Revinate

Do you remember the game “Guess Who”? You’d ask the opposing player a series of yes-or-no questions to try to guess the right character’s identity. If you guess right, you win. Guess wrong, you lose. It’s the same in hospitality. If you can identify who your most valuable guests are and provide great, memorable experiences, they’ll keep coming back. You win. But if you can’t provide the personalized experiences guests have come to expect, they’ll probably end up with a competitor on their next stay. You lose. Revinate is stopping the guessing game, bringing you the technology to make good decisions, fast, and based on real data, not just chance or instinct. That’s why we’ve developed a Customer Data Platform (CDP) that brings all the characteristics and clues about your guests together in one place, so you can see them for who they truly are. And we’ve done it with the most advanced AI-driven machine learning this industry has ever seen to link every guest touchpoint, stay, and interaction together. We’re taking out the guesswork. If you’re with us at #NAVIGATEMiami, stop by our experience center to explore the Revinate CDP and catch a demo. Bank on Revinate and discover more of what our CDP can do for your hotel: https://bit.ly/49Pqjji #CustomerDataPlatform

Guest data isn’t just for future guest communication. It’s also for your staff. Let’s take sales training for example, specifically for your reservations team. All of that data you collect — who’s calling, how many people have called, where they’re calling from, etc — should be fed into employee feedback. It’s a way to hold teams accountable by giving them the coaching they need to make the sale. JC Thompson, GSD, Founder and CEO of Pursuance, joins podcast host Karen Stephens, Revinate CMO, and discusses what it means to be a good coach for your hotel teams. Thompson also gives practical tips for executive leaders to on how to bond with their teams and facilitate an environment for growth and revenue generation. 🎙️Link in the comments to listen! Hotel Moment episodes drop every Wednesday. Subscribe so you never miss an episode. You can also catch episodes on our Revinate YouTube channel. Be sure to hit subscribe! Or subscribe on Spotify, Apple Podcasts, or any other streaming service. #HotelMoment | #hospitality | #podcast

Hotel guests are some of the only people you don’t mind seeing again and again. They want to see you. You want to see them. It’s a win-win. But like every rewarding relationship, guest loyalty requires work and attention. Daniel Thwaites channeled that personalized attention to their loyal guests with segmented marketing campaigns that placed an emphasis on engagement rather than generic messaging. And rather than stopping their loyalty strategy at campaign targeting, the entire hotel team leveraged Revinate’s loyalty tiers and “surprise and delight” program to actively identify repeat guests and connect with them with perks before they even arrived for their next stay. As a result, Daniel Thwaites has their guests saying “would recommend” and have increased their Net Promoter Score by 5.8% YoY. Follow the link in the comments to read more about their success: #GuestLoyalty | #CustomerDataPlatform | #EmailMarketing

Do you think it’s inevitable that your employees will have short tenures? It doesn’t have to be that way. Hospitality may hold a high turnover rate, but contending with a looming feeling that your employees may end up leaving you can be avoided. It starts with good data, constructive feedback, and being an all-around good coach for your teams. JC Thompson, GSD, Founder and CEO of Pursuance, joins the Hotel Moment podcast to explain. Thompson and podcast host Karen Stephens, Revinate CMO, take a wider lens on team performance coaching and highlight the ways hotel reservations teams can leverage guest data to meet metrics and grow stronger as a team. You’ll also get a glimpse of what productive team coaching looks like with a 5-point criteria framework. 🎙️Listen now: https://bit.ly/3WhzJAL Hotel Moment episodes drop every Wednesday. Subscribe so you never miss an episode. You can also catch episodes on our Revinate YouTube channel. Be sure to hit subscribe! https://bit.ly/3NhpU1w Or subscribe on Spotify, Apple Podcasts, or any other streaming service. #HotelMoment | #hospitality | #podcast

☀️ 🌴Miami in the summer? Looks like we’re ready to party.⛱️ Revinate is sponsoring IDeaS Converge 2024 — the hottest Hospitality Revenue Summit of the season. Meet up with us onsite to learn more about how we can help you drive direct bookings, improve your email marketing game, and reach the right guests at the right time on the right channel. Are you ready? https://bit.ly/3RRwgpN

There’s one number on the bottom of your P&L statement that can make a big difference: NOI, or Net Operating Income. And it can make a huge impact on hotel asset value — AKA owners’ number one priority. Commercial strategy experts like Jennifer Hill and Kathleen Cullen, CRME point to a huge drain on NOI: OTA commissions. In fact, according to data from Kalibri Labs, OTAs are taking home increasing shares of guest-paid revenue, while hoteliers’ bottom line suffers. We think hoteliers should own the guest relationship, not OTAs. And that means prioritizing the direct channel. This can result in big wins for you, your manager, and your hotel owners — and of course your guests. Our latest article for Hospitality Net breaks down the math and shows you exactly how to walk into your next owners meeting with confidence. Check it out: https://lnkd.in/engCZC_x

There’s a right way and a wrong way to offer discounts to your guests. The right way? Create a sense of urgency. Here’s how you do it! 🌟 The East Hotel in Canberra, Australia 🇦🇺, teased an aggressive discount of 20% off select rooms, available only if guests booked within 72 hours. The results? 565 room nights booked, thanks to this well-executed campaign. Check out their campaign and get inspired: https://bit.ly/4eMuxMr

Mitigating climate risk and increased booking conversions — what’s the connection? Nick Cavanaugh, CEO of Sensible, joins podcast host Karen Stephens, Revinate CMO, as he shares how he’s seen more guests rebook a hotel stay when there’s weather insurance to fall back on. Cavanaugh says, “We're essentially reducing friction in the cart by giving them an opportunity to offset weather risk. Say like, ‘If my day is bad, I'm covered. Then I'm going to go through and buy that hotel night anyway.’” 🎙️Listen now to find out what weather insurance could mean for your guest loyalty and your hotel’s reputation: https://bit.ly/3XKjiht Hotel Moment episodes drop every Wednesday. Subscribe so you never miss an episode. You can also catch episodes on our Revinate YouTube channel. Be sure to hit subscribe! https://bit.ly/3NhpU1w Or subscribe on Spotify, Apple Podcasts, or any other streaming service. #HotelMoment | #hospitality | #podcast

As you might have noticed, the Hotel Moment podcast has a new look! For nearly four years, the podcast has brought industry experts to the mic — sharing insights with our growing community of customers, partners, and fellow hospitality professionals. As Revinate continues to innovate and push boundaries in hotel technology, that mission and drive will be reflected in our podcast conversations. With the launch of the Revinate CDP, we see guest data as the universal connector more than ever before. It’s what keeps hotel room lights turning on and on again — stay after stay. That’s why every piece of data that goes into securing hotel rooms is essential. We’re so excited for you to experience this new phase of Hotel Moment and the new guests to come! Especially since you’ll be hearing from us every week now! Every Wednesday. Don’t miss Karen Stephens uncover some of the best discussions in hospitality. 🎙️Listen now: https://bit.ly/4cNVAoC You can also catch episodes on our Revinate YouTube channel. Be sure to hit subscribe! https://bit.ly/3NhpU1w Or subscribe on Spotify, Apple Podcasts, or any other streaming service. #HotelMoment | #hospitality | #podcast

Okay, be honest. Have you ever lost a reservation because of the weather? Maybe your guest was expecting a sunny tropical paradise in Hawaii, but was instead met with sheets of rain that ruined their surfing plans. How do you keep from losing money on that reservation and make sure that guest comes back to stay with you when they book again? Nick Cavanaugh, CEO of Sensible, has an idea. Cavanaugh joins podcast host Karen Stephens, Revinate CMO, to explain why he believes in giving guests a chance to get their money back if the weather doesn’t match up to their ideal vacation. Because more often than not, guests will use their refund to rebook. 🎙️Listen now: https://bit.ly/3XKjiht Hotel Moment episodes drop every Wednesday. Subscribe so you never miss an episode. You can also catch episodes on our Revinate YouTube channel. Be sure to hit subscribe! https://bit.ly/3NhpU1w Or subscribe on Spotify, Apple Podcasts, or any other streaming service. #HotelMoment | #hospitality | #podcast