Livewire

EP#30 of Revenue Leaders Uncovered with Anthony Alexander, CRO @ Livewire Watch via Link: https://lnkd.in/ezThvB8r Summary of conversation: Anthony Alexander, the CRO at Livewire, highlights the importance of making sales fun and competitive within the team to keep everyone engaged and motivated. He believes that everyone is a gamer in some way, whether they realize it or not, and emphasizes the ability to find the gaming audience wherever they are. Cultural fit and team players are prioritized at Livewire when it comes to hiring. Anthony emphasizes finding individuals with the right mentality and drive, rather than simply looking for those with extensive experience or connections. The company has a rigorous process of vetting candidates, including assessing their commitment and tenure at previous companies. Transparent communication and authenticity are highly valued at Livewire. Both Anthony and myself emphasize the importance of being honest and authentic with clients and being transparent with each other. We believe that these qualities contribute to better relationships, both internally and externally. Focus, mentality, and teamwork are key factors for success at Livewire. Anthony believes in creating a training mentality and emphasizes the lion mindset. He also highlights the significance of having a team-oriented approach and empowering team members. I echoed the importance of focus and mentions the power of being transparent and authentic in building relationships. #podcast #ep#30 #revenue #leadership #sales

📱 We are thrilled to announce the launch of our new podcast, Mobilize and Monetize! Join Head of Content, Mariam Ahmad, for a bi-weekly deep dive into all things mobile gaming. From Ad Mon and UA strategies, to insider tips from industry leaders, we've got it all covered. In our inaugural episode, we chat with Livewire's Co-founder, Indy Khabra, known for his transformative work with giants like FORTNITE, Activision Blizzard Entertainment, and Candy Crush. Dive into a discussion on pioneering advertising collaborations, seamless ad integration technologies, and tailored strategies for diverse markets. Indy also covers success with big brands, and offers first-hand insights into overcoming industry challenges, future trends in mobile game advertising, and essential tips for developers looking to enhance ad revenues. https://lnkd.in/e-mXNnGy #mobilizeandmonetize #admonetization #useracquisition #mobilegaming #gamingindustry #gamegrowth #adtech #mobilemarketing #gamesforum #podcast

What's the future of the gaming economy? How is AI reinventing treasury? And why do you need to care about 'SoftPOS'? Find the answers to all this and more in the fourth volume of Payments Unbound. Created in partnership with J.P. Morgan Payments, the latest issue shines a light on the hidden ways that paytech connects and enables our world, drawing on expert commentary, fresh reporting and beautiful visualisations to bring those stories to life. We hope you enjoy reading it as much as we enjoyed working on it. Read it in full here: https://lnkd.in/eSgqT_dV With thanks to our brilliant contributors:  Dilip Kumar, VP of Applications at Amazon Web Services, Rehana Riyawala, Vice President at SEWA TRADE FACILITATION CENTRE, Xavier Casas Turu, Director of Corporate Development at Clip, Jeff Breen, Co-Founder of Fundify, Jessica Williams-Oestmann, Director of Operations at American Financial Solutions, Dr. Ankita Gangotra, PhD, Associate at the World Resources Institute, Dr. Emily Grubert, Professor of Sustainable Energy Policy at the University of Notre Dame, Ann-Kristin Koch, Chief Communications Officer at Climeworks, Gopi Billa, Leader of U.S. Financial Services Strategy and Market Sensing at Deloitte, Dan Prud'homme Assistant Professor at Florida International University College of Business, Amit Levi, SVP of Product Management at Papaya Global, Charles de Rougé, Head of Banking and Settlement at Boku, Adam Lee at Boku, Jonny Nash, Senior Director of Global Payments at Papaya Global, Matt McKinney, Co-Founder and CEO of Loop, Duncan Bowring, Director at Accenture Gaming, Brad Manuel, Founder of Livewire, Jordan Schuetz, MBA, Community Organizer of SF Game Development, Nasir Memon, Dean of Computer Science at New York University Shanghai, Andrew Shikiar, Executive Director and CEO of FIDO Alliance, Vinod Vaikuntanathan, Professor of Electrical Engineering and Computer Science at MIT, Blanka Horvath, Associate Professor in Mathematical and Computational Finance at the University of Oxford, Nicola Bates, President and CEO, Siemens Capital Company, Alan Torrance, Head of Open Source for Payments at J.P. Morgan Tony Wimmer, Head of Analytics and Insights at J.P. Morgan Payments Benjamin Stoner, Product Management Executive for Gaming at J.P. Morgan. Mike Frost Specialist at J.P. Morgan, Steven Bufferd, Managing Director of Trust and Safety Products at J.P. Morgan, Vincent Meluzio, Product Solutions Director, J.P. Morgan 

#Gaming is well on its way to becoming a part of brands’ #marketing budgets in 2024 — but via customized brand integrations, rather than traditional programmatic formats. As the space matures, both #publishers and #marketers are looking to develop more seamless ways for brands to plug themselves into these in-game experiences. In this piece by Alexander Lee, we speak to Jonathan Stringfield, PhD of Activision Blizzard, Adam Warner of PepsiCo, Gareth Leeding of Livewire, and Pete Basgen of Wavemaker.