Stitch

Your visual brand has been created with a lot of intentionality behind it. All the thought that went into choosing every little detail — from your fonts to colors to imagery and messaging — doesn’t have to be diluted. Integrating your brand’s unique font across all campaigns ensures your messages stand out and are instantly recognizable — creating a consistent brand experience across channels. In this episode of Thread The Needle, Megan Hampton shares how to bring your brand to life in your emails by adding custom fonts to your Braze workspace, including: 〰 Adding Google fonts  〰 Adding Adobe/Non-Google fonts into your workplace 〰 Using Liquid for multiple custom fonts 〰 Implementing custom fonts in a Content Block 〰 Selecting default fonts Watch now: https://lnkd.in/gx9WyPUC

For years, the concept of a personalized, omnichannel customer journey has been the gold standard, a pie-in-the-sky idea for many marketers. The beauty of Braze is that the platform makes it possible to actually make this idea a reality. In this video, Anima Hossain, Solution Architect, walks through building an omnichannel journey within Braze, including: 〰  What an omnichannel journey is and its importance in modern customer engagement 〰  Setting up your Canvas 〰  Building an email  〰  Leveraging personalization within your messaging  〰  Segmenting your audience through Audience Paths  〰  Building a web and in-app message  〰  Sending an SMS message Watch Now: https://lnkd.in/gCUV8emm

🎉 Congratulations to Stitch’s very own Cat Mears for winning the Excellence in Digital Transformation award from Consulting Magazine! Cat has been an invaluable resource for every client she’s served. Her expertise in building and executing strategies and tactics has been instrumental in driving success both for our clients and for Stitch. We are incredibly grateful to have you on our team!

This month, we added 8 new amazing Stitchers to our team! Say hello to John Pich and Gabriella Weimerskirch, two seasoned martech veterans who bring a wealth of experience and expertise. We are also excited to introduce our first class of TopStitchers — participants in our intensive training program designed to develop early-career professionals into world-class Braze consultants. Join us in welcoming Tatum Lynch, Karteikay Dhuper, Jenny Rodriguez, Linsey Rodas-Hernandez, Elizabeth Hofmeister, and Brevon Gude!

Thank you to all who joined us at Grow with Braze LA yesterday! We had an incredible time meeting so many awesome marketers and learning more about how top brands are using Braze. Looking forward to the next Braze event. See you all at Forge in just a few months! 

Webhooks in Braze are a game-changer for marketers. They offer a way to connect two systems together to improve automation capabilities across the various touchpoints that make up your customer experience. Webhooks not only reduce the time spent on menial work —allowing marketers to focus on what’s truly important — they also expand the ways marketers can leverage Braze in tandem with other systems, such as using webhooks to trigger messaging, credit loyalty points, and create triggers for more personalized experiences. In this episode of Thread the Needle, Jesse Cohen, Solution Architect at Stitch, breaks down how to use webhooks, including: 〰 What a webhook is 〰 The difference between a standard API and a webhook 〰 Common use cases for webhooks 〰 Using action-based webhooks within Braze's Canvas Watch now: https://lnkd.in/g_wSeWCK

Don’t miss our upcoming webinar, "Planning Your Migration from SFMC to Braze," on June 27th at 1 PM ET/10 AM PT! With decades of experience and dozens of successful migrations under our belt, we know what makes or breaks a migration. Join our experts, Stephen Rosenfeld and Nick Burggraf, as they share their expertise on 〰 Why marketers migrate from SFMC to Braze 〰 Key differences between the platforms 〰 What to expect during migration 〰 Essential steps to get started Bring your questions for the Q&A session at the end! Register now: https://lnkd.in/gqD-6CNc 

Congrats to High Alpha on raising a $125 million fourth fund! We’re proud to be part of the High Alpha family, alongside many incredible companies, investors, and partners. Excited to see High Alpha’s continued impact on the SaaS and services industries! 🚀

Data is the foundation of modern marketing. It guides strategy, offers critical insights into consumer behavior, preferences, and trends, and enables personalized messaging. Braze's Query Builder maximizes data's potential. Using SQL and Snowflake data tables, the tool boosts reporting capabilities, uncovering hidden patterns and actionable insights. In this episode of Thread the Needle, Rachel Moning, Solution Architect at Stitch, walks through how to use Braze’s Query Builder, including: 〰 An overview of Query Builder 〰 How to write a basic query 〰 How to edit a query  〰 Query Builder’s Variables (with examples) Watch now: https://lnkd.in/g_9ZM7Qe

Ready to turn your data into a recipe for marketing magic? Join Braze, Snowflake, and Wynn Resorts as they discuss using powerful data ingestion and activation capabilities to power real-time user experiences, including: 📍 Crafting highly personalized customer journeys powered by real-time and location-based data ⚖️ Balancing long-term and real-time data for effective analysis and action ⏳ Minimizing the time and cross-functional support required to execute campaigns Register now to learn more about the Wynn’s transformative, data-powered solution for real-time offers: https://lnkd.in/gSc5vPJx