you want to do business with and go make friends with them. #Networking #TradeShow #Booth #Events #Team
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Today we are going to cover step 2 of our trade show series: Build awareness prior to the event. 4 months prior • Email about event • Post on social 3 months prior • Repeat 2 months prior • Email 2x about booth and pre-set meetings • Post on social 2x • Invite prospects by phone 2x 1 months prior • Post on social weekly • Send an email • Make a phone call 2x #BuildAwareness #Invitations #TradeShow #Events
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Today we are going to cover Step 1 - Design Your Booth Experience: • Choose a high traffic area near the entrance • Include an interactive piece - something that will generate a line at your booth making it easier to network and draw in a larger audience • Communicate your offerings with clear messaging • Make your set up visually appealing - incorporate colors and logos #BoothDesign #Interactive #Events #TradeShow
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Over the next few days we're going to help you set yourself up for success at upcoming events. A successful trade show is more than just attending the event it's a journey. 1. Design your booth experience 2. Build awareness prior to the event 3. Prepare your team 4. Follow up accordingly #TradeShow #Conference #Events #Experience
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Register to join Mark Frasco today at 2pm for SME's Membership Wednesday. We're excited to teach attendees best practices for strategic business growth. See you soon! Register: https://brnw.ch/21wJ3Qn #KnowledgeManagement #StrategicArchitecture #BuildingRelationships #Timing
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