Tapcart

A huge congrats and THANK YOU for always bringing positive energy and sharing tips & insights with the Untapped community! Jason Haven 🏆

Turn your BFCM gains into yearlong success with these BFCM retention strategies. 👇 By now, your peak season planning is in full swing. And hopefully you're thinking long-term about how to maximize this BFCM BEYOND the revenue spike and into 2025. That's what this edition of Tap Tips is all about. These are a few of the strategies we'll touch on: 📧 Grow your lists: Gather email, SMS, and push notification sign-ups with discounts, sale previews, and free shipping promises 📱 Encourage mobile app downloads: Not only are apps stellar tools to capture BFCM revenue, but they’re also powerful retention drivers 🫶 Lean into personalization: The outdated one-size-fits-all approach no longer meets consumer expectations We'll also dive into post-BFCM retention tips that'll help you keep the new customers you just worked so hard to acquire. (link in the comments!)

Tapcart is #hiring!!! 🚀 Check out our careers page for our newest openings in Engineering, Product, Sales, Customer Success, and Partnerships! https://lnkd.in/gr99We_H

"Now we're seeing days where the mobile app is overtaking the online store..." Music to our ears. We often tell customers that you'll get out of your mobile app what you put in. And that doesn't mean dropping everything to make your app the business' number 1 priority. It simply means paying attention to it like you would any other channel. 👇 - Keep design and content up to date with your online store - Analyze app performance data to make necessary adjustments - Use features like Capture Kit and push notifications to grow your app audience and drive traffic - Use the tried and true strategies our Customer Success team share Here is Jason Haven, Web Developer at Lauriebelles, discussing the increase in revenue they've seen since reengaging their mobile app.

Two things you can always count on during BFCM: 1. No matter how prepared you are, things rarely go exactly as planned. 2. Tapcart-powered mobile apps. Take it from Maekaeda Gibbons (CEO & Founder at Brown Sugar Babe) and Ronak Shah (CEO & Co-Founder at Obvi) whose websites crashed during BFCM. Scary stuff. 🫠 Fortunately, their mobile apps stayed up and running. They quickly diverted traffic to their apps, hit their sales goals, and BFCM was saved. PHEW, disaster averted. We love a happy ending.

Fact: 57% of Shopify's 2023 online BFCM sales came from mobile devices. Here's what that means for brands in 2024: - As more shoppers choose mobile, an optimized mobile experience is the bare minimum for brands in 2024. - What creative mobile strategies are you thinking about to break through the BFCM noise and keep customers engaged? - BFCM is great for getting new customers through the door. But top brands are looking beyond the revenue spike. How are YOU thinking about retention? We're excited to dive into topics like these and so many more in our 2024 edition of the BFCM Consumer Trends Report. Dropping soon. 👀

🚨 NEW GUIDE ALERT 🚨 Triple Whale just dropped The ROAS Refresh: ROAS Benchmarks & Winning strategies for $1M+ Shopify Brands Discover the key to rapid, sustainable growth 📈 Learn from insights and expert strategies provided by industry leaders: Tom Wilson, Strategy Lead at Vervaunt William Tickle, Founder & CEO at Social Nucleus Niket Shah, Co-Founder & X at Acceler8 Labs SJ Carcamo, Senior Partner Marketing Manager at Justuno Kristina Lopienski, Senior Director of Marketing Communications at ShipBob and Tapcart's very own Content Marketing Manager, Alexandra Rosas Download now to refine your strategies and exceed your 2024 ROAS goals: https://hubs.la/Q02C3J_v0

Turn your brand loyalists into revenue-generating brand ambassadors. Top customers make the best affiliates. And where do top customers live? In a brand’s mobile app. 📱 With the CreatorCommerce x Tapcart integration, brands can use push notifications & interactive onboarding experiences to turn their brand loyalists (app users) into high-powered ambassadors – enabling a brand’s primary retention channel to serve as an acquisition channel too. Through a single integration, you can unite your core retention strategy with your word-of-mouth strategy, and can connect with tools like Social Snowball ☃️ for affiliate commission tracking & payouts. Tapcart customers get an exclusive $99/mo offer to see how CreatorCommerce can help turn your brand loyalists into revenue-generating brand ambassadors. Learn more here: https://lnkd.in/gZVczxwP

Fatigued by the never-ending battle with Meta algorithms? 🤬 Everyone is. But there are ways to weather that storm without breaking the bank. Hans P. Harris and the BrüMate team lean on resilient monthly revenue generated by their mobile app. That additional margin allows the brand to lean into Meta with a "safety blanket" and continue to scale at a rapid pace.

The BYLT team uncovered this eyebrow-raising insight when diving into their mobile app data. 👇 While it's expected that loyal, returning customers show higher metrics like LTV, UPT, and AOV in the app compared to the website, Kyle Turadek & team found something even more exciting: NEW customers who first interact with BYLT through their mobile app outperform those who start on the website. That means the app boasts higher average order value, conversion rates, and units per transaction for both new AND returning customers. What other sales channel can say that?