🥃 👀 We're proud to have our latest project for New York Distilling Company, LLC featured in The Brand Identity. Take a look and learn more about Jaywalk here. CC: Kurt Green, Ollie Hooper https://lnkd.in/eX5B6Wbp
Kingsland
Advertising Services
New York, NY 505 followers
A Brand Studio {Featured in The New York Times, The Drum, Hypebeast, AdAge, AdWeek, Fast Company + more}
About us
A branding, strategy and creative studio. That works with startups and big brands alike. Based in Brooklyn and Los Angeles. Some of the brands we've had the pleasure of partnering with include: Bombas, Calirosa, Depop, Emulait, Ennismore, Foot Locker, Lobos 1707, Macy's, New York Distilling Company, Obagi, Roc Nation, Seed, Terra Kaffe, U Beauty, Walmart, Westward Whiskey, Yelp & more. Hello@KingslandNY.com
- Website
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https://kingslandny.com/
External link for Kingsland
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2020
- Specialties
- marketing, communications, innovation, branding, design, consulting, growth, trends, start ups, technology, advertising, art, retail, spirits, research, fashion, strategy, art direction, content, production, digital marketing, website design, and website development
Locations
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Primary
Get directions
6 St Johns Ln
New York, NY 10013, US
Employees at Kingsland
Updates
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Excited to announce our friends at KAMOTI are killing it. 🇺🇸 New distribution expanded to six states. 🌸 Delicious and better-for-you new product formulation. ✨ An exciting rebrand we are thrilled to see out in the world. 🦎 A portion of proceeds donated to the Komodo Dragon Survival Program, an Indonesian non-profit organization founded in 2007 focused on the conservation of the Komodo dragon and their habitat. For those looking to celebrate with shots but not end up under the table at 2AM, Kamoti offers the perfect low-ABV Green Tea and White Tea shot solution that consumers and bartenders alike are loving. https://lnkd.in/ewBJERDK
Innovative Green Tea Shot Brand, Kamoti, Unveils New Brand Identity, Expands into Six News States and Develops Advisory Board Featuring Beverage Industry Titans
prnewswire.com
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CODEX 002: Game Theory is out now on our Substack. Free to read. Full of facts. Fun to explore. CODEX 002: Game Theory focuses on games of all kinds - from a long-form essay on baseball probabilities to a mood board full of unhinged video game advertising from the 1990s and early aughts to a 1982 arcade classic revived by Chili's to Tommy Hilfiger's first-ever advertisement to the world's first customer-retention scheme to the Nike+ FuelBand (RIP) to Dogs Playing Poker. Subscribe today, and let us know what you want us to focus on in the future! 🖤 Contributors: Evan Scott Schwartz, Rafael Carillo, Walker Caplan, Pat DeWitt, Marcy Gooberman, Douglas Brundage. https://lnkd.in/e6CYcNdH
CODEX 002: Game Theory
kingslandcodex.substack.com
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Welcome to the world of Viamundi Spirits - which we were lucky enough to help name, brand and package. Most Mexican Spirits brands bring you Tequila. Some even bring you Mezcal! Viamundi, however, is all about discovering the less-trodden paths of Mexican spirits, bringing world-class Tequila and Mezcal from small, local producers alongside Sotol and Raicilla, the cool kids' soon-to-be-favorites, to the scene. Rooted in the distinctly Central and Southern American tradition of Magical Realism, each bottle is imbued with its own custom illustration and each label features a haiku specifically inspired by the people making that batch of spirits. Available now at www.viamundispirits.com and soon at discerning retailers, restaurants and bars near you! Branding + Naming: Kingsland with Kurt Green Studio. Renders: Ollie Hooper Haikus: Walker Caplan and Rafael Carillo Thank you David Weissman and Adam Castelsky for the opportunity. 🦋
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Introducing CODEX, a new newsletter from Kingsland about how to think about thinking about marketing, advertising and communications. Each month our readers will receive an in-depth series of musings, links, imagery and essays about a specific topic. We're starting off with Naming. Our goal is to provide a place to stop and think for our industry, chock-full of inspiration, rumination, old ads, strange subject matter and anything else we think could be of use to you, Dear Marketer. CC: Evan Scott Schwartz, Rafael Carillo, Walker Caplan, Pat DeWitt and Marcy Gooberman. Read CODEX 001 here, and feel free to share - It's free to subscribe! https://lnkd.in/eT9DEpHv
CODEX 001
kingslandcodex.substack.com
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How to influence in 2024 and beyond? Gain some learnings from ASK US FOR IDEAS, Potion and our JOE & THE JUICE campaign. https://lnkd.in/e3Xryrpw
Brands are spending, literally, billions on influencer marketing each year. But it isn’t what it once was. So what’s happened? 👉 New laws around disclosure have made things more challenging for both sides “It’s shifted the relationship between influencers and consumers, and how much the audience trusts them blindly.” – Shannon Maclean-Arnott 👉 The relationship has evolved way beyond product partnerships “It was definitely quality over quantity in the beginning, because it was still very new, and we were just trying to get the product in as many hands as possible.” – Kelly Masuda 👉 Things take a lot longer than they once did “The one and done model is something we should look to steer away from. I like the idea of having an influencer on retainer for clients, or potentially working with a group repeatedly, instead of always chasing that next best thing.” – Juliana Goldman 👉 Influencers have been massively underestimated “Brands are hiring influencers more and more as brand consultants. They’re treating them as real experts in content creation, in community building and in their knowledge of a specific area or audience.” – Shannon Maclean-Arnott 👉 And we’re in the middle of a major power shift “Brands have to sell to the influencer now, whereas it used to be a transactional thing.” - Juliana Goldman Click HERE to read our full Insights piece: https://lnkd.in/d5zc7mES
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How to launch the new breakfast program at JOE & THE JUICE? In style, of course. Introducing Get Chic for Breakfast with Paris Hilton, Alix Earle and the new Eggcado sandwich taking center stage. (💅Shoutout Evan Scott Schwartz, Walker Caplan, Nina Price, Marcy Gooberman, Kasper Garnell, Potion and Juliana Goldman, 11:11 Media, United Talent Agency and many more).
Get Chic for Breakfast With Joe and the Juice
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Did you know most breakfasts in the US are eaten alone? We're setting out to change that with the launch of JOE & THE JUICE's new breakfast program. 🥚Who's the egg to your avocado? 🥑 Introducing the JOE & THE JUICE x AGMES EGGCADO Friendship Necklace. Now available in limited quantities. Get together at breakfast. Get breakfast at Joe & the Juice. (Much) more to come soon. CC Kasper Garnell, Potion https://lnkd.in/eEvb6hrz
AGMES for Joe & The Juice
agmesnyc.com
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Proud of our very own Evan Scott Schwartz for dropping "cruciverbalism." CC: Alexander Lee thanks for having us. https://lnkd.in/eepSPCMj
Why the New York Times is forging connections with gamers as it diversifies its audience
digiday.com
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We'd like to thank the academy... (ok, not yet). (cc Quan Media Group, Bombas) https://lnkd.in/esWxHUBC
Couldn’t be more excited to have TWO Quan Media Group clients named as #OBIE finalists! Quick background - The OBIE’s are basically The Oscar’s of #OOH - showcasing the most innovative and impactful campaigns of the year that signal the future for the OOH industry, truly celebrating creative excellence. The OAAA puts on a fantastic Awards Show at the OOH Media Conference (this April in San Diego!) and can’t wait to see some of the most amazing work in our industry over the past year. 🍾 to Bombas for “100M Items Donated” and to OLIPOP PBC for “Olipop x The Windy City” - amazing work!
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