Why is the myth surrounding coupon sites in the affiliate channel so pervasive? It’s true, coupon sites have historically been stereotyped as merely “transactional,” often criticized for failing to bring incremental value to your business. However, this perspective ignores the nuanced capabilities of modern affiliate marketing management strategies. Here, we explore the truth about coupon sites and why they CAN drive revenue growth. https://lnkd.in/gfvPDHiF #affiliatemarketing #affiliatemanagement #couponsites
PartnerCentric, Inc.
Advertising Services
New York, NY 2,978 followers
Maximizing channel value with tech-driven affiliate management.
About us
PartnerCentric provides advanced affiliate management for powerhouse and challenger brands. Our hands-on team of channel experts, marketing strategists, and precision tacticians work together to capitalize on extraordinary opportunities for growing businesses. Backed by a 20+ year record of operational innovation, we transcend the status quo to maximize channel value with solutions that turn automated intelligence into outsized returns. Next-level affiliate means more engaged partners and more advanced tech. Better performance starts here. PartnerCentric drives growth for some of the world's most respected businesses and innovative brands, such as lemonade®, Cox® Communications , DTLR®, and hims®/hers®. Globally recognized by CLUTCH as the top affiliate marketing agency to work with for consecutive years, discover how PartnerCentric's award-winning technology can drive your business forward. Visit www.PartnerCentric.com and connect with us on LinkedIn and twitter.
- Website
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http://www.partnercentric.com
External link for PartnerCentric, Inc.
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2004
- Specialties
- Affiliate Management, Affiliate Program Management, Affiliate Recruitment, Affiliate Marketing, Performance Marketing, and Partnership Marketing
Locations
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Primary
228 Park Ave S
Ste 46978
New York, NY 10003, US
Employees at PartnerCentric, Inc.
Updates
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Have you heard about FUSE™ Precision? It's affiliate marketing's first data-driven attribution technology. When internal analytics data from sources like Google Analytics or Adobe doesn’t match the reporting from affiliate platforms and networks, attribution discrepancies can distort insights, waste dollars, and slow growth. FUSE™ Precision helps our clients understand these discrepancies and capitalize on opportunities for better affiliate marketing investment. Learn more about this tech and how it can elevate your brand's efforts in the affiliate channel. https://lnkd.in/g6KdKRb2 #affiliatemarketing #affiliatemanagement #affiliateagency #affiliateexpertise
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Is influencer marketing really limited to a "brand deal or bust" model? Not so much. In this blog, we cover the three trends marketers are capitalizing on right now. https://lnkd.in/gh8h8Yyk #influencermarketing #affiliatemarketing #influencers #creatoreconcomy
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Tomorrow is Prime Day!! Here's what brands can expect, particularly surrounding Generation Z and micro-influencers—with key insights from PartnerCentric Founder & CEO Stephanie Harris via CMSWire. https://lnkd.in/ekgFuGn2 #PrimeDay #influencermarketing #affiliatemarketing #GenerationZ #zoomers
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What's your most pressing question about affiliate marketing? We have the answer! Check out our library of affiliate marketing FAQs. (And if your question isn't there, please make sure to DM us with it!) https://lnkd.in/gr9_uCh3 #affiliatemarketing #affiliateagency #affiliatemanagement #affiliatetrends #FAQ
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What are the biggest (and most damaging) myths in the affiliate channel? The Drum breaks down key misunderstandings—as well as how brands can uncover the true potential of affiliate marketing. https://lnkd.in/e5mBhggd #affiliatemarketing #affiliatemyths #affiliatechannel
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What do we think about affiliate tech? If there’s a better way to get there, we build it (and we HAVE). Learn more about our technology offerings and why they're so effective in today's affiliate marketing landscape. https://lnkd.in/gA-dazM5 #affiliatemarketing #affiliatetech #affiliatemanagement
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Amazon Prime Day is almost here! Brands can still make strides in tapping into micro-influencers—who naturally align with Gen Z's preferences for authenticity and relatability. In this CMSWire article, PartnerCentric Founder & CEO Stephanie Harris breaks down how brands can take advantage of this. Read on to get all the details. https://lnkd.in/ekgFuGn2 #PrimeDay #influencermarketing #affiliatemarketing #GenerationZ #zoomers
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At PartnerCentric, we're all about cultivating strong relationships. That really came into the spotlight when one of our clients, a fashion brand, needed a more detailed understanding of attribution in their affiliate program. We worked with them to explore the value of Card Linked Offers (CLOs). Turns out, that move was a big win. Testing with a prominent CLO partner resulted in driving 7% of overall revenue across all channels and 39% of affiliate revenue for the brand. Read on to learn more about this approach and its key results. https://lnkd.in/gB9gWB8U #CLO #affiliatemarketing #affiliateexpertise #fashion
Globally Recognized Fashion Brand achieves a 25X ROAS from Their First Partnership with Prominent Card Linked Offer Partner - PartnerCentric
partnercentric.com
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With #Amazon #PrimeDay 2024 swiftly approaching, it has become vital for businesses to engage micro-influencers who naturally align with Gen Z's preferences for authenticity and relatability. Stephanie's latest piece for CMSWire covers how brands can tap into the potential of Gen Z Prime Day shoppers by capitalizing on this approach. Read more here: https://lnkd.in/ekgFuGn2
Micro-Influencers: Gen Z's New Best Friends?
cmswire.com