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GLOSS GOALS

These Lip Glosses Are the Very Definition of Glossy 

These modern glosses from Maybelline New York, Nars, Lancôme, and more deliver shine so glossy you'll need sunglasses.
Shopping

15 Best Lip Balms to Soothe Dry, Chapped Lips

Baby-soft lips for everyone.
SWEET STUFF

14 Best Vanilla Perfumes That'll Make You Smell Like a Literal Snack

Elevate your fragrance collection with these aromatic sweet treats.
Lashing Out

11 Best Colored Mascaras to Try Bold, Monochromatic Looks With

Our favorite picks thicken, lengthen, define, AND add color.
FIRST CLASS GIFTS

These Luxury Gifts Are Worth the Splurge

Go on, make their year.
Bougie Buys

23 Best Holiday Gifts at Saks Fifth Avenue for Your Bougiest Friends

Luxurious skin-care sets, delicious fragrance sets, and party-readyd 18-karat gold earrings are a click away.
SPRITZ THIS

Sephora's Fragrance for All Event Has Finally Returned

Full-size fragrances at 20% off — enough said.
Sniff Test

21 Best Perfumes to Ever Exist in Our Fragrance Collections

We found a pick for every fragrance preference.
SAVE SAVE SAVE

Sephora's Gifts for All Event Is Filled With Luxe Deals

The retailer's 20%-off savings are just getting started.
GET A WHIFF OF THIS

These Perfume Oils Will Last All Day Long

They last longer than your usual fragrances and make your skin feel buttery-smooth.
Back to the Basics

These Moisturizing Concealers Are Essential for Drier Skin Types

Creasing and flaking are a thing of the past.
MAKING SCENTS

Francis Kurkdjian Says We Won’t “Wear” Fragrance in the Future

The perfumer believes that in 10 years, we’ll experience scent — including his latest, Dior L’Or de J’Adore — completely virtually.
Lashing Out

16 Volumizing Mascaras That Are Basically Lash Extensions in a Tube

This is a sign to break up with your falsies.
MATTE NOT FLAT

14 Best Matte Foundations for Velvety, Oil-Free Skin

A smooth, poreless complexion is right this way.
DON'T SWEAT IT

Best Sweat-Proof Makeup Products That'll Stay Put Through the Heat

Give your makeup bag a summer refresh with these picks.
BEST DAD AWARD

31 Best Father's Day Gifts That'll Every Dad Will Love

Trust us, your dad will actually use these.
BEAT THE HEAT

12 Best Summer Makeup Tips for a Sweat-Proof Look

The sweatiest season of the year is coming, so prepare your makeup bag with these tips.
STARS AT SEPHORA

26 Allure Best of Beauty & Readers' Choice Awards Winners You Can Buy at Sephora

Elevate your makeup bag with these tried-and-true picks.
ON THE SCENT

Jenna Ortega Shares the One Thing You Don't Know About Her

The Wednesday star is really, really good at her job — and this might be why.
G2GLOW

The Best Powder Highlighters for a Glow That Lasts All Day Long

Here we list our favorites to shop right now.