Market Performance Group is a leading end-to-end, strategy & services omnichannel commerce agency focused on creating the best PATH FORWARD for today’s fastest-growing consumer packaged goods manufacturers. We want to meet you where you are on your journey and help you reach your goals. Contact us today at https://lnkd.in/e7ruXdfX #marketperformancegroup #mpg #omnichannelretail #pathforward
Market Performance Group
Business Consulting and Services
Princeton Junction, New Jersey 8,568 followers
Creating a PATH FORWARD from market strategy to in-market reality in today's dynamic omnichannel marketplace. #marketing
About us
Market Performance Group (MPG) is a leading end-to-end, strategy & services omnichannel commerce agency focused on creating the best PATH FORWARD — from market strategy to in-market reality — for today’s fastest-growing consumer packaged goods (CPG) manufacturers. With unparalleled depth and breadth of omnichannel operating experience, MPG builds and activates strategies that synergistically drive brand sales performance across both eCommerce and Brick & Mortar retailers. The company leverages the expertise of seasoned manufacturer and retailer experts with significant experience delivering top-line revenue and bottom-line profit. Its highly regarded team of 400+ strategy and commercialization professionals combine leading-edge omnichannel expertise with strategic consumer, category, and marketplace insights to create competitive advantage and drive profitable growth for CPG brands. Whether focused on game-changing business strategies or go-to-market executional support, MPG has built a strong reputation as a trusted partner and valuable resource to health & wellness, food & beverage, and retail giants, along with leading private equity firms and their operating companies. MPG offers best-in-class, end-to-end capabilities and integrated solutions for a wide range of strategy and commercialization needs. These include Strategy & Business Consulting, Omnichannel Strategy & Services, Business Analytics & Insights, Consumer Marketing & Retail Activation, Order to Cash/3 PL and FleXforce®, for short- or long-term, plug-and-play support for marketing, sales strategy and other capability areas. #marketing #digitalmarketing #ecommerce #retailmedia #omnichannel #marketingstrategy #consulting #analytics #insights #shoppermarketing #branding #gotomarket #cpg #cpgindustry
- Website
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https://www.marketperformancegroup.com
External link for Market Performance Group
- Industry
- Business Consulting and Services
- Company size
- 201-500 employees
- Headquarters
- Princeton Junction, New Jersey
- Type
- Privately Held
- Specialties
- Consulting services, Sales Management Services, Category Transformation, Global Market Development, Shopper Insights & Marketing, Rx-to-OTC Switches, Headquarters Sales Representation, Category Management & Analytics, Replenishment, eCommerce, Digital Marketing, Omnichannel Strategy and Execution, Branding, In-Store Marketing, Package Design, CPG, and Consumer Package Goods
Locations
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Primary
Princeton Junction, New Jersey 08550, US
Employees at Market Performance Group
Updates
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It’s bittersweet as we wish Ann McGrath a heartfelt Congratulations on her Retirement. Ann has led the Strategic Marketing and Communications Team for the past three years at Market Performance Group. In this time, Ann’s tenacity, intuition, experience and expertise enabled her to make significant contributions to the entire organization. But Ann’s impact transcends impressive business results. Above all else, Ann’s caring nature, genuine concern for the wellbeing of others and humor will leave a lasting impression on everyone that’s had the opportunity to work with her. Ann, thank you for your leadership and friendship. We will miss you but are so happy for you as you embark on this next chapter of your life. Wishing you smiles, laughter and continued success. Your MPG Family 😀 #MarketPerformanceGroup #MPG
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🇺🇸🎆 Happy Fourth of July! 🎆🇺🇸 In honor of Independence Day, Market Performance Group will be closed as we join the nation in festivities with our loved ones. Join us as we are take a moment to celebrate the values of freedom, unity, and the pursuit of happiness. We hope you have a fantastic day filled with joy, laughter, and memorable moments under the fireworks. Let’s celebrate the spirit of independence and cherish the liberties that bring us together. Wishing you all a safe and joyous Fourth of July! #Market Performace Group #MPG #FourthOfJuly #IndependenceDay #CelebrateFreedom #HappyFourth
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Huge Thank You to Margaret Burke, Alyssa Wise, Kathleen Collins and Diane Varzal for donating their time to Soldiers' Angels. The team came together and created 75 care packages our US troops. The packages contained a special Thank You note, along with crossword puzzle books, pens and a wide variety of snacks. Soldiers' Angels is an organization that facilitates the collection of items for our service members and veterans in need. While many of the items are necessities, others are purely mean to boost morale. To learn more about Soldiers' Angels, visit https://soldiersangels.org
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A lot to unpack from yesterday's Walgreens Q3 earnings call! 📉 As Walgreens continues to push toward financial turnaround, it saw sales and margins impacted by a challenging operating environment, “including persistent pressures on the U.S. consumer and the impact of recent marketplace dynamics which have eroded pharmacy margins.” Here's what caught our attention: · 🏪 Footprint Optimization: A multiyear plan is being initiated to address underperforming US stores (up to 25%) · 🏥 Village MD Stake: Walgreens will no longer have a major stake in Village MD. ·🤝 Customer Experience: A new U.S. Retail Pharmacy action plan aims to improve the customer and patient experience across all channels. ·📈 Alignment Focus: Enhanced go-to-market capabilities through better alignment of U.S. Pharmacy and Healthcare organizations. For a full summary and our topline insights, check out Market Performance Group's Walgreens Q3 2024 Earnings Recap. Want to know more to successfully navigate the complex Drug channel? Reach out to Rebecca Osmer or Joy.Rinehart@mpgllc.com 📩 #WBA #Walgreens #Earnings #RetailPharmacy #Retail #Omnichannel #MarketPerformanceGroup #MPG
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🚀 GLP-1 drugs like Ozempic are changing more than waistlines—they're transforming consumer habits and disrupting retail categories from food and beverages to supplements and OTC products, to name just a few. With an estimated 15 million Americans projected to take GLP-1 medications by 2030, the impact is undeniable.🌟 As GLP-1 momentum continues to build, suppliers face both challenges and exciting new opportunities. In his latest Reiser’s Pieces blog, Jason Reiser dives into: 📈 Current consumer and retail trends 🔍 How these shifts could affect your business 🎯 Key considerations for your brand strategy 👉 Read Jason’s insights here: https://lnkd.in/ew2d3WJu At Market Performance Group, we’re helping fast-growing brands navigate these shifts to chart a strong strategic path forward. For insights tailored to your business, don't hesitate to reach out to Jason Reiser for a conversation. #GLP1 #ConsumerTrends #MarketingInsights #RetailInnovation #omnichannel #omnicommerce #marketperformancegroup #mpg
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Meet Lucas Hale, an Associate Director on our Omnichannel Media team and a passionate LGBTQ+ advocate. Lucas returned to MPG in January, drawn back by our commitment to Diversity, Equity, Inclusion, and Belonging (DEIB) and growth opportunity. "At MPG, I feel safe and supported being my authentic self," Lucas shares. "It's crucial for me to work at a place that values diversity and inclusion and to be a part of fostering an inclusive environment.” His experiences highlight the importance of celebrating Pride Month, honoring the journey toward equality and the victories along the way. "Pride month gives people a chance to be themselves, to be heard, and to celebrate our community's resilience," Lucas explains. "I love what I do, and I love being part of a company that accepts me and people from every walk of life for who we are," Lucas says. Together, we can continue to build a workplace where everyone feels seen, heard, and valued. 🌟🏳️🌈 #MarketPerformanceGroup #PrideMonth #LGBTQAdvocate #MPGDEIB #MPGPride #IBelongAtMPG
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Meet Lucas Hale, an Associate Director on our Omnichannel Media team and a passionate LGBTQ+ advocate. Lucas returned to MPG in January, drawn back by our commitment to Diversity, Equity, Inclusion, and Belonging (DEIB) and growth opportunity. "At MPG, I feel safe and supported being my authentic self," Lucas shares. "It's crucial for me to work at a place that values diversity and inclusion and to be a part of fostering an inclusive environment.” His experiences highlight the importance of celebrating Pride Month, honoring the journey toward equality and the victories along the way. "Pride month gives people a chance to be themselves, to be heard, and to celebrate our community's resilience," Lucas explains. "I love what I do, and I love being part of a company that accepts me and people from every walk of life for who we are," Lucas says. Together, we can continue to build a workplace where everyone feels seen, heard, and valued. 🌟🏳️🌈 #MarketPerformanceGroup #PrideMonth #LGBTQAdvocate #MPGDEIB #MPGPride #IBelongAtMPG
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Thank you to Isaac Shapiro from Cleanlogic for joining Market Performance Group last week during our company wide All Hands meeting. We are proud to partner with such an inspiring brand and support their mission of empowering lives and reshaping the narrative for individuals with disabilities. Cleanlogic Bath and Body products provide consumers with everyday luxury and indulgence. Check out their products on Amazon.com and take advantage of a 20% off promo by using promo code 20MPGFRIENDS.” #MarketPerformanceGroup #MPG #Cleanlogic
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Market Performance Group reposted this
Commerce Strategist | Global Digital Community Leader | Executive Director, Digital Shelf Institute | Unpacking the Digital Shelf Podcast Co-Host
💰 As brands continue to focus on profitability they work to identify the right levers to pull to impact the business. One of those tactics is having a strategic price pack architecture. Join The Digital Shelf Institute webinar tomorrow with Matthew DeMarsico from MPG as we dive into the best way to build out your strategy. 💰 Tune in tomorrow June 26 at 12pm EST. Link in comments below 👇 #digitalshelf #commerce #content #omnichannel #ecommerce #profitability
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