Storied, Inc.

Storied, Inc.

Business Consulting and Services

Los Angeles, CA 3,046 followers

The narrative transformation company.

About us

Storied is a narrative transformation company. We help leaders get their story straight, accelerating growth inside the most influential sectors and systems on the planet. From corporate investment to X-factor differentiation to change management. We specialize in disruption: category, tech, and social. As trusted advisors, we help leaders narrate the future — the more complex, technical, and challenging the riddle, the better. Our work has sold billion dollar initiatives, increased platform adoption of 100Ms of users, and helped deliver on the promise of ambitious transformation. We operate anywhere there is a story worth telling, especially in Silicon Valley, Fortune 500s, venture-backed startups, and change-making organizations. Since 2002, we've catalyzed transformation and helped build storytelling as a capability across 200 organizations, 34 industries and 16 countries.

Website
http://www.storiedinc.com
Industry
Business Consulting and Services
Company size
11-50 employees
Headquarters
Los Angeles, CA
Type
Privately Held
Founded
2002
Specialties
Narrative strategy, Innovation, Change management, Design thinking, Humanizing business, Education learning and development, Executive presence, Culture, Storytelling, and Business transformation

Locations

Employees at Storied, Inc.

Updates

  • View organization page for Storied, Inc., graphic

    3,046 followers

    View profile for Loren (Executive Career Strategist) Greiff, graphic

    Career Coach & Strategist > I Help Executives LAND FASTER and MAKE MORE. Master The Hidden Job Market to Unlock 80%+ of High Quality, Unposted Positions. 1:1, Group & Bootcamp programs I 🪩 Forever Bee Gees Fan

    Think Like A Storyteller Michael Margolis has been working deep inside the most influential companies including Google, Facebook, Uber, Microsoft, Shopify and more to help executives build narratives that 𝗗𝗿𝗶𝘃𝗲 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻-𝗺𝗮𝗸𝗶𝗻𝗴 𝘁𝗼 𝘁𝗵𝗲𝗶𝗿 𝗯𝗶𝗴𝗴𝗲𝘀𝘁 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲𝘀 He operates from the place that story is everything. “Whatever problem you face in your career, or organization, you can solve it by looking at it as a storytelling problem” 𝗦𝘁𝗼𝗿𝘆𝘁𝗲𝗹𝗹𝗶𝗻𝗴 𝗜𝗦 𝗘𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴 𝗜 𝗣𝗮𝗿𝘁 𝟭 ↴ https://lnkd.in/e5eSpU62 • Why story matters now more than ever • How to think like a storyteller • What’s the difference between narrative and story • His acid test to get 90% of the room on your side in the first 5 minutes This episode is SO good you’ll want to listen twice before Part 2 What are your thoughts on Storytelling in your career? #storytelling #careers #portfoliorocket Connect with Michael Margolis Website: https://lnkd.in/eySpDR86 LinkedIn: https://lnkd.in/eaisjKTP Connect with Loren: Website: https://lnkd.in/gNi3vZWc LinkedIn: https://lnkd.in/gcb_H6fj Instagram: https://lnkd.in/gsg9iuvw Email: Loren@portfoliorocket.com

  • View organization page for Storied, Inc., graphic

    3,046 followers

    View profile for Michael Margolis, graphic

    Turning tech leaders into master storytellers | Advisor to @Meta @Google | Join our global learning community to thrive in an AI world

    We're hiring for an Instructional Designer / Learning Designer (1099)! This is for you if you're an analytical creative, detail oriented, strong writer, and passionate about the learner's journey, end to end. You're known for your ability to ship work/take action/move fast. You have a ton of experience creating: - Workbooks and templates - Slides and run of shows - Case study examples - Interactive exercises - Facilitator guides You'll be asked to optimize and up-level our new learning stack at Storied. 3 online cohort programs that we ran twice last year as betas on Maven.com. With 194 alumni and a 4.7/5 star average rating to date. Our cohort programs include: - Narrative Influence / Storytelling ROI / Playbook (5 week sprint) - Change the Narrative / 1-slide Method (2-part series) - Narrative Authority / Personal Brand Story (2 hour program) + Plus....something bigger in the works for H2 of this year.... At Storied, we're on a mission to turn tech leaders into master storytellers. We serve mid-career leaders caught in the messy middle, who are looking to level-up their role, contribution, and impact in a AI world. Our programs accelerate people's careers, and their ability to get executive buy-in, communicate their value, lead change, and get agreement with any stakeholder. We teach people how to "think in narrative": a first-principles approach to leading thru complexity and exponential change. After 20 years, we are now productizing the IP and democratizing the methods. This is a contract/hourly position, ideal for early/mid-career L&D pro. Perfect if you already believe that "storytelling is everything". Interested? Please DM me 👋 And share links to examples of your work. Or if you can tag someone who might be the perfect! Thank you 🙏 #job #instructionaldesigners #learningdesign #storytelling

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  • View organization page for Storied, Inc., graphic

    3,046 followers

    🎙️ Michael sharing some wisdom from his journey as a keynote speaker 🚀 Reflecting on my growth since starting my keynote speaking journey at the young age of 22. 500+ keynotes, engagements with industry giants, and speaking across continents have taught me invaluable lessons. 💡 Here are 4 pivotal takeaways that I wish I had known earlier: 1️⃣ Speak to resonate, not just to impress. Lessons from my 'Hawaii fiasco' included! 🏝️ 2️⃣ Authentic beats perfection any day. No more memorizing speeches for me! 3️⃣ Keeping it real, just like chatting with a dear friend. 😊 4️⃣ At the heart of it all: a story that truly matters. 🌟 TL;DR: My journey to becoming a better speaker, summarized in 4 key lessons. What lessons have your speaking experiences taught you? Let's share insights! 💬

    View profile for Michael Margolis, graphic

    Turning tech leaders into master storytellers | Advisor to @Meta @Google | Join our global learning community to thrive in an AI world

    I started keynote speaking when I was 22 years old. Since then, I've... • Delivered 500+ keynotes and trainings • Spoken at Google, Meta, SXSW, TEDx, NASA • Provided keynotes for leadership summits, all-hands, SKOs • Been invited to speak in 18 countries + 4 continents • Become obnoxious about my Delta medallion status 😆 If I had to do it all over again, here are 4 things I wish I learned earlier. 1️⃣ Never force the right message on the wrong audience 🤥 I once bombed in front of 300 farmers turned business leaders. At a convention in Hawaii. For a 124-year old trade association. Audience: male, average age: 62 years old. Lets just say "storytelling for disruption" wasn't an ideal fit. It didn't help that I spoke past my audience, overwhelmed them with a firehose of info, and offered strategies that didn't match their narrow lens. Next time, I would pick 3 universal ideas, and tell lots of personal stories. 2️⃣ Don't memorize your speech 🥸 They say: learn your speech word for word. The worst speeches I've ever given are the ones I tried to memorize. This includes 2 TEDx talks and a 10-min keynote for a tech giant. When the format is short, I've felt pressure for word for word precision. Ends up, I come off as wooden and insecure. More in my head (than in my heart). I'm no Broadway performer. And odds are, you aren't either. There's nothing worse than bad theater. Especially, a less than fully authentic delivery. Instead, I recommend memorizing your beats: - Know the spine or arc of your presentation - It shouldn't be more than 7 bullet points (and can fit on a single notecard) - Memorize your opening and closing lines 3️⃣ Talk to strangers like they're your BFF 😻 The best talks feel like an intimate conversation amongst close friends. Straight talk. Vulnerable. Unfiltered. The real deal. Presence over perfection. With the occasional swear word. Cause that's how real friends talk. ;) In contrast, my younger self was nerdy, awkward, and stiff. Like the caricature of a white guy that Black comedians make fun of. I've come to the conclusion, if "I'm having fun, the audience is having fun." 4️⃣ Always remember, "have a story worth telling." 🎤 Its more important to have a story worth telling, than how you tell it. It took years for me to realize this is what matters most. Don't worry about what outfit you're going to wear. Don't fret about having the perfect slides. Don't sweat it if you're not a native-born English speaker. If you have a story worth telling: - People will lean in, and cheer you on - People will give you the benefit of the doubt - People will forgive the imperfect delivery Focus on having a story worth telling and the rest will take care of itself. TL;DR: 4 things I'd do differently to become a better speaker, faster: • Never force the right message on the wrong audience 🤥 • Don't memorize your speech 🥸 • Talk to strangers like they're your BFF 😻 • Always remember, "have a story worth telling." 🎤

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  • View organization page for Storied, Inc., graphic

    3,046 followers

    View profile for Michael Margolis, graphic

    Turning tech leaders into master storytellers | Advisor to @Meta @Google | Join our global learning community to thrive in an AI world

    Over the past 6 months, I have: - Beat cancer - Pivoted my business - Become a first-time dad All of these things have taught me a tremendous amount about what matters in life, and what doesn’t. These are my new 5 rules for life: 1️⃣ My body is my greatest teacher 💪 Two weeks before my daughter was born I had cancer surgery. I’d be lying if I said I wasn’t terrified. So many sleepless nights. Bringing a new life into this world, amidst fears, instability, and poor health. Thankfully, we caught the melanoma before it spread to my lymph nodes. This isn’t the first time my health has humbled me, but every time I treat it like a “shadow initiation.” I wouldn’t wish this upon anyone. Yet since this is here, what is it inviting me to pay attention to that I might not otherwise? Between cancer and fatherhood, both of these have softened me, in the best ways possible. 2️⃣ Choose the path of least permission ⛔️ Instead of depending on others approval, I prefer the Samurai's code, "decide and go." To recognize when external conditions have changed. To embrace reinvention. To adapt to new circumstances. Rather than fight or resist against presenting reality. You just can't push the river. But you can follow the current. 3️⃣ Create the life you're built for 🧙🏻♂️ I was running a 7-figure consulting business, and I was miserable. Stressed to the max, hating all the management responsibilities, and not enough in my zone of genius. So I downsized. It hasn't been easy or pretty. But by pivoting to storytelling courses, coaching, and community I now feel liberated. Still stressful as we get the new business model sorted out. But everyday I teach or coach is a happy day. 4️⃣ Process is freedom 🏗️ Look, I'm a messy creative. More of a non-linear thinker and than a straight line in a square box. But I do find the more I focus on process, systems, and structure the easier things get. Its both stabilizing and liberating. Whether its Notion pages for my health routines, a spectacular EA via Athena, or new workflows and tools. Just like tending to a garden, training my mind, my habits, and my time. Structured thinking, structured frameworks are how I bring clarity to complexity and overcome the chaos and uncertainty of my life. 5️⃣ Devote yourself to who/what truly matters 💕 When life goes sideways, relationships are who/what matter. My wife, my newborn daughter, my team members, my dearest friends, my advisors, my learning community. They have all been stabilizing forces amidst the turmoil. I've also relied on my faith and a deepened spiritual practice. Buddhist teachings are my refuge. Everything is creation of mind. I also keep reminding myself: The struggles are real, but suffering is a choice. When I forget this or get overwhelmed... My 6-week old daughter keeps showing me - how much I love pumpkin pie. 🥰 Curious about my cohorts? NorthStar Narrative: 12 week sprint starts June 11 https://bit.ly/3WmTdEC

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  • Storied, Inc. reposted this

    View profile for Michael Margolis, graphic

    Turning tech leaders into master storytellers | Advisor to @Meta @Google | Join our global learning community to thrive in an AI world

    What narratives do to you and why it matters: It’s what gets you to be a Tesla driver It’s what gets you to buy an Apple product It’s what makes you a 49ers or Cowboys fan It's what gets you to blame and vilify the other side It’s what makes you believe an election was stolen It’s what makes you adopt a ketogenic diet It’s what gets you to invest in an index fund It's what convinces you to HODL on Bitcoin Now, in the worlds of tech, product, and change It's what gets your AI startup funded It's what gets your product or UX vision adopted It's what gets you hired amongst a 1,000 other applicants It's what gets you taken seriously and have your voice heard It's what gets your ideas accepted and change embraced It's what gets you more face time with executives It's what gets you to prepare a presentation in 1/3 the time It's what gets you promoted and advancing 2x faster Not all narratives are the same. Some narratives are forward-thinking Some narratives are old and out of date Some narrative are downright deceptive and destructive All around us in narrative collapse. Being able to make the distinctions is the ultimate place of leverage. You know this intuitively... But do you know what to do about it? Now imagine if... If you knew how to take charge of the story If you knew how to change the narrative If you knew how to do it in way that has integrity That's what gets me up in the morning every day. And its how I want to be of value to each of you. How do you distinguish whether a narrative is generative or holding things back? Leave a comment. And if you want to learn and build a narrative alongside me: Join us for Narrative Influence: 5 week sprint method Learn the SFB narrative method + my playbook of 15 tools https://lnkd.in/gyueiw6m

  • Storied, Inc. reposted this

    View profile for Michael Margolis, graphic

    Turning tech leaders into master storytellers | Advisor to @Meta @Google | Join our global learning community to thrive in an AI world

    9 reasons why you're not getting your message across This might surprise you… But when I sit down to write I can waste hours going in circles… ...Trying to frame my ideas, message, or presentation. It’s much easier when I’m working on a client’s narrative. But my own story?! Fuhgeddaboudit.  I’m guilty of overthinking every word. It’s the perfectionist in me.  I’m either lost in abstraction. Or too in the weeds.  That’s why I’ve become a lifelong learner of narrative. As the saying goes “we teach what we need to learn most”. Perhaps you struggle with pitching complex ideas yourself? And you’re not having the impact / results / traction that you need. Here’s 9 reasons why you're not getting your message across: 1️⃣ The world has changed, the old story doesn't work like it used to  2️⃣ Solving an ambiguous problem space that lacks shared definition 3️⃣ Stuck in analysis paralysis, and worse yet, overthinking in isolation 4️⃣ No one's really been taught how to structure their thinking and message 5️⃣ Hooking people’s attention is harder in a era of “fight, flight, freeze” 6️⃣ Most conventional wisdom about pitching etc is outdated/outmoded 7️⃣ Inadvertently making people feel wrong, bad, judged, stupid, or defensive 8️⃣ Labels are too reductive - win/lose, us/them, hero/victim/villain 9️⃣ Don't have high quality circle of feedback to workshop your ideas This is why I teach narrative. So that you can have your voice heard, and be taken seriously.  So that you can increase the acceptance rate of your pitch by 50% or more.  So that you can prepare for a high-stakes presentation in one third the time. It all comes down to having the repeatable, structured frameworks to do it.  Which until now have been hard to find or unavailable. If this is something you need to achieve your goals before the end of the year.. We’re kicking off our next cohort of Narrative Influence on October 31. This is our 5-week sprint method: high touch, peer to peer, learn by doing. With immediate application / business results, and a 100% risk free guarantee. Applications are open; space is limited. https://lnkd.in/gyueiw6m And out of curiosity, which of the 9 reasons would you like me to expand on in my content? Leave a comment.

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  • Storied, Inc. reposted this

    View profile for Michael Margolis, graphic

    Turning tech leaders into master storytellers | Advisor to @Meta @Google | Join our global learning community to thrive in an AI world

    6 WAYS TO MANAGE UP AND GET BUY-IN FROM EXECS Feeling unheard in your organization? These 6 strategies could be your ticket to getting buy-in from those above. Eager to change the narrative? Read on... 1️⃣ Start by Zooming Out Executives don't live in the weeds. Especially in your weeds. You're just one of 12 meetings your boss or boss' boss had that day. Or one of 100 emails, slack updates, or docs trying to cut through the noise. Focus on the big picture first, before clicking down into the details. Its easy to forget that your audience doesn't live in your world. And especially doesn't realize why what you're working on matters. 2️⃣ Name the Value Prop Don't just reference your project or initiative. And blindly assume that your audience knows the business case, value of what you do, and why it needs to be prioritized. Include a "so that" in your summary, that connects back to organizational-level goals, OKRs, or bottom line. For example: CRM project to debug dups - so that we maximize cross-selling of accounts CRM project to debug dups - so that we fix leaky buckets in our funnel/flywheel CRM project to debug dups - so that data reporting and projections are accurate 3️⃣ Humanize the Issue: Zoom In If you can't get other's emotionally invested, they won't ever take action or support what you're asking of them. So what's at stake? Who is being effected or impacted? Why does this matter? Tell them a story / anecdote that shines a spotlight on what is happening and why it matters. 4️⃣ Skip the Acronyms Too often slides or updates include 5, 7, or 12 acronyms. Reality is, very few people are fluent in what they all mean. But nobody is willing to admit it. Especially if they're a level or two above you. So try to avoid jargon and technical terms that are deep in the weeds. If you're going to use an acronym, define it. At least spell out what it stands for, or even better provide a compelling working definition. 5️⃣ Give Data and Conclusions Now that they (1) see the big picture, and (2) are emotionally invested, now (3) provide them with the data and roadmap they need to validate their agreement. Break it down into manageable phases, and outline key assumptions, dependencies, and metrics for tracking progress. 6️⃣ Request Their Support Clearly state what you need from your executive stakeholders—whether it's funding, resources, advice re: your recommendations, or their endorsement. Make it easy for them to see how they can contribute to the success of your idea. *** Incorporating the art of narrative thinking into your skillset is a practice that can reshape your approach to power, authority, and effective decision-making. If you're committed to mastering these career-accelerating skills, I invite you to explore my comprehensive course, 'Narrative Influence: The 5-Week Sprint Method,' available on Maven. Elevate your career potential and start your journey towards impactful leadership today. https://lnkd.in/gyueiw6m

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  • Storied, Inc. reposted this

    View profile for Michael Margolis, graphic

    Turning tech leaders into master storytellers | Advisor to @Meta @Google | Join our global learning community to thrive in an AI world

    Still flying high from our beta cohort of Narrative Change this week! Leaders from Asana, Mozilla, Merck, Ford, and Chan Zuckerberg Initiative. Dozens of independent coaches, consultants, and change-makers. And participation from 14 countries around the world. Humbled by the 97% CSAT score. Inspired by the insights and collective intelligence of our community. And grateful to be democratizing and sharing my narrative methods. If you want to join the next cohort, we're hosting this course again: Tues, Dec 5 and 12 at 1pm PT / 4pm ET Just type "change the narrative" in the comments And I'll send you all the details. 🔥🔥🔥 Huge tip of the hat to Jodi Bepler, Mariana Holiday, Sandra Wells, and Katherine Pascual for producing a magical learning experience. 🕊️ PARTICIPANT FEEDBACK: "Great learning cohort, immediate actionable concepts" "The Contrast Frame method really “forces” you to mold your thoughts in a proper framework that increases effectiveness in communicating." "Absolutely worth doing! So many actionable insights. I have reframed how I’m approaching the next 3 to 5 years and feel much more confident." "Inspiring, clarifying, distilling the potent tools to both create change." "A great level actionable concept session, paired with interactive, serendipitous interaction with sophisticated professionals." "A safe place to share, test and improve transformation stories with fine humans from across the globe." "A powerful, relevant skill that is relatively easy to learn, practice and apply! "Exploring case studies and personal projects with specific coaching, little custom pearls for everyone." "Appreciated the workbook as well as the diverse group of humanistic participants." "Practice getting your narrative fine tuned for high resonance." "Freshened my approach to inviting people into a regenerative future. The contrast frame is a powerful discipline. Thank you." "I love that I am gaining momentum applying this way of thinking." "Great teacher, well worth taking part. Fresh perspective & warm approach." Again, if you want to join us next time around... We're hosting this 2-part course Tues, Dec 5 and 12 at 1pm PT / 4pm ET Just type "change the narrative" in the comments And I'll send you all the details. 🔥🔥🔥

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  • View organization page for Storied, Inc., graphic

    3,046 followers

    View profile for Michael Margolis, graphic

    Turning tech leaders into master storytellers | Advisor to @Meta @Google | Join our global learning community to thrive in an AI world

    LAST CHANCE: JOIN ME AT 1PM TODAY In case you somehow missed me shouting from the mountaintop...😆 It's not too late to sign-up for Narrative Authority. Happening today: Thurs, Aug 17 from 1-3pm PT / 4-6pm ET A 2-hour super-interactive workshop via Zoom video. Come experience one of my favorite narrative empowerments. Its perfect for anyone that is in the midst of a change at work: whether that's a new role, a new career, or a new way of working with clients. It's all about helping you take charge of your personal career story. You'll leave with a new framework for sharing your expertise, having loosened some of the tangled knots, and how to go beyond your self-doubts. The world is waiting for you to share your story! We've got 79 people registered so far. If you join us, you'll experience a super interactive session, most of the time is spent in breakouts, learning and sharing with other participants. The magic is in the moment. You have to experience this live. Link is in the comments. ✊🏼🔥✌🏼

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  • View organization page for Storied, Inc., graphic

    3,046 followers

    What's the difference between Story and Narrative? Check out this episode with Chris Do and our founder/CEO Michael Margolis to find out.

    View organization page for The Futur™, graphic

    90,330 followers

    Michael Margolis believes that narrative storytelling is the number one superpower of humanity, and that the three most important, fundamental skills for the future all come from the exercise of storytelling. As the CEO of Storied, Inc., a strategic messaging and leadership firm, Michael and his team help leaders and teams stand out through story. But why is story so important? and what makes a great story when it comes to a product or a business? In this episode, Chris and Michael are going to talk about the difference between story and narrative, why disruption should be backed up with data, and why character beats out credentials every time. Beyond just their regular conversation, though, Michael will take Chris through a mock workshop, using Storied’s three step narrative framework. Chris will talk about the Futur’s new project, Brand Lab, and Michael will challenge him to explore different aspects of Brand Lab’s story, so that they can work to find and improve its story. This is a dense and informative conversation, and should give you some things to think about when it comes to developing and refining your own story. #business #storytelling #messaging

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