Horowitz Research

"Growing up, I learned the importance of respect, love, and compassion, especially towards my LGBTQIA+ friends and family. This journey taught me that true allyship requires intentional actions, not just passive support." In Sarah Elizabeth Garnica, M.A's latest editorial, she explores what it means to be an authentic ally and how businesses can genuinely support the LGBTQIA+ community beyond Pride Month. Check it out to learn more about building trust and making a real impact. #LGBTQIA #Allyship #PrideMonth #AuthenticSupport #HorowitzResearch

From our newest report, Latinx TV viewers love both thrilling and relaxing content, showing high appeal similar to the Total Market. In fact, they find most types of content more appealing! Visit our website to get the full report: https://buff.ly/3v7TIH7 #LatinxViewers #TVTrends #ContentAppeal #MediaInsights #HorowitzResearch

Polycultural R/Evolution: Content, Creative, and Connections in a Diverse America Save the date and join us for this year's Cultural Insights Forum, where we explore the dynamic landscape of a diverse America. Don't miss out on exclusive insights, thought-provoking panels, and the opportunity to network with industry leaders. Sign up on our website for more details: https://buff.ly/3XqPs18 #CulturalInsightsForum #DiverseAudiences #MediaTrends #HorowitzResearch

Don't miss out! Today is Juneteenth National Independence Day, it's time to reflect on the pivotal issues facing Black Americans in the upcoming presidential election. Check out our latest infographic, spotlighting the top sociopolitical concerns of young Black individuals. Stay informed, stay engaged! #Juneteenth #Election2024 #BlackVoices Read full infographic here: https://buff.ly/3z6JrwJ

Horowitz Research is thrilled to announce the return of the Cultural Insights Forum, the top research and strategy-driven conference since 2000! Join us on November 14, 2024, at Telemundo Center in Miami, thanks to NBCUniversal Telemundo Enterprises, the conference’s Platinum Venue Sponsor. This year's theme is Polycultural R/Evolution: Content, Creative, and Connections in a Diverse America. Don't miss exclusive insights, thought-provoking panels, and networking with industry leaders. #CulturalInsightsForum #DiverseAudiences #MediaTrends #HorowitzResearch Visit our website to stay informed: https://lnkd.in/eDmYtydu

Young Black consumers are watching closely as diversity, equity, and inclusion become increasingly important in workplaces. For older Black Gen Zers, a company's internal initiatives for equal opportunity (48%) greatly influence their buying decisions. #DEI #BlackGenZ Read full infographic here: https://buff.ly/3z6JrwJ

Black Gen Zers are making their voices heard! Nearly half prioritize voting in elections (48%), volunteering for causes they believe in (57%), and driving social and political change (47%). #CivicEngagement #BlackGenZ Read full infographic here: https://buff.ly/3z6JrwJ

🚨 NEW STUDY ALERT 🚨 The FOCUS Latinx Volume 2 study reveals how Hispanic/Latinx viewers navigate the evolving media landscape, balancing Spanish and English content across various platforms. This study offer insights on viewing behaviors and preferences. #LatinxMedia #HispanicViewers #StreamingTrends Learn more about our new study: https://lnkd.in/e3pcVCe3

"As we attend free in-person and digital LGBTQIA+ pride parades and events this month, why not also #streamqueer?" A. Anthony, Ph.D. Revry, leading the way in inclusive streaming! With over 74% of LGBTQIA+ viewers embracing FAST services, let's celebrate diverse voices and stories together. 🌈 #PrideMonth #InclusiveStreaming Damian Pelliccione Read more: https://lnkd.in/eWX6pPrg