Colin and Samir

Colin and Samir

Entertainment Providers

Los Angeles, CA 5,433 followers

About creators, for creators.

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About us

We're YouTube creators and podcasters who've been working together for the last ten years.

Website
http://www.colinandsamir.com
Industry
Entertainment Providers
Company size
2-10 employees
Headquarters
Los Angeles, CA
Type
Self-Owned
Founded
2016
Specialties
Content Strategy, Storytelling, and YouTube

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  • Colin and Samir reposted this

    View profile for Samir Chaudry, graphic
    Samir Chaudry Samir Chaudry is an Influencer

    Samir, From Colin and Samir

    This YouTube Shopping button will change the landscape of creative entrepreneurship. Let me explain: Creators experience what I call the inverse entrepreneur effect. A typical entrepreneur builds a product first and then needs to figure out how to build a customer base to sell the product to. YouTube creators have already built a customer base (their audience), they just need the right product to sell them. Once creators find the right product for their audience, moving users from “audience” to “customer” needs to be as seamless as possible and with YouTube shopping’s new features… it is. YouTube Shopping turns each of our videos into digital storefronts, and over 100,000 creators are already using it to tag their products directly on every Video and Short they publish. Audiences can support their favorite creators by clicking the “Shopping Button” on the products shown in their videos. And the opportunity for creators is massive - last year there were over 150B views on YouTube Shorts, videos and live streams with tagged products. The tool is available to eligible creators in the YouTube Partner Program. So if you have an audience, and have a product — connect your store in YouTube studio. (Posted in partnership with YouTube) #creatoreconomy #creators #shopping

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