Great work gets recognized in store and out. Last year we created some scary good Halloween POS for Mondelez and we’re happy to announce that it won silver in the Food Temporary category of the Shop! Association Outstanding Merchandising Achievement (OMA) Awards 2024!
About us
east|west is a shopper-focused brand activation agency. We create packaging and in-store experiences that break through the clutter and get results. east|west is part of Pavone Group, with offices in Philadelphia, Atlanta, New York and Harrisburg. Learn more at www.eastwestmg.com.
- Website
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http://www.eastwestmg.com
External link for Eastwest Marketing Group
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York
- Type
- Privately Held
- Founded
- 1983
- Specialties
- Loyalty Strategy & Program Development, Promotions, Branding, Shopper Marketing, Digital, Merchandising & POS, Packaging, Social, Mobile, Customer Experience Management, and Partnership Marketing
Locations
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Primary
404 5th Ave
New York, 10018, US
Employees at Eastwest Marketing Group
Updates
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This holiday, Mondelēz International helped shoppers nationwide discover the deliciousness of the season by featuring their cookies and crackers on a convenient in-store destination. Working with Eastwest Marketing Group, Mondelez delivered larger than life holiday gift boxes wrapped in Oreo, Ritz, Chips Ahoy! and Triscuit wrapping paper just waiting for shoppers to unwrap the tastiness inside.
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East/West and Pavone Group are growing fast. These new leadership roles are a response to that growth and will position us — and our clients — for more of the same in the future.
Pavone Group is growing. Five new agencies, offices in two new cities (Atlanta and New York) and twice named to Adweek’s Fastest Growing Agencies list. All in the past five years. With that growth comes new roles for our leadership. Effective today, company founder Michael Pavone will transition to a singular focus as CEO while agency partner John Bassounas will be promoted to President. The result? A better, stronger and relentlessly bulldogged Pavone Group — and countless benefits for our clients. Read more: https://bit.ly/3u5VmrW
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Summer might be coming to an end, but the fun has just begun. See how Eastwest helped Mondelēz International make it a super school year with Super Mario and everyone's favorite snacks.
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