Struck

Our animated Earth Day video for Altabank is also a finalist in the Collision Awards. This project was near and dear to our hearts to help #SaveTheGreatSaltLake. Go vote! Voting ends July 11: bit.ly/4eQzsf8

We're stoked that our animation work for Chia is a finalist in the Collision Awards. Go vote! Voting ends July 11: bit.ly/4eQzsf8

We're hiring! Wanted: experienced Executive Assistant with a sixth sense for organization and the ability to predict problems before they happen—and a passion for bringing big ideas to life! If that’s you, apply at struck.com/careers.

How do we build a better future? Design it. When our Chief Operating Officer, Kevin Perry, isn't busy COO-ing, he's teaching Design Strategy at the University of Utah—a course he co-created. Check out his recap on the semester, where he guides and motivates students to harness the power of design as a unique force for solving complex problems. bit.ly/4chrz0b #DesignThinking #Design #Innovation #HumanCenteredDesign

Good news: the domestic travel market is booming. But that doesn’t mean marketing will get easier. DMOs must optimize their marketing strategies accordingly. ✈ Take a Strategic Approach Maintain broad brand building efforts, but focus more targeted tactics (e.g. product campaigns, infrastructure optimization, environmental design) on 2-3 local and regional drive markets. ➤ Brand Building (60% of media $): Disruptive, consistent, and emotive campaigns promoting your brand position. ➤ Targeted Tactics (40% of media $): Distinct, informative, relevant campaigns promoting the “why” between your destination and alternatives for these audiences. This strategy will not only enable destinations to take advantage of the current market conditions, it will also ensure long-term success as travel patterns continue to normalize. Check out McKinsey & Company's report below on the state of tourism and hospitality.

Congratulations to the team at Agios Pharmaceuticals on this agreement as well as the recent positive Phase 3 ENERGIZE-T trial results for an oral treatment option for thalassemia. "It’s an exciting time at Agios with multiple near-term catalysts that we believe have the potential to make a meaningful difference in patients’ lives and create significant shareholder value." — Brian Goff, CEO. 

JouJou at The Grand America Hotel is celebrating 13 years of play. We deployed our full powers of imagination in branding and designing every dimension of the toy store. From digital monsters and flying balloons from Germany and France, to a magical fairy tree, a 7-foot robot, race cars, a 2,000lb candy organ, and a vintage game wall, our vision was to welcome people to the "Land of Curiosity.” We're so happy that JouJou is still making guests so happy.

The team got a hands-on (heads-on?) demo of the Vision Pro today at Apple. We’re always looking for new ways to enhance creativity and collaboration. Let the experimentation begin. #VisionPro

We love it when a partnership flourishes. In 2022, we met biotech entrepreneur Greg Verdine and co-founder WeiQing Zhou when we partnered to create a brand and website for FogPharma. Now, we’re thrilled to join forces once again for LifeMine Therapeutics. LifeMine is poised to become a next-generation biopharmaceutical leader, and they need a brand to match—one that grabs attention and stands out. Greg and his team were seeking a captivating way to communicate their mission: unlocking the potential of fungi to create transformative new drugs. Inspiration struck immediately: we envisioned juxtaposing the natural and digital worlds to evolve the LifeMine brand. Through this concept of digitizing nature, we crafted a brand and website that are living, breathing, and eye-pleasing—turning data into delight. We can’t wait to witness LifeMine's growth into the future. Explore the website now: lifeminetx.com

Has a trip ever transformed you? Travel has the incredible power to transform. It's more than just ticking off destinations on a bucket list—it educates, inspires, and unites us. It also changes local economies. Tourism supports countless small businesses, fuels innovation, and paves the way for sustainable development in communities worldwide. Join us and the U.S. Travel Association in celebrating the power (and magic) of travel and tourism. Let's embrace the opportunity to explore, learn, and grow together—and continue to unlock the boundless possibilities that await us just beyond the horizon. We're curious: where will your next journey take you? #NTTW24 #Travel #Tourism