Orum 🥇

We just dropped a new episode of the Bold Calling podcast, and it's all about TRUST. 🤝 We brought on a literal Unicrn 🦄 to chat about how the constant stress of hitting a sales number urges sales leaders to fall back on what has always worked. Change may feel constant and lightning-quick here on LinkedIn, but Chris 🦄 Cicconi has firsthand experience understanding that, in reality, change takes time. Founders and early-stage sellers hold onto their platform and process so tightly that convincing them that there is a better way can be frustrating. But it's worth the effort. Check the link in our comments to listen to the episode. It's a must-listen.

The end of July means EOQ for us here at Orum, and we're looking at big results. 👀 Whether you're at quarter-end of just month-end... How are you feeling about July, with a few days left?

The Abstrakt Marketing Group uses Orum's Hot Numbers 🔥 feature to double the number of conversations sellers have. Not only is this improving their pipeline and increasing their overall capabilities as sales reps, but knowing that prospects are more likely to pick up also improves the psychological experience. They expect a connection with Orum and are ready to book more meetings. Thanks to our platform's AI features, they know opportunity is calling.

We’ve got Olympic Fever! 🥇 You might have noticed the 🥇 emoji more on LinkedIn in the last few days. The start of the summer games has us thinking about gold for many reasons. When you watch the Olympics, there’s the drama of determining who will take the top place on the podium. But we feel that drama because we’ve gotten to know the athletes involved. Those short snapshots of their lives that the broadcast plays to tug at our emotions. They build storylines directly into the competition. We are rooting for these people who were, until very recently, very likely strangers to us. (Cue transition into cheesy comparison to SaaS) When we think about 🥇, we think about the sellers here at Orum who work daily to create a trusting relationship with our prospects and customers. In almost every deal we sign, our champions tell us that one of the many reasons they chose Orum is our people. They love the buying experience, the pilot process, and the partnership we instill to ensure their sellers succeed. Is this just a random weekend post connecting a major world event to B2B sales? Sure. But we also want to celebrate the true gold medal winners of the sales process—the sellers who build the foundation of each deal. Oh, and there’s one more reason why we’re all about the 🥇…. It’s literally where the name of our company comes from.

Inbound calls are 4x more likely to result in a booked meeting. We know this because we've analyzed nearly 300 million calls made on the Orum platform. But how can you make sure you capitalize on that opportunity? We've all been there: deep in work, a prospect suddenly calls you back. Your phone is on silent, and you completely miss it. Potential meeting, gone. 😞 In just a few quick moments, you can set up desktop notifications to receive instant alerts whenever an inbound call comes in. With that one click, you'll be taken directly to Orum, where you can view the prospect’s details and answer the call. This allows you to move beyond generic openers and deliver truly personalized messages right when you pick up the phone. Discover more about our newest feature below.

CALL US THE SANTA CLAUS OF SALES BECAUSE WE'RE HANDING OUT GIFTS! It's officially Christmas in July, and we're celebrating the winners of our holiday puns contest. There were SO MANY incredible comments, but there is only one true Clark Griswold of the cold call. Congrats to Joshua Beckwith for going above and beyond with his incredible Christmas Vacation jokes. Josh's answers were so good that Emily Jeffords 🥇made a video in his honor. Congrats to our runner-up winners as well: Hannah Curran Payten Craven BJ Henderson You can all connect with Adam Sockel 🥇 to collect your swag!

It's time for another Orum Intro Disco! 🕺🏼 Meet Bob Aspell, Orum's brand new VP of Product! Bob, tell us a bit about yourself! 💎 "I live in San Francisco with my wife, Dhwani, and our baby son, Avyaan. I lead Orum's Product team, helping to align our product roadmaps against the needs of sales teams to help them nail their targets and ensuring that every Orum feature is launched with high quality and users in mind." What excites you about your work? 🏋🏼♀️ "I love to work directly with customers- joining sales calls, doing dedicated user interviews, watching customers use Orum in person, and pouring through customer feedback and customer support questions. The best product teams are customer-obsessed, and I strive to ensure that everything we do at Orum is backed by real-world customer feedback and addresses the problems most critical to sales teams!" What is one question you'd like to ask the Orum community❓ "If you could wave a magic wand and add any new feature to Orum, what would it be?" If you've experienced the Orum platform previously, or are a current user, we'd love to hear from you!

The phone is the lifeblood of the Abstrakt Marketing Group pipeline, which is why they've put their trust in Orum's live conversation platform. Orum's AI is increasing Abstrakt's pipeline, reducing ramp time for new reps, and improving the overall culture of its sales development teams. Thanks to Orum's analytics, reps are getting personalized training from actual humans. Managers can see individual stats around objection handling, success, and rates and offer the advice they need. Orum's AI features, including Boost Connect and Hot Numbers, have helped multiply the number of conversations reps have with prospects by 200%. As Eric Watkins stated, “We’re twice as likely to get someone on the phone when using Orum’s Hot Numbers feature. Seeing that little fire emoji next to a number as you dial a list is a psychological boost. You’re mentally more prepared to have that call because you expect the prospect to answer.” If you're looking for the best dialing solution in the market, drop us a line. We're ready to partner with you.

🚀 Big News for Salesloft and Orum Users! 🚀 We’re excited to announce two game-changing features to make our Salesloft integration better than ever: Task Skipping: Now, you can skip Salesloft tasks directly from Orum, streamlining your workflow and allowing you to focus on the most critical activities. No more getting bogged down by less relevant tasks—just pure productivity! Call Recordings: Orum call recordings now seamlessly integrate with Salesloft’s Conversation Intelligence (CI) tool. This means call audio goes straight to Salesloft, where their CI tool can analyze and summarize every conversation to help reps gain valuable insights and improve their performance! These enhancements are designed to save time, boost efficiency, and give Salesloft users deeper insights into their sales efforts. Get ready to elevate your sales strategy with Orum and Salesloft! Link in the comments to learn more.

Data is a word thrown around in sales, but using it properly helps you be much more strategic in your outbound efforts. It's not good enough to offer generic benchmark numbers for your team to hit. You need to evaluate their individual performances to see where they succeed and where they need work. Then, you need to discuss with them the intricacies of your expectations about what they're currently doing. We love this in-depth discussion of the topic between Kyle Vamvouris and Jason Bay, featured in a recent Outbound Squad webinar.