Inflow®

T-minus 4 days until Amazon Prime Day 2024! Is your #eCommerce business ready? Catch up with our team's recommendations before setting your marketing strategy in stone for next week's big event ⬇️ #PrimeDay2024 #amazonmarketing #amazonads

Stop settling for digital agencies that only do the bare minimum for your business. At Inflow, our strategists go above and beyond to deliver stunning results for our clients — every single time. Just take it from our long-term partners at Gaia, Inc. 💙 Learn more about our work here: https://hubs.la/Q02G7lJB0 #goinflow #digitalmarketing #digitalmarketingagency

With the deprecation of Chrome's third-party cookies on the horizon, now is the time to focus on your first-party customer data. The path of least resistance? Your email list 📧 The larger your email list, the more data you have to inform your advertising campaigns. And, when third-party data from Chrome disappears next year, your first-party data will fill a critical gap — and be instrumental in maintaining positive campaign results for your business. Here's the good news: Getting site visitors to hit "subscribe" is easier than you think. The secret? Offering something of value in return. Below, you'll find 10 of our team's favorite strategies for email list growth, based on our decades of experience with online businesses. Test them out today to see which delivers the best opt-in rates for your brand; the results may surprise you. Want more ways to grow your email list quickly and efficiently? Check out the link in the comments for our complete guide ⬇ #email #emailmarketing #emailmarketingstrategy

With the recent deletion of all UA data, it's time to take a closer look at the metrics in #GA4, especially what they mean for your #SEO performance. And, in our opinion, this list hits the nail on the head. Below, Search Engine Journal covers the very metrics and data points that Inflow's SEO team analyzes to develop the most comprehensive *and* effective optimization strategies for our clients. In short, it's a must-read for any SEO looking to enhance their data analysis, both in and out of the GA4 platform. #SEOnews #SEOstrategy #GoogleAnalytics4

Welcome, Amazon sellers, to the most wonderful time of the year! Prime Day 2024 starts on July 16, which means you have a little more than a week to solidify your marketing strategy. If you're crunched for time, start with Inflow's expert recommendations, covered in our complete guide below. From bidding strategies to cross-platform promotions, we've got everything you need to know to make Prime Day 2024 a success for your brand — even with just 11 days to go. Check it out today to get started ⬇ #primeday2024 #eCommerce #amazonmarketing

It's been six months since Google officially started deprecating third-party cookies in its Chrome browser. While a full deprecation isn't expected until early next year, you have no time to waste when it comes to creating your post-cookie advertising strategy. In this guide, get caught up on everything you need to know to get started, including: 🍪 What third-party cookies are (and why they're disappearing) 🍪 What Google is planning as a replacement 🍪 And how to prepare your first-party data strategy for a cookie-less future #PPC #PPCstrategy

SEO = search optimization everywhere? Search Engine Land explains why optimizing for searchers on your social accounts — including TikTok, Facebook, and Instagram — is a strategy you can't overlook in 2024. Learn more in the full guide below ⬇️ #SEO #SEOstrategy #socialmediamarketing

Amazon Prime Day 2024 is just two weeks away. Is your #eCommerce business ready? Whether or not you sell on Amazon itself, you can still make a splash when it comes to product sales this year. After all, they don't call it "Christmas in July" for nothing! The key: Finalize your strategy well before July 16 — and get the jump on Amazon by launching your sales on your site *before* Prime Day even starts. To start crafting your Prime Day plan of action, check out five recommendations from our in-house Amazon Ads expert Jeremiah Zgliczynski below ⬇ #primeday2024 #amazonmarketing #amazonseller

ICYMI: The latest Google update wrapped up yesterday, part of Google's ongoing efforts to reduce spam in its search results. Wondering if your site was affected? Follow our step-by-step analysis process to stay on top of any ramifications from this latest update: #SEO #SEOnews #SEOstrategy

Don't look now, but the holiday shopping season is less than five months away — which means *now* is the time to start planning your #eCommerce digital marketing strategy. Not sure where to start? Partner with Inflow to get the deep industry expertise needed to outperform your competition and generate huge sales in the second half of 2024. We made it happen for Seltzer Goods, and we can make it happen for you, too. Learn more about our work here: https://hubs.la/Q02tdkjG0 #goinflow #digitalmarketingagency